Influitive, a marketing company that analyses data around social media, influencer networks and other peer-to-peer techniques to spread the word, has raised another $7.3 million — investment that it will use to continue developing its AdvocateHub marketing platform, as well as to build out its own sales and marketing teams, CEO and co-founder Mark Organ told TechCrunch in an interview. The… → Read More
Influitive has raised $3.75 Million from 11 investors for the company’s customer advocate platform that helps companies generate qualified leads and shorten buying processes.
Founder Mark Organ said the unusual seed round is illustrative of how the venture capital community is getting more engaged in smaller deals.
“It’s a huge seed round,” Organ said in an interview yesterday. “It could… → Read More
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