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	<title>TechCrunch &#187; Google-Drive</title>
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		<title>TechCrunch &#187; Google-Drive</title>
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		<title>Test Page For GDrive Appearing In Google Search Results</title>
		<link>http://techcrunch.com/2011/10/31/test-page-for-gdrive-appearing-in-google-search-results/</link>
		<comments>http://techcrunch.com/2011/10/31/test-page-for-gdrive-appearing-in-google-search-results/#comments</comments>
		<pubDate>Mon, 31 Oct 2011 13:53:03 +0000</pubDate>
		<dc:creator>Sarah Perez</dc:creator>
				<category><![CDATA[TC]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[Gdrive]]></category>
		<category><![CDATA[google-docs]]></category>
		<category><![CDATA[Google-Drive]]></category>

		<guid isPermaLink="false">http://techcrunch.com/?p=444685</guid>
		<description><![CDATA[<img width="100" height="70" src="http://tctechcrunch2011.files.wordpress.com/2011/10/writely-google-search-1.png?w=100&amp;h=70&amp;crop=1" class="attachment-tc-carousel-river-thumb wp-post-image" alt="writely - Google Search-1" title="writely - Google Search-1" style="float: left; margin: 0 10px 7px 0;" />In case there was still any doubt about the long-rumored "GDrive's" existence, a page now appearing on Google's search results offers a pretty clear indication that <em>something</em> is going on. On Writely.com - the online word processing service <a href="http://techcrunch.com/2006/03/09/writely-confirms-google-acquisition/">Google acquired</a> in 2006 -  a test page is now appearing with a title that reads "test page for Platypus (GDrive)."

Well, there you have it.]]></description>
			<content:encoded><![CDATA[<img width="100" height="70" src="http://tctechcrunch2011.files.wordpress.com/2011/10/writely-google-search-1.png?w=100&amp;h=70&amp;crop=1" class="attachment-tc-carousel-river-thumb wp-post-image" alt="writely - Google Search-1" title="writely - Google Search-1" style="float: left; margin: 0 10px 7px 0;" /><p>In case there was still any doubt about the long-rumored &#8220;GDrive&#8217;s&#8221; existence, a page now appearing on Google&#8217;s search results offers a pretty clear indication that <em>something</em> is going on. On Writely.com &#8211; the online word processing service <a href="http://techcrunch.com/2006/03/09/writely-confirms-google-acquisition/">Google acquired</a> in 2006 &#8211;  a test page is now appearing with a title that reads &#8220;test page for Platypus (GDrive).&#8221;</p>
<p>Well, there you have it.</p>
<p>Currently, the full title of the search result reads &#8220;Writely &#8211; The Web Word Processor &#8211; test page for Platypus (GDrive)&#8221; and the URL is <a href="https://docs.google.com/BasePage.aspx">www.writely.com/BasePage.aspx</a>. Of course, when you click through, the link takes you to an error page of sorts, with a message reading &#8220;Unknown action. Please check the URL and try again.&#8221;</p>
<p><a href="http://tctechcrunch2011.files.wordpress.com/2011/10/google-docs-error.png" rel="lightbox[444685]"></a></p>
<p>It should be noted that the www.writely.com domain itself redirects to Google Docs.</p>
<p>Platypus, for those unaware, was the codename for GDrive used internally at Google until it was killed off in 2008. But recent findings have hinted that Google Drive is making a return. For example, <a href="http://techcrunch.com/2011/09/08/google-drive-pic/">in September</a>, MG reported that code found in Chromium (the open source Web browser which serves as the testing ground for Google Chrome) referenced the non-public URL drive.google.com.</p>
<p><a href="http://techcrunch.com/2011/09/24/google-drive-is-coming/">Later that month</a>, a screenshot from a presentation at a Google-sponsored event showed something that looks very much like Google Drive, complete with text that even reads &#8220;My Google Drive.&#8221;</p>
<p>From MG&#8217;s earlier reports, the forthcoming service is essentially a rebranding of Google Docs with an accompanying desktop software component, similar to Dropbox. When exactly Google will finally launch Google Drive, after years of waiting, is still unknown. But at least we know they&#8217;re working on it.</p>
<p><em>Thanks Dan Behun</em></p>
<p><em><strong>UPDATE</strong>: OK, well that test page has been around since 2006, <a href="http://symbii.com/stories.php?sid=355&amp;tid=25">it seems</a>. Previously, it pointed to the Project page for Platypus (GDrive), but now it&#8217;s pointing to Google Docs. Nothing to see here, move along! </em></p>
<p><em>A better tip comes from Alex, who points out in the comments below, that going to drive.google.com will forward you to the https version of that site before giving a 105, rather than a 404. </em></p>
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			<wfw:commentRss>http://techcrunch.com/2011/10/31/test-page-for-gdrive-appearing-in-google-search-results/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
	
