May 10th, 2012

LetsWombat Founder On Turning Product Sampling Into A Trackable Marketing Channel

When I think of product sampling, I remember the glorious days of wheeling around the grocery store with my mom and picking up every cheese and meat-laden toothpick in the building. My mom hated it. She was quite organized, and knew exactly what she wanted from the trip, while I was busy begging for the salami I just discovered or the special water crackers I sampled with a cube of Colby… → Read More