Hulu

  • Estimate: In Two Years, Streaming TV Will Be An $800 Million Business for Netflix and Hulu

    Estimate: In Two Years, Streaming TV Will Be An $800 Million Business for Netflix and Hulu

    By the end of this year, an estimated 2 million households in the U.S. will have abandoned TV for the Web, cutting the cord with their cable companies. This estimate comes from Convergence Consulting Group, a Toronto-based research firm with a new report on The Battle for the American Couch Potato. That 2 million is up from the 1.6 million it was estimating a year ago, but it is still… Read More

  • comScore: 170 Million U.S. Internet Users Watched Online Video Last Month

    ComScore has just released data from its Video Metrix service, showing that 170 million Internet users in the United States watched online video content in February for an average of 13.6 hours per viewer. According to the audience measurement giant, the total U.S. Internet audience engaged in more than 5 billion viewing sessions during the course of last month. Google Sites (read: YouTube)… Read More

  • ComScore: Hulu Is Watched Twice As Much As The 5 Major TV Networks Online Combined

    In a new report on digital trends in 2010 When it comes to premium video on the Web, Hulu still rules. In the fourth quarter, the U.S. online audience watched 19.4 billin minutes of video on Hulu, which was twice as much as the how much viewers watched on the websites of the five major TV networks combined. Viewers watched another 9.7 billion minutes of online video on the websites of ABC… Read More

  • Tech Super Bowl Ads Didn't Hit Home – Salesforce And Go Daddy Most Disliked

    I’ve witnessed the media frenzy that comes with the Super Bowl – and the commercials that air on TV before, during and after the event – from a distance (from Belgium, to be more precise) several times now, and still can’t be anything but baffled by its sheer ferociousness. TechCrunch also did its part by listing all tech-related Super Bowl ads. Question is: did people… Read More

  • The Daily Show And Colbert Report Return To Hulu Via New Viacom Content Partnership

    Hulu has just struck a content partnership with Viacom to return “The Daily Show with Jon Stewart” and “The Colbert Report” to the content platform. The deal also includes other TV Shows from Viacom’s media networks, including Comedy Central, MTV, BET, VH1, Spike TV, and TV Land to the Hulu Plus subscription service. Viacom had previously pulled the two… Read More

  • The Triple Crown

    Netflix is interesting because it is the first service to follow the disruptive arc of the iPad. Every time the iPad is analyzed, the projections are anywhere from just plain wrong to what amounts to a niche. Doesn’t run applications… now there’s an AppStore. Doesn’t run Flash… now there’s a Flash converter app. Apps don’t support a magazine subscription… Read More

  • Comcast-NBC Merger: The Hulu Rules

    Both the Justice Department and the FCC have approved Comcast’s monumental purchase of NBC Universal this morning. A cursory wade through the multiple press releases shows that the deal is full of conditions, as the FCC itself acknowledged that the merger could create threats to “to the development of innovative online video distribution services.” Yikes. Of course this… Read More

  • Boxee Box Update Rolls Out Today, Hulu, Vudu Imminent [Update]


    A cryptic Tweet from Boxee points to a new firmware version rolling out in the next few hours, one that probably promises Vudu and Hulu content on what Matt calls “his favorite box.” Matt here: Nevermind John. He meant to say Netflix, not Hulu. Read More

  • Hulu Plus coming to Android


    Hulu CEO Jason Kilar made an appearance at the Samsung press event at CES today, where he announced that a Hulu Plus app will be coming to Android 2.2+ in the coming months. He demoed the app on a Samsung Galaxy S running Android 2.2. Unfortunately, there was no mention of the price of the app, nor if it will net you an extra subscription fee. I guess time will tell. [via Mobile Burn] Read More

  • Study: Americans Now Use Internet As Much As They Watch TV

    And there it is: Americans now spend as much time on the Internet as they do watching TV. So says a new study released by Forrester Research, which says that people now spend 121 percent more time online than they did only five years ago. What’s probably most significant is that these stats now include people in the 30+ age group; it’s not just college student insomniacs who… Read More

  • Roku Adds 1080p Streaming To The XR In Firmware Update

    Roku has released firmware update 2.9 which includes 1080p support in their XR devices. There are a few other bug fixes in the release including Hulu optimization for all devices. You can download it manually (“To do so please select “Settings” option from the homepage, then navigate to “Player Info” and finally choose “Check For Updates”. Your box… Read More

