In today’s world of cloud computing, the ‘small pieces, loosely joined’ approach is very often the only sensible one for small to medium-sized businesses on a budget. And so it’s always nice to see two Software-as-a-Service offerings come together, especially when they bridge the Atlantic.
Salesforce Chatter just went live to all customers earlier today, but already it is being attacked from below by smaller social CRM players. Taking a page from Salesforce CEO Marc Benioff’s own playbook of getting attention by going after larger incumbents, Bantam Live CEO John Rourke likens Chatter to lipstick on a pig. The pig in question is the underlying Salesforce app which he describes as… → Read More