Since the launch of Google+, Google has been putting a lot of muscle behind promoting and integrating the service into its core products. Fire up a new Android 4.0 device, and you’ll be prompted to create a Google+ account if you haven’t already. They’ve given it TV ads, not to mention a priceless promotion on its homepage.
And today, Google is launching an update to its core search engine at Google.com that continues this trend — and then some. They’re calling it ‘Search plus Your World’.
The short version is that Google search results are going to be automatically personalized (to a greater degree than they were already) for each user, with signals drawn from your Google+ Circles being used to highlight things your friends — or you, yourself — have shared. → Read More
Google is experimenting with its Google Adwords offerings, attempting to go beyond regular text ads with Google Email Subscription Ads, allowing companies to buy ads that automatically fill in a “Subscribe to newsletter (or whatever, I’m assuming)” slot with a given searcher’s Google email address during a search.
“Google+ is about sharing the right updates with the right people – making sharing online just like sharing in real life. Just like in real life, sometimes you just want to hang out with friends. Hanging out on Google+, with your family, your friends, or new friends you don’t yet know, is more than just multi-user video chat. It’s about eliminating borders and bringing people together around the world. It’s about people.”