  • IPO Gives Chinese Video Site Youku A $3.3 Billion Market Cap; Worth More Than AOL

    IPO Gives Chinese Video Site Youku A $3.3 Billion Market Cap; Worth More Than AOL

    Shares of Chinese video site Youku soared on its IPO today, closing at $33.44, which is 160 percent above its offering price of $12.80. Since Youku’s 15.8 million shares of American Depository Receipts (ADRs) represent 16 percent of the total shares, the closing price gives Beijing-based $Youku a market cap of roughly $3.3 billion. In other words, it is worth more than $AOL (owner… Read More

  • ESPN: Only 0.11 Percent Of Households Have Cut The Cord (And These Aren't Hipster Households Either)


    ESPN has just released a study that sheds some light on people’s cord cutting habits—or lack thereof. Using Nielsen data, ESPN has determined that a paltry 0.11 percent of U.S. households have dropped cable and/or satellite TV over the past three months. That rounds down to essentially nobody in my estimation. Even more interesting is exactly who these cord-cutters are, and… Read More

  • Economic Hard Times (And Not Hulu) The Reason For Cord Cutting?

    Almighty Giz has two exciting maps that offer an alternative explanation for the decline in cable and satellite subscriptions in the past year. If you look at the maps, you’ll find that the areas that saw the biggest drops in subscriptions are also, generally, the areas hardest hit by foreclosures. The theory goes, these areas have been hard hit by the recession, and subsequent… Read More

  • Study: Young People Lead The Way When It Comes To Cord Cutting


    Cord cutting: it’s real. That’s what a new SNL Kagan study suggests, and you have to figure that TV executives are freaking out. The numbers: 119,000 people “cut the cord” (read: dropped their cable or satellite TV) in the third quarter of this year. Meanwhile, in the third quarter of 2009, 360,000 people added cable or satellite TV service. Bottom line is, it… Read More

  • Hastings On Hulu Plus: If They Become A Competitor, That's Probably Healthy For Us

    Today at the Web 2.0 Summit in San Francisco, Netflix CEO Reed Hastings and Peter Chernin sat down with New York Magazine’s John Heilemann to talk about the state of the video content business. A question from the audience asked Hastings about the news today that Hulu was cutting their prices. Hastings noted that Hulu was still mainly an advertising play. And he said that Netflix has… Read More

  • Hulu Shaves $2 Off The Monthly Price Of Hulu Plus, Will Refund Early Adopters

    Hulu has formally launched its premium online video subscription service Hulu Plus after a preview period. Pleasant surprise for those who are interested: the monthly subscription fee has dropped from $9.99 to $7.99, a 20 percent price cut. Pleasant surprise for those who already signed up for Hulu Plus: early adopters will get a credit for the difference from the $9.99 preview price to be… Read More

  • comScore: Hulu Generated 1.1 Billion Video Ad Impressions In October

    comScore’s monthly video data is out for October and it looks like Hulu saw a significant uptick in video ad impressions. Hulu saw 1.1 billion video ad impressions in October, compared to 793 million video ad impressions in September. This rapid growth in ad views is probably attributed an increase in viewership on Hulu thanks to the start of the Fall TV show season. Tremor Media… Read More

  • Hulu Projects $240 Million In Revenue In 2010

    Hulu Projects $240 Million In Revenue In 2010

    Here at the NewTeeVee conference in San Francisco, Hulu CEO Jason Kilar just dropped some interesting and some perviously unreported Hulu stats, including the fact that the ad and subscription supported service now has 30 million users monthly and estimates it will rake in $240 million dollars in 2010, up from a $108 million dollars in 2009. Kilar also revealed that the service has 260… Read More

  • Why Hulu Is The OPEC Of Online Video

    Why Hulu Is The OPEC Of Online Video


    Editor’s note: Mark Suster is a venture capitalist based in Los Angeles at GRP Partners.  He blogs at BothSidesoftheTable. The formation of Hulu was defensive – designed to stop another YouTube or Napster from emerging and causing disruption to the TV industry.  The idea was that if you could put up a consumer site that was seen as the best place to consume content then… Read More