mixpanel

  • Mixpanel Announces Codeless Mobile Analytics

    Mixpanel Announces Codeless Mobile Analytics

    Mixpanel recently unveiled a new feature that should make it easier for mobile businesses to customize the company’s analytics tools without writing any additional code. A number of optimization and testing teams talk about being used by marketers and other team members without having to ask for help from their developers, but co-founder and CEO Suhail Doshi told me that it’s… Read More

  • Charting A Path From Seed To A Competitive Series A Round Crunch Network

    Charting A Path From Seed To A Competitive Series A Round

    Over the past five years, there has been roughly $3 billion of capital invested in nearly 3,500 seed-stage companies, with the number of seed investments rising every year. According to CB Insights, 2014 saw the largest year of seed investing since 2009, with a record $1.3 billion of capital invested in almost 1,000 seed companies. Many of these seed founders have high hopes of raising the… Read More

  • Mobile Analytics Company Mixpanel Raises $65M Round With An $865M Valuation

    Mobile Analytics Company Mixpanel Raises $65M Round With An $865M Valuation

    Mixpanel, which describes itself as offering “the most advanced analytics platform ever,” is announcing that it has raised $65 million in new funding. That round comes entirely from previous investor Andreessen Horowitz, and co-founder/CEO Suhail Doshi told me that it values Mixpanel at $865 million (the valuation includes the new cash). Read More

  • Mixpanel Adds Mobile A/B Testing To Its Analytics Platform

    Mixpanel Adds Mobile A/B Testing To Its Analytics Platform

    Mixpanel, the analytics startup incubated at Y Combinator and backed by Andreessen Horowitz, is launching a new feature today for mobile developers who want to test out different variations of their app. We’ve written about several startups that are focused on mobile A/B testing, such as Taplytics. Optimizely, the big player in desktop A/B testing, recently moved into mobile. Read More

  • 12 Of The Top 15 Data-Using Countries Are Predominantly On Android, Mixpanel Says

    12 Of The Top 15 Data-Using Countries Are Predominantly On Android, Mixpanel Says

    In their first annual global mobile data report, analytics firm Mixpanel reveals that Android is the originating platform for the lion’s share of app data generated from the top 15 countries as measured by active mobile usage. 64 percent of all the mobile data from the top 15 data generators came from Android devices, and only three of the top 15 have a primarily iOS-using population. Read More

  • Mixpanel Releases Data About A Typical Day For Apps

    Mixpanel Releases Data About A Typical Day For Apps

    Analytics company Mixpanel just released its first report about the broader patterns among the 17 billion mobile and web actions (such as sharing content or creating an account) that it tracks each month. In doing so, it says it can portray a “typical US day on smart devices”. Read More

  • Mixpanel Aims To Help Developers Deliver Targeted Messages Through New In-App Notifications

    Mixpanel Aims To Help Developers Deliver Targeted Messages Through New In-App Notifications

    Mobile analytics company Mixpanel is unveiling a feature today that co-founder Suhail Doshi said will give developers a new way to communicate with their users. Mixpanel customers will now be able to deliver “in-app notifications” to their users — Doshi compared them to push notifications (an area where other startups offer support), except delivered when a user is… Read More

  • What The Data Says About How We Spent Christmas Morning

    What The Data Says About How We Spent Christmas Morning

    The kids woke up, the parents got called out of bed and for a few hours, shockingly, it looks like the family put down their mobiles on Christmas morning, according to data from Mixpanel, a mobile and web analytics company. Welcome to the data driven Christmas. A day that can be tracked in detail by mining the data on our phone and tablets. As proven by Mixpanel, data analytics can now tell… Read More

  • Analytics Startup Mixpanel Expands Into Mobile Surveys

    Analytics Startup Mixpanel Expands Into Mobile Surveys

    Mobile-focused analytics company Mixpanel is growing its offerings today with the launch of Mixpanel Surveys, a product that allows developers to integrate user surveys into their mobile apps. Currently, co-founder Suhail Doshi said the options “kind of suck” for developers who want to find out more about what their users think. Usually, they end up emailing a giant list of… Read More