Loopt

  • Loopt In Process Of Receiving Broad Patent Covering Location-Based Ads

    Loopt In Process Of Receiving Broad Patent Covering Location-Based Ads

    Location-based service Loopt has been allowed its first patent, and it could be a big one. The patent, as described, seems relevant to numerous existing products, including Google’s Latitude. In layman’s terms, it describes using your location to display relevant ads and offers on top of a map, as an interstitial, or as a text ad — another claim also discusses displaying… Read More

  • Loopt Teams With Virgin America To Bring Check-In Deals To SFO

    Loopt Teams With Virgin America To Bring Check-In Deals To SFO

    Location-based service Loopt is getting some nice promotion for the next three months, courtesy of San Francisco’s International Airport and Virgin America. And it might make your trip to the airport a bit less expensive. Beginning this week, travelers going through SFO’s new Terminal 2 will be able to check-in on Loopt to receive an offer from one of six businesses located within… Read More

  • One Year Later, Facebook Killing Off Places …To Put Location Everywhere

    One Year Later, Facebook Killing Off Places …To Put Location Everywhere

    It was almost exactly one year ago that Facebook launched Places, their location-based offering. Reading the press at the time, you would have thought it was going to be the Foursquare-killer, the Gowalla-strangler, the Loopt-beheader, etc. Nevermind that Facebook partnered with all of them for the launch — those guys were done. Fast forward to today: Foursquare recently raised a… Read More

  • Off And Running: Loopt's First U-Deal Sells Out In Less Than An Hour

    Loopt has gone through quite a few incarnations, and this morning that tradition continued as the mobile social network announced it was entering the daily deals space with a service called U-Deals. In essence, U-Deals lets users request their own deals. After submitting an idea for a deal, users can then drum up interest by way of social media channels like Facebook, Twitter, etc. Read More

  • Loopt Turns The Daily Deals Game On Its Head With U-Deals

    Mobile social network Loopt is turning on the revenue streams by going after the daily deal space. It already partnered with Groupon to show users nearby Groupon Now deals via notifications, but today it is launching its own twist on daily deals. Loopt is calling them U-Deals. Instead of going out and getting a large inventory of deals at local merchants, U-Deals lets users request their… Read More

  • Loopt Beats Groupon To Notifying You Of Nearby Groupon Now! Deals

    Loopt a checkin app that seems to be pulling out all the stops, has now integrated with Groupon Now! in Chicago in order to provide users withlocationally relevant realtime deals around them, notifying them when they are near a deal. While the plan is to notify users of deals when the app isn’t even open, the time sensitive deals will also appear on place pages within Loopt, so users can… Read More

  • Loopt To Get Pushy With Big Flash Deals At SXSW

    With a little over a week until SXSW begins in Austin, Texas, our inboxes have been hemorrhaging with seemingly every startup under the sun attempting to launch something in time for the festival. Many of these are app-related. And specifically, many are iPhone app-related, which means they need extra time to get approved by Apple. And that means getting things out there this week, just in case. Read More

  • 2 Years And 10 Million Users Later, Google Latitude Locates The Check-In

    2 Years And 10 Million Users Later, Google Latitude Locates The Check-In

    It was almost exactly two years ago that Google launched Latitude, their location-based service. Two years may not seem like a long time, but it’s “the equivalent of a decade in location services,” Latitude PM Ken Norton jokes. Most importantly, it was just before Foursquare launched to the world at SXSW in 2009. That changed the entire game, literally, as Google CEO… Read More

  • Loopt 4.0: Redesigned, Facebook-Heavy, And Location-Based Texting

    Much has already been written about how Loopt was perhaps a bit too early to the location game for their own good. But that doesn’t mean they’re not out there still trying new things to keep their over 4 million users and entice new ones to join. The latest such effort is Loopt 4.0, their latest mobile app. The first thing you’ll notice about Loopt 4.0 is that it has been… Read More

  • At Least It's Not Facebook: A Google Director Departs To Become Loopt Exec

    Google is bleeding talent. As companies mature, that tends to happen. But the fact that a large number are defecting to rival Facebook clearly has Google worried — enough to offer massive retention bonuses and across-the-board salary increases. But it’s not totally stopping the talent drain, as another Director of Engineering has left. But Google can relax a bit as at least… Read More

