• With Money Tight, HubSpot Looks To Tap Public Markets

    With Money Tight, HubSpot Looks To Tap Public Markets

    With $7.3 million in cash on hand, and losses of $17.77 million in the first half of 2014, HubSpot has filed to go public. HubSpot’s slim cash load and expanding losses — the firm had a deficit attributable to common shareholders of $16.37 million in the first six months of 2013 — are contravened by its rising revenues: HubSpot had revenue of $51.27 million during the first… Read More

  • HubSpot Acquires Notification Aggregator Chime And Calendar App PrepWork

    HubSpot Acquires Notification Aggregator Chime And Calendar App PrepWork

    Marketing software company HubSpot is announcing that it has acquired two small startups — Chime and PrepWork. The financial terms of the deals aren’t being disclosed, but HubSpot says it’s bringing on the full Chime and PrepWork teams and moving them from Toronto and New Haven, Conn., respectively, to the company headquarters in Cambridge, Mass. And these aren’t… Read More

  • Eyeing An IPO, Marketing Software Giant HubSpot Raises $35M For International Growth, M&A And More

    Eyeing An IPO, Marketing Software Giant HubSpot Raises $35M For International Growth, M&A And More

    All-in-one inbound marketing software firm HubSpot has raised $35 million in a mezzanine financing round from a large, unnamed institutional investor, Altimeter Capital, Cross Creek Capital, and previous investors. Since its founding in 2006, HubSpot has received $100 million in investment from General Catalyst, Matrix Partners, Scale Venture Partners, Sequoia Capital, Google Ventures… Read More

  • GroSocial Nabs $1M From HubSpot Execs & More To Become The “Buddy Media For SMBs”

    GroSocial Nabs $1M From HubSpot Execs & More To Become The “Buddy Media For SMBs”

    Back in October, GroSocial raised $450K in seed funding from the Kickstart Seed Fund, Monarch Ventures, Rock & Hammer Ventures and a handful of angel investors. The seed funding acted as early validation and fuel for the Utah-based startup, which is on a mission to help SMBs — and organizations that lack the resources to train or hire dedicated social media teams — boost… Read More

  • To Meme, Or Not to Meme, That Is The (Startup) Question

    To Meme, Or Not to Meme, That Is The (Startup) Question

    Smart B2B companies have long known that winning big was predicated on redefining the rules of competition to your advantage over incumbent vendors. A more difficult question is whether you want to own a meme. In other words, do you want to define a new categorical term. Microsoft did that to great effect when they created the office suite category. More recently, did… Read More

  • Eyeing An IPO, HubSpot Adds Akamai’s CFO And Former IBM Exec JD Sherman As COO

    Eyeing An IPO, HubSpot Adds Akamai’s CFO And Former IBM Exec JD Sherman As COO

    Marketing software company HubSpot has brought on a new leader today—Akamai CFO JD Sherman. Sherman has been chief financial officer at Akamai for over 6 years. Prior to Akamai, Sherman served as the chief financial executive of IBM’s $21 billion Systems and Technology Group. Over the course of 15 years at IBM, Sherman held senior executive positions in Finance, including Vice… Read More

  • HubSpot Acquires Marketing Software Startup Performable

    HubSpot, which just raised a massive $32 million from Sequoia Capital, Google Ventures, Salesforce and others; has acquired fellow marketing software company Performable. Financial terms of the deal have not been disclosed. Performable offers a marketing software platform for businesses looking to optimize their marketing, sales and customer service efforts. The startup gives clients a view… Read More

  • HubSpot Heating Up, Sequoia And Google Ventures Looking To Invest

    Digital marketing startup HubSpot is close to closing a new round of financing, we’ve confirmed, that may put a valuation on the company in the $200 million range. Google Ventures is likely to invest, we’ve heard from multiple sources. And Sequoia Capital, which has recently shown an increased willingness to invest in later stage funding rounds, is rumored to be interested in… Read More

  • Want More Followers On Twitter? Make Sure You Have A Profile Picture

    Marketing software maker HubSpot has analyzed close to 9 million Twitter profiles based on data collected through its Twitter Grader tool, and has come to the conclusion that accounts with a profile picture average about 10 times more followers than those without. That on itself is not so surprising; a Twitter profile associated with the default avatar generally screams ‘newbie’… Read More

  • WooRank Screens Your Website, For Free

    WooRank is a brand new service designed to let website publishers and marketers evaluate the SEO-friendliness and other aspects of their Web sites on the fly, free of charge. If this reminds you of what HubSpot built with its Website Grader tool, it’s because the concept is extremely similar. WooRank evaluates Web sites based on 50 criteria in an automated fashion, free of charge… Read More

  • State Of The #Twittersphere: User Growth Slows Down To 3.5% Per Month

    Marketing software startup HubSpot has put together its third ‘State of the Twittersphere’ report, which is based on an analysis of more than 5 million Twitter accounts and 6 million tweets, collected by the company’s free Twitter Grader tool. The main take-away from the report (PDF): peaking at around 13% in March 2009, growth in new Twitter users has recently slowed… Read More

  • HubSpot Closes $16 Million Series C Round Led By Scale Venture Partners

    Digital marketing startup HubSpot has raised a third round of funding to the tune of $16 million, bringing the total invested in the Cambridge, MA company to a healthy $33.5 million. The round was led by Scale Venture Partners and joined by previous investors Matrix Partners and General Catalyst Partners. According to the blog post announcing the investment, the valuation of the company went… Read More

  • Facebook Grader For The Sad, Sad People Out There

    Hubspot’s Facebook Grader will tell you your “reach and authority” on Facebook. My score is 90/100. The tool works by analyzing the number of friends you have, how important those friends are (whatever that means), how complete your profile is, how many wall posts you have and how many groups you belong to. It turns out I haven’t filled out much of my profile and there… Read More

  • The State Of The Twittersphere (HubSpot Edition)

    How many followers do most people really have on Twitter? The average number of both followers and other members people on Twitter are following is about 70, according to the State of the Twittersphere, a new report by Web marketing startup HubSpot. But that average is skewed by elite Twitterers who have hundreds or thousands of followers. The vast majority of people on Twitter use it to… Read More

  • HubSpot Gets $12 Million To Drive Traffic to Your Site

    Internet marketing is big money, and so is the $12 million recently raised by HubSpot, a consultancy and software provider for sites looking to improve their visibility online. The Series B round led by Matrix Partners comes on top of the $5 million raised from General Catalyst Partners last September, bringing the company’s grand total to over $17 million. In addition to providing paid… Read More

  • Website Grader Gives Out Free SEO Tips

    Want to know how to get your Website high up in natural search results, but don’t want to pay a search engine optimization (SEO) firm just to find out what you are doing wrong? Now you can get a free, automated evaluation of your site on Website Grader. Just type in your Website address, and it will spit out a report detailing what you can do to boost your site’s SEO juice. It… Read More