Myspace and Google this morning announced that they have reached a multi-year agreement to renew and expand their search and advertising relationship. It’s unclear how long the deal will stand this time, but three years like the former agreement sounds plausible.
Whether Myspace will still be around when the new deal expires remains to be seen.
Under the terms of the new agreement, Google will… → Read More
While News Corp. is now openly admitting that it is exploring options for Myspace (don’t call it MySpace anymore!), the company is still executing, albeit slowly, on its mobile strategy.
This morning, the company announced that it has launched a new mobile website to extend its “social entertainment experience” to mobile devices across the board.
The company will soon release a brand new iPhone… → Read More
A lot of people out there still seem to think that all blogs do is riff off of major media content. Reblog it, or just plain plagiarism. Most people know that most major news is now broken by blogs, but the prejudice is still out there.
One thing we abhor is “the unattributed rewrite,” When some publication takes a story that was broken by someone else and simply rewrites the same story in their… → Read More
t was just a couple of years ago that MySpace wasn’t all that concerned about the fast growing Facebook. Fast forward two years and a handful of CEO changes, and everything has changed.
Last summer MySpace found a way to get MySpace status updates into Facebook. And today at noon at a special press event that everyone was invited to except us, they’ll announce more integrations. And it’s ok that… → Read More
A simple question on Quora yields some fascinating comments: “Is MySpace likely to recover?”
Google VP Corporate Development David Lawee left a brief and sarcastic “Is this a real question?” response. Which is noteworthy because Google is a major advertising partner to MySpace. Generally speaking, partners are nice to each other in public, but not here.
Investor Chris Fralic says “Define… → Read More
Online analytics company Compete has just published its ranking of the top 50 websites for September 2010, giving some insights into current visitor trends (and not absolute numbers, as the company tends to undercount traffic for most websites).
Compete’s data compilation shows increasing traffic to Microsoft’s search engine Bing (up 11.7 percent for the month and 108.5 percent for the year) as… → Read More
MySpace is mere hours away from their big redesign push (our early review is here). If you’ve got nothing to do until midnight California time, spend it perusing this document. It is, according to an anonymous source that claims to work at MySpace, an internal MySpace document showing traffic and engagement by age band.
And it’s on Google, publicly. → Read More
MySpace is preparing to roll out its long-awaited redesign, perhaps as early as tomorrow, at least for new users. It’s not going to be pretty. Well, actually, it is quite pretty—I’ve seen screenshots—but that still might not be enough to help stem the diminishing appeal of the social network. MySpace tried to brief us on the new design under embargo, which we don’t do, so we declined the… → Read More
A few days ago the Wall Street Journal published a series of articles about a supposed Facebook privacy breach. We and others noted that the article was complete rubbish. We also noted that the Wall Street Journal’s sister company, MySpace, wasn’t mentioned in the article – either as a disclosure of a conflict of interest or a discussion of whether MySpace was doing the same thing.
The WSJ was… → Read More
The new MySpace logo or the new Gap logo, which do people hate more? It seems to close to call at this point. But after days of sitting back and taking a beating, Gap logo is on the offensive now — on Twitter.
“That new MySpace logo? I mean I know I have very little room to talk but holy shit,” Gap logo writes in a tweet today that is currently setting Twitter ablaze with retweets. → Read More
If you’ve been following the news lately, you’ve probably realized that logo redesigns are a kind of a big deal. Today at the Warm Gun Design conference in San Francisco, butt of too many design/user experience jokes to mention social networking site MySpace unveils their new logo which is, get this, the word “my” in Helvetica and then a symbol delineating a space.
MySpace VP of User Experience… → Read More
Whatever MySpace has up its sleeve for its upcoming mid-October relaunch apparently isn’t enough to keep all the remaining execs at the company. Vice President of Communications Tracy Akselrud has resigned from MySpace and has joined Brew Media Relations.
Akselrud joined MySpace in 2006 and was second in command in the communications group until SVP Dani Dudeck left the company earlier this year… → Read More
It’s no secret that embattled MySpace is working on a complete redesign of its site in hopes of reversing the staggering loss of users and traffic over the last couple of years. In December 2008 MySpace had 125 million unique visitors and 43 billion page views. Today they have 95 million unique worldwide monthly visitors and…wow…just 12 billion page views (Comscore).
The redesign is meant to… → Read More
One good thing to come out of MySpace’s slow demise: a bunch of former employees are creating startups left and right, mostly in Los Angeles and helping to grow the startup ecosystem there. We’re tracking Gravity, Mindjolt, Gogobot and Beachmint. And we’re adding one more to the list.
Namesake was founded by Dan Gould and Brian Norgard. The site is still in private beta and it’s not 100% clear… → Read More
MySpace is adding a new feature today that allows users to embed video streams within their activity streams. Powered by Redux, videos are seen directly within an activity stream and instantly plays video that you or a friend has shared, selected as a favorite, uploaded, and rated from your Stream.
