May 28th, 2010

Microsoft Tag fills your world with tags that you scan for information

Say hello to Microsoft Tag. It’s a brand new service (I guess you can call it a service) that envisions a world filled with tags. The tags, almost like barcodes or QR codes, are placed all over the place. On merchandise at the mall, on statues at the parks, and so on. You scan the tag with your phone, then all sorts of info pops up. → Read More

March 3rd, 2010

Microsoft Launches Its First Android App. Yes, Google's Platform.

In December 2008, Microsoft surprised a lot of people by releasing an iPhone app — Seadragon Mobile. A month later, they ensured the move wasn’t taken as a joke or gimmick by launching another app, Tag, into Apple’s App Store. Now, they have a few, including an app for Bing. And starting today, they’re doing the same for Android.

Tag for Android is the first Microsoft-made app launched on the mobile platform. This is notable, of course, because Android is the mobile platform by Microsoft’s chief rival: Google. Still, as we saw with the iPhone, Microsoft has no problems getting its technology out there, even if it means using rival platforms. Aside from Android and iPhone, Tag also currently works on Windows Mobile, J2ME, Blackberry and Symbian S60 phones. → Read More

January 8th, 2009

Microsoft Releases Tag, Its Second iPhone Application

At CES, Microsoft has introduced its second iPhone app after dipping its toe with the release of Seadragon Mobile last month. The name of the application is Microsoft Tag, and it enables users to instantly access mobile content, videos, music, contact information, maps, social networks, promotions, etc. simply by pointing the device’s camera to a custom tag.

If this makes you think about the principle behind QR codes, you’re not the only one. Like QR codes, Microsoft Tags are unique two-dimensial codes that can be used to open URLs or multimedia files. The big difference is the tech behind it: Microsoft Tag is based on a whole new technology developed in-house by Microsoft Research called High Capacity Color Barcodes (HCCBs), and offers a significant twist. → Read More

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