kantar media

  • Compete: Social Networks Grow Audience As Netflix, Daily Deal Sites Lose Traffic

    Compete: Social Networks Grow Audience As Netflix, Daily Deal Sites Lose Traffic

    Compete.com, a Kantar Media company, today released its ranking of the top 250 websites for August 2011 (click here for the top 50). We can’t repeat this often enough, but take these stats with a grain of salt when it comes to accuracy. We’ve looked at the top 250 all the same, because the list tends to depict trends also visible with other analytics service providers, such as… Read More

  • Advertising Expenditures Dropped 12.3% In 2009, But Digital Grew 7.3%

    Advertising Expenditures Dropped 12.3% In 2009, But Digital Grew 7.3%

    Total advertising expenditures fell 12.3% last year to $125.3 billion as compared to 2008, according to data released today by Kantar Media. However, Q4 2009 ad spending was off 6% against the year ago period, with nearly all media improving upon their January-September performance. Zooming in on the digital part of equation, Kantar Media says Internet display ad expenditures actually… Read More