• March 21st, 2011

    Check-In Wars Reborn? Google And Facebook Both Making Big Pushes

    Today brings two different news items from two huge companies both related to the same thing: check-ins. This morning, All Facebook found an area of Facebook’s site pointing to the ability to check-in to events. And just now, Google has pushed an update to their Latitude iPhone app to allow users to check-in for the first time also. Is a new check-in war brewing?

    Well, yes and no.

    Neither of… → Read More

    February 1st, 2011

    2 Years And 10 Million Users Later, Google Latitude Locates The Check-In

    It was almost exactly two years ago that Google launched Latitude, their location-based service. Two years may not seem like a long time, but it’s “the equivalent of a decade in location services,” Latitude PM Ken Norton jokes. Most importantly, it was just before Foursquare launched to the world at SXSW in 2009. That changed the entire game, literally, as Google CEO Eric Schmidt likes to say. → Read More

    December 18th, 2010

    Google Quietly Kills Their Creepy Latitude Location Alerts Feature

    Back in February, we noted a sort of creepy feature of Google Latitude that was annoying some users: Location Alerts. The beta feature actually launched alongside the Location History feature the previous November, but it didn’t get a lot of attention at the time. Then people started getting emails notifying them where their friends were — without asking for such emails. Yeah, a little creepy. → Read More

    December 14th, 2010

    Where Is Google Hiding Those 9 Million Active Latitude Users?

    I often have discussions with various people in the technology industry about location-based services. I also moderate and/or sit on a lot of panels about the topic. Naturally, I constantly read and write about it as well. So how often does Google Latitude come up in all of this? Basically never.

    That’s why I was legitimately shocked today when in their blog post announcing Latitude for the→ Read More

    December 7th, 2010

    Tracked Down: Google Just Quietly Launched An Official Latitude iPhone App

    I guess Google really is in a feisty mood tonight. After the Chrome Web Store, Chrome OS, some leaked Google +1 information, and a Google Groups re-launch, we’ve just gotten word that Google has launched an official Latitude app for the iPhone. But oddly, it’s only available right now in the Japanese version of the iTunes Store. But we suspect that will change shortly.

    Back in May, Google told→ Read More

    October 28th, 2010

    Experimental Real-Time Location Tracking Comes To Google Latitude On Android

    Google has just released a series of updates for their Google Maps Android application. Two of these updates are useful: Place page reviews and the ability to filter search results. But one of them is really interesting: real-time location updating in Google Latitude.

    To be clear, this feature is an experimental one that Google is trying out. But if you enable it, your friends on the service will… → Read More

    May 28th, 2010

    Google "Evaluating" A Native Latitude App For iPhone 4.0 OS — But Will Apple Allow It?

    The ability to multitask got a lot of press when iPhone 4.0 OS was first announced. But less attention was given to some of the more subtle things this will allow, such as always-on location for third-party apps. This feature could actually make a service like Google Latitude useful on the device. So it’s coming, right? Maybe.

    I asked Google senior product manager Steve Lee (who is in charge of… → Read More

    May 27th, 2010

    Check-Ins, Geo-Fences, And The Future Of Privacy

    Facebook is under a lot of heat right now for how it shares our personal information. So much so that it is trying to simplify its privacy controls to so that nobody gets surprised when that embarrassing drunk photo you thought you were sharing only with a close set of friends finds its way all over the Web. (Hint: don’t put up drunk photos of yourself on Facebook). But this problem is only… → Read More

    May 26th, 2010

    Latitude's New Dashboard View Is Exactly What Passive Location Needs

    There are a lot of people actively using Google Latitude3 million, in fact. But maybe “active” isn’t really a good word for how they use it, since Latitude is a location-based service that’s passive. That is, it is continuously updating your location in the background. You don’t check-in (at least not yet), so there’s not much to actually do. But a new feature today makes this passive service… → Read More

    May 19th, 2010

    Watch Out Rivals, With Latitude API Google Starts Taking Location Very Seriously

    Google Latitude has 3 million active users, but you wouldn’t know it by the amount of buzz they get in the location space these days. (Which is to say, just about none.) The problem is that Latitude has been pretty restricted, and not exactly geared towards how most people are using location-based services these days. (Which is to say, checking-in.) But starting today, that is all changing in a… → Read More

    May 6th, 2010

    Google Latitude Has 3 Million Active Users, Check-Ins Likely On The Way

    “Hey Foursquare and MyTown, suck it.”

    Okay, Google’s Steve Lee didn’t actually say that during the location panel at the Web 2.0 Expo today, but he may as well have. While Foursquare may have just crossed 1 million users, and MyTown now has 2 million, Lee revealed today that Latitude, Google’s location-based service, has 3 million active users — and some 8 million have signed up since the… → Read More

    February 19th, 2010

    Speaking Of Creepy Location Features: Google's Opt-Out Latitude Alerts

    The past couple of days have seen some brouhaha over location privacy issues. Please Rob Me brought up the potentially troubling issue of tweeting out your location updates (and Foursquare responded). But actually, Google is doing something that’s perhaps even creepier.

    While their Google Location Alerts feature is not new (it started beta testing in November alongside location history), the… → Read More

    February 18th, 2010

    Google Warns Latitude Users That They Might Be Sharing Their Location

    Google appears to be getting a tad paranoid about its own privacy policies on the heels of the whole Google Buzz debacle. The company apparently sent out an e-mail to some Latitude users this morning, warning them that the service might be giving away their location – which is kind of the whole point of the app – and asking them to check their settings.