		<media:thumbnail url="http://tctechcrunch2011.files.wordpress.com/2011/10/writely-google-search-1.png?w=150" />
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			<media:title type="html">writely - Google Search-1</media:title>
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			<media:title type="html">sarahintampa</media:title>
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			<media:title type="html">google-docs-error</media:title>
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	</item>
		<item>
		<title>Yes, Google Drive Is Coming. For Real This Time.</title>
		<link>http://techcrunch.com/2011/09/24/google-drive-is-coming/</link>
		<comments>http://techcrunch.com/2011/09/24/google-drive-is-coming/#comments</comments>
		<pubDate>Sat, 24 Sep 2011 21:51:39 +0000</pubDate>
		<dc:creator>MG Siegler</dc:creator>
				<category><![CDATA[TC]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[google-docs]]></category>
		<category><![CDATA[Google-Drive]]></category>

		<guid isPermaLink="false">http://techcrunch.com/?p=426601</guid>
		<description><![CDATA[<img width="100" height="70" src="http://tctechcrunch2011.files.wordpress.com/2011/09/gdrive_shot1.jpeg?w=100&amp;h=70&amp;crop=1" class="attachment-tc-carousel-river-thumb wp-post-image" alt="gdrive_shot" title="gdrive_shot" style="float: left; margin: 0 10px 7px 0;" />About a month ago, some additions to the code in Chromium (the open source browser behind Chrome) <a href="http://techcrunch.com/2011/08/31/gdrive-alive/">suggested</a> that the long-fabled "GDrive" may be on the verge of actually launching. A week later, user-facing proof started <a href="http://techcrunch.com/2011/09/08/google-drive-pic/">appearing</a>. Then earlier today, sharp-eyed social media consultant, Johannes Wigand, <a href="http://wisecom.wordpress.com/2011/09/24/is-this-the-new-google-drive/">spotted something interesting</a> during a presentation at a Google-sponsored event: something that sure looks a lot like Google Drive.

And it is.

