google latitude

  • Check-In Wars Reborn? Google And Facebook Both Making Big Pushes

    Check-In Wars Reborn? Google And Facebook Both Making Big Pushes

    Today brings two different news items from two huge companies both related to the same thing: check-ins. This morning, All Facebook found an area of Facebook’s site pointing to the ability to check-in to events. And just now, Google has pushed an update to their Latitude iPhone app to allow users to check-in for the first time also. Is a new check-in war brewing? Well, yes and no. Neither… Read More

  • 2 Years And 10 Million Users Later, Google Latitude Locates The Check-In

    2 Years And 10 Million Users Later, Google Latitude Locates The Check-In

    It was almost exactly two years ago that Google launched Latitude, their location-based service. Two years may not seem like a long time, but it’s “the equivalent of a decade in location services,” Latitude PM Ken Norton jokes. Most importantly, it was just before Foursquare launched to the world at SXSW in 2009. That changed the entire game, literally, as Google CEO… Read More

  • Google Quietly Kills Their Creepy Latitude Location Alerts Feature

    Google Quietly Kills Their Creepy Latitude Location Alerts Feature

    Back in February, we noted a sort of creepy feature of Google Latitude that was annoying some users: Location Alerts. The beta feature actually launched alongside the Location History feature the previous November, but it didn’t get a lot of attention at the time. Then people started getting emails notifying them where their friends were — without asking for such emails. Yeah, a… Read More

  • Where Is Google Hiding Those 9 Million Active Latitude Users?

    Where Is Google Hiding Those 9 Million Active Latitude Users?

    I often have discussions with various people in the technology industry about location-based services. I also moderate and/or sit on a lot of panels about the topic. Naturally, I constantly read and write about it as well. So how often does Google Latitude come up in all of this? Basically never. That’s why I was legitimately shocked today when in their blog post announcing Latitude for… Read More

  • Tracked Down: Google Just Quietly Launched An Official Latitude iPhone App

    Tracked Down: Google Just Quietly Launched An Official Latitude iPhone App

    I guess Google really is in a feisty mood tonight. After the Chrome Web Store, Chrome OS, some leaked Google +1 information, and a Google Groups re-launch, we’ve just gotten word that Google has launched an official Latitude app for the iPhone. But oddly, it’s only available right now in the Japanese version of the iTunes Store. But we suspect that will change shortly. Back in… Read More

  • Experimental Real-Time Location Tracking Comes To Google Latitude On Android

    Experimental Real-Time Location Tracking Comes To Google Latitude On Android

    Google has just released a series of updates for their Google Maps Android application. Two of these updates are useful: Place page reviews and the ability to filter search results. But one of them is really interesting: real-time location updating in Google Latitude. To be clear, this feature is an experimental one that Google is trying out. But if you enable it, your friends on the service… Read More

  • Google "Evaluating" A Native Latitude App For iPhone 4.0 OS — But Will Apple Allow It?

    Google "Evaluating" A Native Latitude App For iPhone 4.0 OS — But Will Apple Allow It?

    The ability to multitask got a lot of press when iPhone 4.0 OS was first announced. But less attention was given to some of the more subtle things this will allow, such as always-on location for third-party apps. This feature could actually make a service like Google Latitude useful on the device. So it’s coming, right? Maybe. I asked Google senior product manager Steve Lee (who is in… Read More

  • Check-Ins, Geo-Fences, And The Future Of Privacy

    Check-Ins, Geo-Fences, And The Future Of Privacy


    Facebook is under a lot of heat right now for how it shares our personal information. So much so that it is trying to simplify its privacy controls to so that nobody gets surprised when that embarrassing drunk photo you thought you were sharing only with a close set of friends finds its way all over the Web. (Hint: don’t put up drunk photos of yourself on Facebook). But this problem… Read More

  • Latitude's New Dashboard View Is Exactly What Passive Location Needs

    Latitude's New Dashboard View Is Exactly What Passive Location Needs

    There are a lot of people actively using Google Latitude — 3 million, in fact. But maybe “active” isn’t really a good word for how they use it, since Latitude is a location-based service that’s passive. That is, it is continuously updating your location in the background. You don’t check-in (at least not yet), so there’s not much to actually do. But a… Read More

  • Watch Out Rivals, With Latitude API Google Starts Taking Location Very Seriously

    Watch Out Rivals, With Latitude API Google Starts Taking Location Very Seriously

    Google Latitude has 3 million active users, but you wouldn’t know it by the amount of buzz they get in the location space these days. (Which is to say, just about none.) The problem is that Latitude has been pretty restricted, and not exactly geared towards how most people are using location-based services these days. (Which is to say, checking-in.) But starting today, that is all… Read More

