mertado

  • Groupon Buys Social Shopping Platform Mertado To Bolster Groupon Goods

    Groupon Buys Social Shopping Platform Mertado To Bolster Groupon Goods

    We’ve been hearing rumbles about Groupon taking its Groupon Goods initiative more seriously, and those rumbles have a little more weight today, as the company has acquired¬†Mertado, the social shopping startup that uses Facebook as a distribution platform. From the Mertado blog: “Our mission at Mertado has always been to expose a selection of high quality, unique… Read More

  • Mertado Raises $2.3 Million; Launches TV Platform To Bring Home Shopping To The Social Web

    Mertado Raises $2.3 Million; Launches TV Platform To Bring Home Shopping To The Social Web

    Mertado, the social shopping startup that allows users to find and buy products on Facebook, today launched “Mertado TV”, a new product that will combine lifestyle video content with product selection on the social web. What does that mean? Mertado TV will deliver syndicated content from networks like the Food Network, Fine Living, and Better TV and feature products found in… Read More

  • Mertado Now Lets Developers Bake A Retail Store Into Social Games

    Mertado, a social shopping site that launched in April, wants to give social game developers a new way to make money: by incorporating a virtual storefront into their games. Today the startup is launching a new widget¬†that developers on Facebook can integrate directly into their apps, and it’s also offering support for embedding the storefront on publisher sites across the web. Mertado is… Read More

  • YC-Funded Mertado: Deal Hunting, Social Shopping For Facebook

    Over the last few years we’ve seen many sites try to merge social networks and shopping, but nobody has really cracked the nut yet. Today sees the launch of a new startup called Mertado that’s taking a different route than most online retailers: rather than try to integrate social features into a retail site, it’s offering a store that’s actually built on Facebook… Read More