Over the past month, we've been able to dig up more information about Google Drive. First of all, it is very real. And it is being used internally at Google. Of course, it was also real back in 2007 and 2008 before it was eventually killed. But talking to employees back then who saw and used the service all agreed that it was pretty wonky and not ready for prime time. This new version is expected to be much better.]]></description>
			<content:encoded><![CDATA[<img width="100" height="70" src="http://tctechcrunch2011.files.wordpress.com/2011/09/gdrive_shot1.jpeg?w=100&amp;h=70&amp;crop=1" class="attachment-tc-carousel-river-thumb wp-post-image" alt="gdrive_shot" title="gdrive_shot" style="float: left; margin: 0 10px 7px 0;" /><p>About a month ago, some additions to the code in Chromium (the open source browser behind Chrome) <a href="http://techcrunch.com/2011/08/31/gdrive-alive/">suggested</a> that the long-fabled &#8220;GDrive&#8221; may be on the verge of actually launching. A week later, user-facing proof started <a href="http://techcrunch.com/2011/09/08/google-drive-pic/">appearing</a>. Then earlier today, sharp-eyed social media consultant, Johannes Wigand, <a href="http://wisecom.wordpress.com/2011/09/24/is-this-the-new-google-drive/">spotted something interesting</a> during a presentation at a Google-sponsored event: something that sure looks a lot like Google Drive.</p>
<p>And it is.</p>
<p>Over the past month, we&#8217;ve been able to dig up more information about Google Drive. First of all, it is very real. And it is being used internally at Google. Of course, it was also real back in 2007 and 2008 before it was eventually killed. But talking to employees back then who saw and used the service all agreed that it was pretty wonky and not ready for prime time. This new version is expected to be much better.</p>
<p>As you can see in Wigand&#8217;s picture (above, with important elements circled by me), Google Drive on the web will essentially be Google Docs rebranded. This shouldn&#8217;t be a big surprise since Google has been positioning Docs as a <a href="http://techcrunch.com/2010/01/12/google-gdrive-launches-just-dont-call-it-that/">sort of Google Drive since early 2010</a>. The difference is that Google specifically didn&#8217;t want to call it that at the time. Now they do.</p>
<p>And it makes a lot more sense. Few people are using Google Docs for online storage beyond the files they use in Docs. Most still probably don&#8217;t even realize they can. Something as simple as changing the name to Google Drive should help with that. There will also be a new &#8220;My Google Drive&#8221; area for various folders in Google Drive. There will be other Drive-specific tools as well.</p>
<p>But here&#8217;s the real key: there will also be native syncing software that you install on your various computers and mobile devices. Yes, like Dropbox.</p>
<p>This was also true back in the day with GDrive, but again, the service (codenamed: Platypus) was said to be very buggy. Now it is said to work well. If you have a document on your computer that you want to move to another one, you simply drag and drop it into this new Google Drive sync app. Or, of course, you can use the web.</p>
<p>We haven&#8217;t heard the timetable for the Google Drive roll-out, but we imagine it will be fairly soon. Again, Google is using this internally right now and has been for some time. One thing that Google may be waiting for is Ice Cream Sandwich, the new version of Android due next month. There may be some built-in Google Drive component to it (though that&#8217;s just me speculating). And it seems that it will be at least a part of Chrome, and more importantly, Chrome OS.</p>
<p>Expect Google Drive to reside at drive.google.com (not live yet). It&#8217;s not clear how docs.google.com (the current home of Docs) will be used — perhaps as the home of the word processor app or maybe it will just redirect. Also not clear is how Google will allocate storage for this service, but presumably it will be the same as they currently do for Docs/Gmail/etc. You get a certain (ever-increasing) amount for free, and if you need more, you can buy it.</p>
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		<slash:comments>0</slash:comments>
	
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			<media:title type="html">gdrive_shot</media:title>
		</media:content>

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			<media:title type="html">MG</media:title>
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		<item>
		<title>Yet More Proof Of &#8220;Google Drive&#8221;</title>
		<link>http://techcrunch.com/2011/09/08/google-drive-pic/</link>
		<comments>http://techcrunch.com/2011/09/08/google-drive-pic/#comments</comments>
		<pubDate>Thu, 08 Sep 2011 19:47:38 +0000</pubDate>
		<dc:creator>MG Siegler</dc:creator>
				<category><![CDATA[TC]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[Gdrive]]></category>
		<category><![CDATA[Google-Drive]]></category>

		<guid isPermaLink="false">http://techcrunch.com/?p=418206</guid>
		<description><![CDATA[<img width="100" height="70" src="http://tctechcrunch2011.files.wordpress.com/2011/09/google-docs-all-items.jpeg?w=100&amp;h=70&amp;crop=1" class="attachment-tc-carousel-river-thumb wp-post-image" alt="Google Docs - All items" title="Google Docs - All items" style="float: left; margin: 0 10px 7px 0;" />About a week ago, I noted that <a href="http://techcrunch.com/2011/08/31/gdrive-alive/">Google may be on the verge of resurrecting the "GDrive" project</a>, also known as "Google Drive". The service, which was previously used internally at Google under the codename "Platypus", was killed off in 2008. But code found in Chromium recently suggested that it may be making a comeback. Specifically, there was a note to add the non-existant (to the public) drive.google.com domain to a secure list in the browser's code. Today brings another clue.

