Competition in the low-cost tablet space has been heating up for a while now thanks to strong new hardware from the likes of Asus, Google, and Barnes & Noble, but it seems the time has come for the Kindle Fire hucksters at Amazon to go on the offensive against a very prominent rival: Apple’s iPad mini. → Read More
The Gillmor Gang — John Borthwick, Robert Scoble, Keith Teare, John Taschek, and Steve Gillmor — counted their pennies as Apple, Microsoft, and Google weighed in to the Tablet Sweepstakes with new entries. Apple’s iPad Mini captured two of the Gang’s wallet, while none seemed ready for the Surface or other Windows 8 entries. Google seems challenged to wrangle the carriers and Microsoft may be… → Read More
During the Q4 Apple earnings call, Cook addressed words spoken by Steve Jobs in the past regarding a 7-inch tablet
On comments that Steve made before about 7 inch tablets, let me be clear, we would not make one of the 7 inch tablets, we don’t think they’re good products, we’d never make one. → Read More
On the Apple Q4 conference call, both CFO Peter Oppenheimer and CEO Tim Cook took a moment to defend the iPad’s pricing in response to a question about what they think about comments it’s too high. Not surprisingly, both defended the pricing decision and talked quality. Cook argued that they didn’t want to create a device that gets users to buy, but then doesn’t get used. → Read More
The iPad mini’s gross margin is “significantly below” the rest of Apple’s product line at $329, Apple CFO Peter Oppenheimer said on the company’s conference call today. He said that’s driving lower guidance for the upcoming quarter despite a number of new products just-launched across its lineup of offerings. → Read More
Apple announced a new iPad at its event on Tuesday, one that wasn’t mini, and one that wasn’t presented as a a stop-gap or mid-cycle replacement. The fourth generation iPad, as it’s called, was pitched as a full-fledged successor to the “new iPad” introduced in March 2012, which has some people frustrated. So why the change and what does it mean for Apple’s iPad upgrade cycle going forward? → Read More
Apple knows how to launch and promote new products better than any company in the world. Yesterday’s 73 minute special event, introducing the iPad mini, new MacBook Pro, Mac Mini and iMac was, in Apple’s words amazing, great, the best, incredible, tremendous, fantastic, incredible, gorgeous and much much more. While some potential buyers might be interested in the detailed specs, check out this… → Read More
Price was perhaps always the most anticipated feature of the iPad mini, and now it’s proving the most controversial. My Twitter stream has been filled with arguments back and forth on the iPad mini’s $329 price tag, with many saying it’s too expensive and that Apple missed the mark. It’s a funny discussion in a lot of ways, but mostly because we already had it two years ago about the original… → Read More
I already shared first impressions of a lot of Apple’s new products, but we’ve also got video from the time we spent with the iPad mini and the Retina MacBook Pro. Watching these things in action provides an entirely different perspective compared to reading about them or looking at static pictures, and seeing the iPad mini do its thing really does a better job of conveying the value of the… → Read More
Apple unveiled a redesigned iMac today, one that takes the all-in-one computer and makes it even more of a tightly packed engineering marvel. The rumors proved true, and it got a tapered design that thins out to 5mm at its thinnest point. This makes the machine appear surreal at first glance, but it’s the changes inside that make the biggest lasting impressions. → Read More
At its event today, Apple made much of the fact that the 13-inch MacBook Pro is still its top-selling notebook, right before unveiling the new 13-inch Retina MacBook Pro. It’s clear that Apple wants this new version of its top-performer to take over as a product that redefines the laptop, and judging by limited hands-ion experience, there’s good reason to believe they’ll eventually get their wish. → Read More
The iPad mini was announced today as expected, and it is a super impressive piece of hardware, judging by my brief hands-on experience. The smaller iPad retains much of the charm of its larger sibling, thanks to design decisions that make the most out of a much smaller physical footprint, and you’ll be amazed at how light and easy to hold it is. → Read More
That’s a wrap! Apple made a lot of announcements today. Here is our entire coverage on TechCrunch and a small recap of what happened during the keynote. → Read More
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