Hulu

  • Coming Soon: Hulu Branded Panty Hose. Oh, And they Lifted Their Mission Statement From Google

    Hulu finally announced its name today after a five month wait. Unfortunately, the name, which has some translation issues, may not have been researched properly before the final decision was made. Now a quick perusal of the company’s trademark application shows very aggressive and somewhat ridiculous merchandising plans. And the Hulu mission statement is eerily similar to… Read More

  • Hulu Translates To "Cease" and "Desist" in Swahili. Oops.

    Congratulations are in order to YouTube-competitor Hulu, which took just five months to come up with a name after announcing itself in March. CEO Jason Kilar says the name “captures the spirit of the service we’re building” in an open letter published today. Just don’t translate that name to certain languages, because the name may capture significantly more of the spirit… Read More

  • Clown Co. Gets Website and New Name: Hulu

    This morning news broke that NBC Universal and News Corporation’s joint video venture, hitherto dubbed “Clown Co.”, is now to be known as Hulu. Initially, I was a bit concerned that this could be merely a hoax, as no press releases were sent out by NBC or News Corp. themselves. However, after speaking with the Hulu representative, Christina Lee, and seeing the news spread… Read More

  • Wow – Clown Co. Got That $1 billion Valuation (still nameless though)

    Is ANYONE at NBC or News Corp. embarrassed that they can’t agree on a name, even a working name (or a website), for their new Not-A-YouTube-Killer video joint venture? It was announced in March to fanfare, and a steady stream of news has been written about it ever since. But no one has a name for it, not even the New York Times which reported today that the joint venture managed to… Read More

  • Everyone's Gunning For YouTube

    The focus and experimentation on IPTV is switching away from watching short clips on YouTube to watching full length shows on downloadable TV applications like Joost, Babelgum, Veoh TV , Netflix (which now has a Silverlight application) and others. YouTube continues to grow, but people are not looking to find full length TV shows there. That isn’t stopping the competitors from trying to… Read More

  • Dear Clown Co.: Name This Thing Fast Before It's Too Late

    For the last twenty-four hours we’ve been reporting a nearly non-stop stream of facts (and some speculation) about the new, unnamed News Corp./NBC Universal joint venture to launch later this year. First the rumor, then the confirmation (and press release), then our real-time, undigested notes on the media/analyst call. Here’s a summary of what we know so far, which… Read More

  • Confirmed: TV Networks Launch New Company To Counter Perceived Google/YouTube Threat

    Update: My real time notes from the media conference call are here. The rumors of a joint venture to counter the perceived Google-YouTube threat, dubbed “Clown Co.” by Google executives, are now confirmed, although the name of the new company is not yet available. In a press release, Peter Chernin (COO News Corp.) and Jeff Zucker (CEO NBC Universal) are announcing “launch… Read More

  • News Corp, NBC May Announce Distributed YouTube Competitor Today; Google Scoffs

    There have been rumors of a TV network led joint venture to compete with YouTube for months – the first time we heard it was just a couple of days after the first rumor of Google’s acquisition of the company. Since then, we’ve heard that discussions stalled as one partner or another pulled out of the group. The rumors are now back with a vengeance. The L.A. Times is now… Read More