We've just been tipped about some language inside of Google Docs which also points to Google Drive. Apparently, when some users go to delete a document in the recently-updated UI, they're getting a message that the "items have been removed from your Google Drive". There you go.]]></description>
			<content:encoded><![CDATA[<img width="100" height="70" src="http://tctechcrunch2011.files.wordpress.com/2011/09/google-docs-all-items.jpeg?w=100&amp;h=70&amp;crop=1" class="attachment-tc-carousel-river-thumb wp-post-image" alt="Google Docs - All items" title="Google Docs - All items" style="float: left; margin: 0 10px 7px 0;" /><p>About a week ago, I noted that <a href="http://techcrunch.com/2011/08/31/gdrive-alive/">Google may be on the verge of resurrecting the &#8220;GDrive&#8221; project</a>, also known as &#8220;Google Drive&#8221;. The service, which was previously used internally at Google under the codename &#8220;Platypus&#8221;, was killed off in 2008. But code found in Chromium recently suggested that it may be making a comeback. Specifically, there was a note to add the non-existant (to the public) drive.google.com domain to a secure list in the browser&#8217;s code. Today brings another clue.</p>
<p>We&#8217;ve just been tipped about some language inside of Google Docs which also points to Google Drive. Apparently, when some users go to delete a document in the recently-updated UI, they&#8217;re getting a message that the &#8220;items have been removed from your Google Drive&#8221;. There you go.</p>
<p>At the time of my initial story last week, Google would only officially say that &#8220;The team is always testing out new features, but we don’t have any details to share at this time.&#8221; But others I&#8217;ve spoken with suggested there is definitely something here.</p>
<p>Google updated Google Docs in <a href="http://techcrunch.com/2010/01/12/google-gdrive-launches-just-dont-call-it-that/">early 2010</a> to make it a bit more like a &#8220;Google Drive&#8221; by allowing users to upload any file. But the concept has never taken off because it&#8217;s clunky. My thinking is that Google is re-working this idea (probably using the exact same backend functionality — hence, the Google Docs message) to be a product more in line with the popular Dropbox or Box.net. And if that&#8217;s the case, I also assume that Android and Chrome (and especially Chrome OS) integration are key.</p>
<p>I suspect we&#8217;ll be hearing more about this soon.</p>
<p><em>[thanks <a href="http://ckdake.com/">Chris</a>]</em></p>
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		<slash:comments>0</slash:comments>
	
		<media:thumbnail url="http://tctechcrunch2011.files.wordpress.com/2011/09/google-docs-all-items.jpeg?w=150" />
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			<media:title type="html">Google Docs - All items</media:title>
		</media:content>

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			<media:title type="html">MG</media:title>
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		<item>
		<title>Google May Be On The Verge Of Resurrecting &#8220;GDrive&#8221;</title>
		<link>http://techcrunch.com/2011/08/31/gdrive-alive/</link>
		<comments>http://techcrunch.com/2011/08/31/gdrive-alive/#comments</comments>
		<pubDate>Thu, 01 Sep 2011 06:19:23 +0000</pubDate>
		<dc:creator>MG Siegler</dc:creator>
				<category><![CDATA[TC]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[Gdrive]]></category>
		<category><![CDATA[Google-Drive]]></category>

		<guid isPermaLink="false">http://techcrunch.com/?p=414652</guid>
		<description><![CDATA[<img width="100" height="70" src="http://tctechcrunch2011.files.wordpress.com/2011/08/google-platypus-client.png?w=100&amp;h=70&amp;crop=1" class="attachment-tc-carousel-river-thumb wp-post-image" alt="google-platypus-client" title="google-platypus-client" style="float: left; margin: 0 10px 7px 0;" />In 2006, Google was internally testing a project codenamed "Platypus", an online storage service. When it was <a href="http://techcrunch.com/2006/03/06/google-drive-what-we-know-so-far/">accidentally disclosed</a> during an analyst meeting as "GDrive", it quickly captured the web's imagination. Google seemed on the verge of transforming their servers into our own personal hard drives in the cloud. <a href="http://techcrunch.com/2006/01/31/the-online-storage-gang/">Plenty of startups</a> were working on this (and still are), but the presumption was that Google would be able to scale this beyond anyone else and do it for free, or very cheap. Google refused to talk about it, but <a href="http://techcrunch.com/tag/google-drive/">story after story after story</a> kept coming.

Then something weird happened: GDrive never actually launched.

