marketo

  • Eyeing An IPO In 2012, Sales And Marketing Software Developer Marketo Raises $50M

    Eyeing An IPO In 2012, Sales And Marketing Software Developer Marketo Raises $50M

    Marketo, a company that provides an on-demand marketing software that allows businesses to optimize their sales and marketing efforts, has raised $50 million in new financing led by Battery Ventures with existing investors Institutional Venture Partners, InterWest Partners, Mayfield Fund and Storm Ventures also participating in the round. This brings Marketo’s total funding to $107 million. Read More

  • Marketo Debuts Marketing Software For Small Businesses Spark

    Marketo Debuts Marketing Software For Small Businesses Spark

    Marketo, a company that provides an on-demand marketing software that allows businesses to optimize their sales and marketing efforts, is launching a new product today tailored to small businesses. Similar to Marketo’s SaaS for the enterprise, Spark aims to help businesses create revenue via channels like e-mail, lead generation, and optimization of site visits. Spark helps businesses… Read More