iPad

  • Apple Gets Serious About The iPad’s Creative Power In New Ad

    Apple Gets Serious About The iPad’s Creative Power In New Ad

    Apple aired a new iPad advertisement during the NFL playoff game between the San Francisco 49ers and the Carolina Panthers today, and it’s all about creativity. It’s no secret that Apple wants to push the creative aspect of its mobile devices, which are still seen largely as consumption gadgets, and this new ad embraces a grand vision of iOS as fertile ground for inspiration and… Read More

  • Sunrise Adds iPad App And Week View In Its Quest To Build The Best Calendar Platform

    Sunrise Adds iPad App And Week View In Its Quest To Build The Best Calendar Platform

    Calendar app Sunrise released a major update today, completing two missing pieces of the complicated calendar puzzle — you can now use Sunrise on your iPad with a new design tailored for bigger screens, and there is a much-requested week view to get a better picture of what your schedule looks like. Finally, the company added background updates so that your calendar is always up to date when… Read More

  • Holiday Survey Indicates Strong Performance In The Tablet Space By Amazon, Microsoft

    Holiday Survey Indicates Strong Performance In The Tablet Space By Amazon, Microsoft

    This morning, online advertising network Chikita released a short report detailing the changes it saw in the tablet space after Christmas compared to the period directly before. The report shows a small decline in Apple’s tablet dominance, strong momentum for Amazon, and perhaps surprisingly, second highest in-class growth for Microsoft’s Surface line of devices. What Chikita found is… Read More

  • What The Data Says About How We Spent Christmas Morning

    What The Data Says About How We Spent Christmas Morning

    The kids woke up, the parents got called out of bed and for a few hours, shockingly, it looks like the family put down their mobiles on Christmas morning, according to data from Mixpanel, a mobile and web analytics company. Welcome to the data driven Christmas. A day that can be tracked in detail by mining the data on our phone and tablets. As proven by Mixpanel, data analytics can now tell… Read More

  • Yahoo Makes Its iOS Weather App iPad-Friendly, To The Everlasting Joy Of Those Who Miss A Native One

    Yahoo Makes Its iOS Weather App iPad-Friendly, To The Everlasting Joy Of Those Who Miss A Native One

    Yahoo's new direction under Marissa Mayer is still coming together, but one thing they've unquestionably done right is the weather app for iPhone they debuted earlier this year. The iPad version has just been released, and it's about as close to a native iPad weather app as you can get, given the similarity in design choices between Apple's native iPhone weather app and that of Yahoo's third-party… Read More

  • To Mini Or To Air, That Is The iPad Question

    To Mini Or To Air, That Is The iPad Question

    Pop quiz, hot shot. You walk into an Apple Store to buy the new iPad. But there are two new iPads. The iPad Air and the new iPad mini. You can only buy one. What do you do? What — do — you — do? The new retina iPad mini is great. It’s everything you loved about the first iPad mini, but upgraded in the two most important ways: a sharper screen and faster speed. Both are… Read More

  • “It’s Just A Big iPod Touch”

    “It’s Just A Big iPod Touch”

    Over the weekend, I got two emails from my mother. The most interesting aspect of them was the sign-off at the bottom: “Sent from my iPad”. This stood out to me for two reasons: First, I’ve now been using the iPad Air for the past couple of weeks, and thinking a lot about the state of the product. Second, this is my mother using an iPad. An iPad! Regularly! On a scale of 1 to 10… Read More

  • Apple’s iPad Air Cost-To-Build Estimated At Less Than iPad 3 At Launch

    Apple’s iPad Air Cost-To-Build Estimated At Less Than iPad 3 At Launch

    Apple has released its iPad Air, and while we don't yet know how many it sold during opening weekend (it's likely waiting to reveal launch numbers until the iPad mini with Retina display goes on sale), we do know that it seems to be enjoying strong adoption rates. The cost of building this latest iPad should help Apple's product margins, too, if a teardown by analyst firm IHS iSuppli (via… Read More

  • iPad Air Adoption 5X That Of iPad 4 After Opening Weekend, Says Fiksu

    iPad Air Adoption 5X That Of iPad 4 After Opening Weekend, Says Fiksu

    Apple may indeed have attracted a much broader audience of upgraders for its redesigned 9.7-inch iPad versus last year, according to new early data from mobile app analytics firms. The iPad Air enjoyed somewhere around five times the first weekend adoption of the fourth generation iPad, according to Fiksu, and just under four times that of the iPad mini, which went on sale at the same time as the… Read More

  • JD Power Explains Why Samsung Beat Apple In Its Latest Tablet Study: Price

    JD Power Explains Why Samsung Beat Apple In Its Latest Tablet Study: Price

    Yesterday, JD Power released its newest tablet satisfaction study and the Internet went a bit nuts. For the first time, Samsung had edged out perennial favorite Apple in customer satisfaction on tablets. This was a stark change from volume one of the study which had Apple handily beating its competitors. There was outcry about how close it was, about how the JD Power chart and scoring (835 to… Read More