It wasn't until earlier this year that we found out what happened, thanks to Steven Levy's book <em>In The Plex</em>. In 2008, GDrive was about to launch under Bradley Horowitz (now a lead on Google+), but Sundar Pichai (now the SVP of Chrome) convinced Google's top executives not to launch it. The reason? He felt like the concept of a "file" was outdated (<a href="http://techcrunch.com/2011/06/08/apple-icloud-google-cloud/">sounds more than a bit Jobsian</a>) in the cloud-based universe that Google was trying to build. After some debate, the powers that be at Google agreed and GDrive was shelved, and the team moved over to the Chrome team.
]]></description>
			<content:encoded><![CDATA[<img width="100" height="70" src="http://tctechcrunch2011.files.wordpress.com/2011/08/google-platypus-client.png?w=100&amp;h=70&amp;crop=1" class="attachment-tc-carousel-river-thumb wp-post-image" alt="google-platypus-client" title="google-platypus-client" style="float: left; margin: 0 10px 7px 0;" /><p>In 2006, Google was internally testing a project codenamed &#8220;Platypus&#8221;, an online storage service. When it was <a href="http://techcrunch.com/2006/03/06/google-drive-what-we-know-so-far/">accidentally disclosed</a> during an analyst meeting as &#8220;GDrive&#8221;, it quickly captured the web&#8217;s imagination. Google seemed on the verge of transforming their servers into our own personal hard drives in the cloud. <a href="http://techcrunch.com/2006/01/31/the-online-storage-gang/">Plenty of startups</a> were working on this (and still are), but the presumption was that Google would be able to scale this beyond anyone else and do it for free, or very cheap. Google refused to talk about it, but <a href="http://techcrunch.com/tag/google-drive/">story after story after story</a> kept coming.</p>
<p>Then something weird happened: GDrive never actually launched.</p>
<p>It wasn&#8217;t until earlier this year that we found out what happened, thanks to Steven Levy&#8217;s book <em>In The Plex</em>. In 2008, GDrive was about to launch under Bradley Horowitz (now a lead on Google+), but Sundar Pichai (now the SVP of Chrome) convinced Google&#8217;s top executives not to launch it. The reason? He felt like the concept of a &#8220;file&#8221; was outdated (<a href="http://techcrunch.com/2011/06/08/apple-icloud-google-cloud/">sounds more than a bit Jobsian</a>) in the cloud-based universe that Google was trying to build. After some debate, the powers that be at Google agreed and GDrive was shelved, and the team moved over to the Chrome team.</p>
<p>End of story, right? Not so fast.</p>
<p>Something curious appeared this evening in the Chromium Code Reviews issue list. As first noted by <a href="https://twitter.com/#!/semenko/status/109047299207987200">Nick Semenkovich on Twitter</a>, there <a href="http://codereview.chromium.org/7819004/">was a ticket</a> to add the URL <em>drive.google.com</em> to a list in the browser&#8217;s code. This URL (which is not yet live) lead to a Hacker News thread wondering: &#8220;<a href="http://news.ycombinator.com/item?id=2948092">Google Drive coming soon?</a>&#8220;</p>
<p>Diving a bit deeper into the code reviews, what&#8217;s most striking is that drive.google.com doesn&#8217;t appear to be referenced anywhere besides this one exposed ticket. This suggests that it&#8217;s either no big deal, or that Google is keeping this <em>very</em> secret.</p>