    As a reminder, Google Latitude is a → Read More

    December 11th, 2009

    Mobcast Brings Geo To Facebook And Your iPhone

    If the $8.4 million raised yesterday by geo-social network Gowalla tells us anything it is that geo is red hot right right now. The trickle of geo apps is already turning into a flood. The latest example is Mobcast, an iPhone app (iTunes link) which adds lets you broadcast your location to your existing Facebook friends.

    Mobcast is like a combination of Foursquare and Google Latitude. Except… → Read More

    November 18th, 2009

    Location Is The Missing Link Between Social Networks And The Real World

    Imagine a world where you sit at your computer and you never go outside. Where you never see another human being. This is the world that sites like Google and Facebook want you to live in.

    Though they’d never admit to such a thing, the reasoning should be obvious: The longer you’re at your computer, the more time you’re spending on their sites. The more time your spending on their sites, the more… → Read More

    November 10th, 2009

    Google Latitude Now Tells You Where You've Been

    Don’t you sometimes wish you had a map of every place you’ve ever been? Well, if the concept of such detailed self-tracking doesn’t creep you out, you can now do that with Google Latitude, the mobile app that lets you broadcast your location to your friends.

    Google Latitude just turned on Location History as a new feature in Google Latitude. Whenever Google Latitude is on, it records your… → Read More

    July 23rd, 2009

    Why Is Google Latitude A Web App And Not A Native App? Because Apple Said So.

    We briefly pointed this out in our longer post on Google Latitude launching on the iPhone, but it’s worth pointing this out separately. In its post today, Google made an unusual admission about its service: It apparently built a native Latitude app for the iPhone, but Apple asked it to make it a web app, so Google did that instead.

    Here’s their actual wording:
    We worked closely with Apple to… → Read More

    July 23rd, 2009

    Google Latitude Comes To The iPhone. No, It Doesn't Run In The Background.

    Google has finally gotten around to launching its location-based network, Latitude on the iPhone. The service, which has been around for months on the web and Android, BlackBerry, Symbian and Windows Mobile devices may finally be ready to take off now that it’s on the hottest smartphone on the market. But there’s a problem — and it’s a big one.

    Latitude, like all other third-party iPhone apps… → Read More

    July 15th, 2009

    Google Brings Location To The Mobile Web On The iPhone

    Google’s updates surrounding location are now coming fast and furious. Just a few days ago it added location to Google Maps for the Chrome and Firefox browsers. Today, it brings location to the mobile web on the iPhone.

    If you have the new iPhone 3.0 software and go to Google’s homepage in Safari, you’ll notice a new message below the search box that reads, “New! Try My Location to find… → Read More

    July 9th, 2009

    Location Now Built-In To Google Maps — In Chrome And Firefox

    With many of us using smartphones with GPS now, we’re starting to take for granted applications like Google Maps being able to pinpoint us. But using computer is a different story. Sure, there have been plugins, and things like Google Toolbar, but those are things that most people aren’t going to bother to install. But starting today, location is now built in to Google Maps in the browser —… → Read More

    June 16th, 2009

    Google Maps for Android robustified: voice search, transit directions, and more

    Google Maps for Android has been functional since its release, but now it’s actually catching up to the real thing, and sports some features that integrate it more completely with Android while also increasing its usefulness. Personally, I’m excited about public transportation being included in directions; you’re most likely to need that when you’re out and about and have… → Read More

    May 27th, 2009

    Pics: Google Latitude On The iPhone — But It's Not A Native App

    Today during its keynote address during Google I/O, Google showed off its Latitude location-based service running on the iPhone. This is notable because so far, Latitude hasn’t been available on the huge popular smartphone. Instead, not surprisingly, Google opted to focus on getting it running on Android. But it’s coming, soon, with the launch of the iPhone 3.0 software this summer.

    But also… → Read More

    May 4th, 2009

    Google Latitude Now Lets You Publish Your Location To Gmail Chat And Your Blog

    Google has released two nifty applications for Google Latitude, a feature launched through Google Mobile Maps that allows you to broadcast your location to select friends, family, and colleagues based on the coordinates of your cell phone (via GPS or otherwise). Google says that since Latitude’s launch, users expressed interest in sharing their location with people who are not their Latitude… → Read More

    April 15th, 2009

    When Google Latitude Stalking Isn't Such A Bad Thing

    Yesterday, Silicon Valley’s local CBS affiliate ran a story (video here) about a woman getting her purse snatched. But what’s interesting is the way she got it back: With an assist from Google Latitude.

    You see, in her purse, her phone had Google’s location-based social networking service installed, and it was updating the location of her phone in real-time. So even though the thief hopped in a… → Read More

    February 4th, 2009

    Broadcast Your Location To Friends With Google Latitude

    Google Mobile Maps is getting a new feature tonight called Google Latitude. It will allow you to broadcast your location to select friends, family, and colleagues based on the coordinates of your cell phone (via GPS or otherwise). If you have the GPS feature enabled in Google Maps on your mobile phone, you are probably familiar with the reassuring, pulsating blue dot on the map that represents… → Read More