  • Loopt Feeling Right At Home With Facebook Places, Adds Deep Integration

    When Facebook launched Places, their entry into the location space, the headlines made it seem as if every startup player in the field was about to go extinct. Obviously, that didn’t happen. Instead, the playing field has largely stayed the same — though slowly, but surely, those startups are now integrating with Facebook Places in order to get access to Facebook’s massive… Read More

  • Virgin America Rides Loopt Taco Truck Special To Fifth Largest Revenue Day Ever

    Sometimes the titles just write themselves. On Tuesday Virgin America and Loopt partnered to offer people two-for-one tickets to Cancun or Los Cabos from California. All you had to do was check in on Loopt at SFO, LAX or one of a variety of taco trucks in San Francisco and Los Angeles in a four hour window. So how did it go? Loopt says 1,300 people checked in to a single taco truck in San… Read More

  • Check-In On Foursquare Without Taking Your Phone Out Of Your Pocket

    Check-In On Foursquare Without Taking Your Phone Out Of Your Pocket

    Heavy Foursquare users, you have a new app to get immediately. Future Checkin is an app that allows you to check-in to your favorite Foursquare venues automatically when you’re near them. You don’t have to do a thing besides simply have your phone on you and this app will check you in while running in the background with iOS 4. Developer Tim Sears says he was actually inspired to… Read More

  • Google Opens Places API With Initial Focus On Check-In Apps

    Google Opens Places API With Initial Focus On Check-In Apps

    At Google I/O in May, the search giant indicated that they were about to take their commitment to location to the next level. Sure, Latitude had been around for a while, but everyone knew that Google could do more in the space. The announcement of some new location APIs seemed to a big part of the solution. And now comes the fun part. Today on their Geo blog, Google is announcing that… Read More

  • Mark Cuban Dreams Of Minority Report. So Do I. But We're Not There Yet

    Mark Cuban Dreams Of Minority Report. So Do I. But We're Not There Yet

    “Location Check in is so 2010,” Mark Cuban writes today on his blog. His thought is that facial recognition hardware/software installed in public venues is going to replace the need for users to actually check-in to a place. I absolutely agree. But I think we’re ten years away from that happening. And maybe more. If you’ve seen the Steven Spielberg movie Minority… Read More

  • Loopt Hits 4 Million Users, Propelled By iOS 4 And Android

    “Foursquare gets all the hype.” It’s something I hear just about every day from just about every other location-based startup. And it’s true, though I would argue that it’s warranted — and investors seem to agree. But it’s also important to keep some perspective. While Foursquare is just shy of 2 million users, other services like MyTown have… Read More

  • Gowalla Focusing More On Beauty With iPhone 4 — Will Users Be Attracted?

    As iPhone apps push out their updates to be compatible with the new iOS 4, most are focusing on adding simple fast app switching capabilities. Many are also giving their apps a quick new coat of polish to make them look a bit nicer on the new Retina display found on the iPhone 4. The location-based service Gowalla is focusing heavily on the latter. Version 2.2 of Gowalla, which just went live… Read More

  • SimpleGeo Becomes iOS 4-Aware. Geofencing And Background Tracking Ready To Roll

    SimpleGeo Becomes iOS 4-Aware. Geofencing And Background Tracking Ready To Roll

    As you’ve undoubtedly heard by now, iOS 4 is out and spreading across iPhones like wildfire. With it, comes the ability for third-party apps to run certain tasks in the background. One of those tasks is background location — an awesome feature which we previewed in our review of Loopt 3.0 earlier today. But Loopt has been in the location game for a long time — what about… Read More

  • Loopt 3.0 Marries Background Location With The Check-In

    Loopt 3.0 Marries Background Location With The Check-In

    When Loopt first launched on the iPhone alongside the App Store in 2008, it looked to be an awesome new location-based service. Apple clearly agreed, as they gave the app plenty of face time: demo slots on stage at major events, appearances in commercials, promotion in the App Store, etc. But the early version of Loopt had a fatal flaw: to work properly, the app had to be running all the time. Read More

  • iOS 4 Is Going To Up The Ante For Location-Based Startups

    iOS 4 Is Going To Up The Ante For Location-Based Startups

    Yesterday, Robert Scoble wrote a post about “Foursquare’s Yelp problem.” It’s an interesting read, with some good thoughts about how Foursquare can withstand feature-copying from a much larger rival. He asked for my thoughts, so I figured I’d jot some down here. Most importantly, his post got me thinking about the next phase of location, which I think we’re… Read More