<p>I don&#8217;t think it&#8217;s the former because the <a href="http://codereview.chromium.org/7819004/patch/1/3">messaging</a> in the one ticket indicates that drive.google.com has been added to the HSTS (HTTP Strict Transport Security) list alongside other key Google apps like docs.google.com and spreadsheets.google.com. Another bit of <a href="http://codereview.chromium.org/7819004/patch/1/2">code</a> puts it alongside Android Market and Google Analytics.</p>
<p>Google information security engineer, Chris Evans, completed the ticket this evening. And Chrome engineer Adam Langley approved it with the message &#8220;LGTM&#8221; (Looks Good To Me).</p>
<p>I reached out to Pichai (who again, is now a Google senior executive in charge of Chrome), but he declined to comment. A Google spokesperson would only say, &#8220;The team is always testing out new features, but we don&#8217;t have any details to share at this time.&#8221;</p>
<p>It sure <em>seems</em> like something is up. At the very least, Google does appear to be close to doing something with the drive.google.com domain. My best guess — which is pure speculation — is that it will be some sort of new Google app for syncing files over the web across a range of devices. PCs, Macs, Chromebooks, Android phones, iOS, you name it. Think: Dropbox.</p>
<p>But wait, doesn&#8217;t Google already offer cloud storage functionality as a part of Google Docs? <a href="http://techcrunch.com/2010/01/12/google-gdrive-launches-just-dont-call-it-that/">Sort of</a>. But since that functionality launched almost two years ago, it seems that very few people use it like they use Dropbox — hence, <a href="http://techcrunch.com/2011/08/30/index-leads-4-billion-valuation-round-in-dropbox/">Dropbox&#8217;s $4 billion valuation</a> and <a href="http://venturebeat.com/2011/08/16/box-net-funding-35m/">Box.net&#8217;s $550 million valuation</a>.</p>
<p>Google is putting a lot of weight behind Chrome OS and Chromebooks. So far, it seems they haven&#8217;t exactly <a href="http://techcrunch.com/2011/08/30/lets-hope-chromebooks-arent-almost-dead/">caught fire</a> in the sales department. But they&#8217;re iterating fast, and one area of focus has been the file system (despite Pichai&#8217;s hope they wouldn&#8217;t need one — remember, they&#8217;re going after PC users here). One that is built into the core of the OS and tied to the cloud could be very useful to those hoping to switch from traditional PCs. That&#8217;s especially true now that Google is finally making their apps fully available offline as well, as they did with <a href="http://techcrunch.com/2011/08/31/googles-new-html5-chrome-apps-for-gmail-calendar-and-docs-give-users-offline-access/">Gmail, Docs, etc, this morning</a>.</p>
<p>More to come on this, I&#8217;m sure.</p>
<p></p>
<p><em>[image via <a href="http://blogoscoped.com/archive/2006-10-13-n53.html">Google Blogoscoped</a> from way back in 2006]</em></p>
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		<title>Another GDrive &quot;Platypus&quot; Leak</title>
		<link>http://techcrunch.com/2006/10/13/another-gdrive-platypus-leak/</link>
		<comments>http://techcrunch.com/2006/10/13/another-gdrive-platypus-leak/#comments</comments>
		<pubDate>Sat, 14 Oct 2006 02:44:32 +0000</pubDate>
		<dc:creator>Contributor</dc:creator>
				<category><![CDATA[TC]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[Google-Drive]]></category>

