netflix original programming

Netflix experiments with promoting its shows on the login screen

Netflix is testing a new way to promote its original shows – right on the login screen. A company spokesperson confirmed the streaming service is currently experimenting with a different login s

Netflix Keeps Driving For Original Content, Inks Largest Deal Yet For DreamWorks’ Characters

Netflix has been using original programming to power its Internet-TV business, luring viewers to flagship programming such as House of Cards. Today another development showing no let up in its strateg