The actual player will show a real-time stream of MySpace videos based on what their friends are… → Read More
It seems as if the ads for Sony’s upcoming movie The Social Network — you know, the Facebook movie — are everywhere on the Internet. They’re here on TechCrunch, they’re on VentureBeat, they’re on Techmeme — they’re just about everywhere but Facebook itself. In fact, they’re even on rival MySpace. In fact, the movie is sponsoring a whole section of the other social network. Yes, the Facebook… → Read More
Social networks worldwide are estimated to bring in $3.3 billion in advertising dollars this year, according to updated estimates by eMarketer. That number represents a 31 percent increase from 2009′s $2.5 billion. A full 39 percent of that amount, or $1.3 billion, will go to Facebook.
In the U.S., social ad spending is estimated to rise 20 percent to $1.7 billion. Facebook is gobbling up even… → Read More
According to the latest research from eMarketer, advertisers will spend $1.28 billion worldwide to reach Facebook’s 500 million users compared to $665 million in ad revenue in 2009. US ad spending on Facebook is estimated to be $835 million this year, up from $500 million in 2009.
The picture was not so rosy for ad spending on MySpace. MySpace is expected to bring in just $347 million this year… → Read More
Fortune’s Daniel Roth asked News Corp. Digital Chief Jon Miller about MySpace at the Fortune Brainstorm conference in Aspen. Miller joked “well it’s still around” and went on to say that there are some exciting things coming soon.
MySpace is “pregnant with product,” Miller says, and adds that they want to “go younger” to get back to the core part of their user base. He also added that MySpace has… → Read More
A survey that went out this morning called the American Customer Satisfaction Index (ACSI), garnered a lot of attention around the blogosphere. While this survey is nothing new, this year, they included a few “social media” sites for the first time. And the results were interesting. Or, at least, the results basically said Facebook sucks. And that’s interesting.
But here’s the thing. I’ve read… → Read More
A new study by ForeSee Results and the American Customer Satisfaction Index finds that U.S. consumers regard social media sites Facebook and Myspace as lowly as they regard cable providers, airlines and the I.R.S.
The Annual E-Business Report for the A.C.S.I. study encompassed thirty online media brands in the categories of: portals and search engines, news and information sites and for the first… → Read More
The number of visitors to MySpace UK has halved in the last six months, TechCrunch Europe has learned, leading to a fresh round of layoffs at the London office of the social networking site.
According to internal figures that we’ve seen, monthly visits to MySpace UK are down from a peak of just under 10 million at the start of the year to around 5m as of the end of June 2010. If indeed this is… → Read More
The number of visitors to MySpace UK has halved in the last six months, TechCrunch Europe has learned, leading to a fresh round of layoffs at the London office of the social networking site.
According to internal figures that we’ve seen, monthly visits to MySpace UK are down from a peak of just under 10 million at the start of the year to around 5m as of the end of June 2010. If indeed this is… → Read More
I’m sort of scratching my head at the Wall Street Journal’s article (mostly behind a paywall) that MySpace is in negotiations over some kind of new search advertising deal.
“News Corp. is in discussions with Google Inc., Microsoft Corp. and Yahoo Inc. about replacing MySpace’s crucial search-advertising partnership with Google, which expires next month, according to people familiar with the… → Read More
GarageBand.com, the well-known indie music store, discovery & review service and online community, will be discontinued as of July 15th, 2010, more than 10 years after it first saw the light of day.
In an email sent to users this morning, the company that spawned social music discovery service iLike (now part of MySpace), the GarageBand team says users can register for an iLike account to… → Read More
Less than a month ago I asked the MySpace Co-Presidents, Mike Jones and Jason Hirschhorn (pictured left), if it was possible to effectively run a company with two equal leaders. Their answer – they’ve made it work. I asked if they were both there for the long term. Jones said “Assuming News Corp. will have us we’re going to stay heavily engaged.”
Well, you know what they say about assumptions. → Read More
San Mateo, CA-based BrightEdge is today taking the wraps of its enterprise-class, on-demand SEO platform, after hammering on it for the past couple of years along with some early adopting key customers such as MySpace, Symantec and VMware.
Originally founded in 2007 by former Salesforce.com exec Jim Yu and Lemuel Park, BrightEdge provides online marketers with cloud-based SEO software designed to… → Read More
Hitwise, the web analytics firm, has a report out today that claims that social networks now receive more UK Internet visits than search engines.
Which, if the case, would imply that Google should be considerably worried about its future battle with the likes of Facebook and Twitter, as online marketing spend will surely follow Internet foot-through. Or does it?
According to Hitwise, during May… → Read More
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