We covered Berkeley-based Hotswap last month during its pre-launch stage. Next week they launch officially and open up the site with full functionality. Hotswap is targeting the $370 billion/year U.S. used car market with a free, video-focused classifieds site. Listings are optimized to allow users to quickly upload video of the car with a camera phone or other low end video equipment. Both normal… → Read More
Used car sales are big business – at least $370 billion/year in the U.S., with $81 billion or so of that occurring online. New startup HotSwap wants to apply some of the more recent trends on the web to that market, and bring more buyers and sellers together. And while used car sales aren’t exactly sexy, HotSwap is a very cool site. Think YouTube, for used car sales. The company, which… → Read More
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