  • Google Latitude Has 3 Million Active Users, Check-Ins Likely On The Way

    Google Latitude Has 3 Million Active Users, Check-Ins Likely On The Way

    “Hey Foursquare and MyTown, suck it.” Okay, Google’s Steve Lee didn’t actually say that during the location panel at the Web 2.0 Expo today, but he may as well have. While Foursquare may have just crossed 1 million users, and MyTown now has 2 million, Lee revealed today that Latitude, Google’s location-based service, has 3 million active users — and some… Read More

  • Speaking Of Creepy Location Features: Google's Opt-Out Latitude Alerts

    Speaking Of Creepy Location Features: Google's Opt-Out Latitude Alerts

    The past couple of days have seen some brouhaha over location privacy issues. Please Rob Me brought up the potentially troubling issue of tweeting out your location updates (and Foursquare responded). But actually, Google is doing something that’s perhaps even creepier. While their Google Location Alerts feature is not new (it started beta testing in November alongside location history)… Read More

  • Google Warns Latitude Users That They Might Be Sharing Their Location

    Google Warns Latitude Users That They Might Be Sharing Their Location

    Google appears to be getting a tad paranoid about its own privacy policies on the heels of the whole Google Buzz debacle. The company apparently sent out an e-mail to some Latitude users this morning, warning them that the service might be giving away their location – which is kind of the whole point of the app – and asking them to check their settings. As a reminder, Google… Read More

  • Mobcast Brings Geo To Facebook And Your iPhone

    Mobcast Brings Geo To Facebook And Your iPhone

    If the $8.4 million raised yesterday by geo-social network Gowalla tells us anything it is that geo is red hot right right now. The trickle of geo apps is already turning into a flood. The latest example is Mobcast, an iPhone app (iTunes link) which adds lets you broadcast your location to your existing Facebook friends. Mobcast is like a combination of Foursquare and Google Latitude. … Read More

  • Location Is The Missing Link Between Social Networks And The Real World

    Location Is The Missing Link Between Social Networks And The Real World

    Imagine a world where you sit at your computer and you never go outside. Where you never see another human being. This is the world that sites like Google and Facebook want you to live in. Though they’d never admit to such a thing, the reasoning should be obvious: The longer you’re at your computer, the more time you’re spending on their sites. The more time your spending… Read More

  • Google Latitude Now Tells You Where You've Been

    Google Latitude Now Tells You Where You've Been

    Don’t you sometimes wish you had a map of every place you’ve ever been? Well, if the concept of such detailed self-tracking doesn’t creep you out, you can now do that with Google Latitude, the mobile app that lets you broadcast your location to your friends. Google Latitude just turned on Location History as a new feature in Google Latitude. Whenever Google Latitude is on… Read More

  • Why Is Google Latitude A Web App And Not A Native App? Because Apple Said So.

    Why Is Google Latitude A Web App And Not A Native App? Because Apple Said So.

    We briefly pointed this out in our longer post on Google Latitude launching on the iPhone, but it’s worth pointing this out separately. In its post today, Google made an unusual admission about its service: It apparently built a native Latitude app for the iPhone, but Apple asked it to make it a web app, so Google did that instead. Here’s their actual wording: We worked closely… Read More

  • Google Latitude Comes To The iPhone. No, It Doesn't Run In The Background.

    Google Latitude Comes To The iPhone. No, It Doesn't Run In The Background.

    Google has finally gotten around to launching its location-based network, Latitude on the iPhone. The service, which has been around for months on the web and Android, BlackBerry, Symbian and Windows Mobile devices may finally be ready to take off now that it’s on the hottest smartphone on the market. But there’s a problem — and it’s a big one. Latitude, like all… Read More

  • Google Brings Location To The Mobile Web On The iPhone

    Google Brings Location To The Mobile Web On The iPhone

    Google’s updates surrounding location are now coming fast and furious. Just a few days ago it added location to Google Maps for the Chrome and Firefox browsers. Today, it brings location to the mobile web on the iPhone. If you have the new iPhone 3.0 software and go to Google’s homepage in Safari, you’ll notice a new message below the search box that reads, “New! Try… Read More

  • Location Now Built-In To Google Maps — In Chrome And Firefox

    Location Now Built-In To Google Maps — In Chrome And Firefox

    With many of us using smartphones with GPS now, we’re starting to take for granted applications like Google Maps being able to pinpoint us. But using computer is a different story. Sure, there have been plugins, and things like Google Toolbar, but those are things that most people aren’t going to bother to install. But starting today, location is now built in to Google Maps in… Read More