		<guid isPermaLink="false">http://www.techcrunch.com/2006/10/13/another-gdrive-platypus-leak/</guid>
		<description><![CDATA[Philipp Lenssen at Google Blogoscoped received and attempted to install a leaked copy of the GDrive client being used by Google employees. He was unable to login after installing (our belief is it must be used from an approved IP address) it but posted some interesting information. Platypus syncs an online copy of selected files with a downloaded local version. Users can share by individual or project and can provide view or edit permission for individual users. GDrive shows up as a separate drive icon on users&#8217; computers and can be accessed via a static URL. Internal users by default get a mere 500 MB of storage each. Philipp posted the Platypus Help file for Windows and Linux as well. There&#8217;s no evidence that the program is set for public launch any time soon, but hints supporting such speculation have been popping up now and again for some time. Here&#8217;s a quick timeline of previous TechCrunch coverage of the illusive GDrive product: In March Google held an analyst day that included documentation of a future offering called Google Drive, emphasizing security, cross application, platform and device access. The information was quickly taken offline but Michael Arrington wrote a summary of &#8220;what we know&#8221; about Google Drive to date. In an April post about Microsoft&#8217;s forthcoming Live Drive, Michael Arrington wrote the following. &#8220;From what I am hearing around the valley, Google Drive is a 2007 product at best, largely because of product priorities and business model issues. According to sources, Google is trying to work out a way to provide the service for free (and there are very large bandwidth and storage costs with storage, obviously).&#8221; In July Corsin Camichel discovered a brief description of GDrive on the newly acquired Writely servers, which was quickly mirrored before Google took it down. Not a whole lot of details but it was seen as some level of confirmation of the project&#8217;s existence. If we needed any proof that Platypus at least exists, today&#8217;s leak might be it. Some people say (Paul Graham for example) that the best way to predict what Google will develop well for commercial release is to watch what they use internally. A lot has changed since we wrote our overview of online storage in January. Watch for the release of ZohoDrive soon as well. Does this leak mean anything in particular? It&#8217;s hard to know, but there&#8217;s at]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.google.com"></a> Philipp Lenssen at <a href="http://blog.outer-court.com/archive/2006-10-13-n53.html">Google Blogoscoped</a> received and attempted to install a leaked copy of the <a href="http://blog.outer-court.com/archive/2006-10-13-n53.html">GDrive client</a> being used by Google employees.  He was unable to login after installing (our belief is it must be used from an approved IP address) it but posted some interesting information.</p>
<p>Platypus syncs an online copy of selected files with a downloaded local version. Users can share by individual or project and can provide view or edit permission for individual users. GDrive shows up as a separate drive icon on users&#8217; computers and can be accessed via a static URL.  Internal users by default get a mere 500 MB of storage each.  Philipp posted the Platypus Help file for Windows and Linux as well.</p>
<p>There&#8217;s no evidence that the program is set for public launch any time soon, but hints supporting such speculation have been popping up now and again for some time.  Here&#8217;s a quick timeline of previous TechCrunch coverage of the illusive GDrive product:</p>
<ol>
<li>In March Google held an analyst day that included documentation of a future offering called Google Drive, emphasizing security, cross application, platform and device access.  The information was quickly taken offline but Michael Arrington wrote a summary of <a href="http://www.techcrunch.com/2006/03/06/google-drive-what-we-know-so-far/">&#8220;what we know&#8221; about Google Drive</a> to date.</li>
<li>In <a href="http://www.techcrunch.com/2006/04/20/microsoft-live-drive-may-launch-before-google-drive/">an April post</a> about Microsoft&#8217;s forthcoming Live Drive, Michael Arrington wrote the following. &#8220;From what I am hearing around the valley, Google Drive is a 2007 product at best, largely because of product priorities and business model issues. According to sources, Google is trying to work out a way to provide the service for free (and there are very large bandwidth and storage costs with storage, obviously).&#8221;</li>
<li>
In July Corsin Camichel discovered <a href="http://www.techcrunch.com/2006/07/10/gdrive-plays-whack-a-mole-with-bloggers/">a brief description of GDrive</a> on the newly acquired Writely servers, which was quickly mirrored before Google took it down.  Not a whole lot of details but it was seen as some level of confirmation of the project&#8217;s existence.</li>
<li>
If we needed any proof that Platypus at least exists, today&#8217;s leak might be it.  Some people say (<a href="http://www.techcrunch.com/2006/09/02/an-interview-with-vc-paul-graham-of-ycombinator/">Paul Graham</a> for example) that the best way to predict what Google will develop well for commercial release is to watch what they use internally. </li>
</ol>
<p>A lot has changed since we wrote our <a href="http://www.techcrunch.com/2006/01/31/the-online-storage-gang/">overview of online storage in January</a>.  Watch for the release of <a href="http://www.zohodrive.com">ZohoDrive</a> soon as well.</p>
<p>Does this leak mean anything in particular?  It&#8217;s hard to know, but there&#8217;s at least some information available to chew on.  In all likelihood GDrive is only a matter of time.</p>
<p><strong>One note on the leak:</strong> As we pointed out in a <a href="http://www.techcrunch.com/2006/10/10/google-docs-spreadsheets-launches/">post</a> earlier this week about the new Google Docs and Spreadsheets product, Google is going to focus on convincing small and medium sized businesses that their internal Office documents will be secure on Google&#8217;s servers. Google needs to control its own leaks if they hope to do this &#8211; this is the second major Platypus leak this year.</p>
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		<title>GDrive plays whack-a-mole with bloggers</title>
		<link>http://techcrunch.com/2006/07/10/gdrive-plays-whack-a-mole-with-bloggers/</link>
		<comments>http://techcrunch.com/2006/07/10/gdrive-plays-whack-a-mole-with-bloggers/#comments</comments>
		<pubDate>Mon, 10 Jul 2006 17:24:16 +0000</pubDate>
		<dc:creator>Contributor</dc:creator>
				<category><![CDATA[TC]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[Google-Drive]]></category>

		<guid isPermaLink="false">http://www.techcrunch.com/2006/07/10/gdrive-plays-whack-a-mole-with-bloggers/</guid>
		<description><![CDATA[Another hint at a coming online storage service from Google has been discovered by bloggers and quickly taken down. Corsin Camichel took the smart if logical step of adding index.html to the end of Google&#8217;s Writely.com URL and found a page allegedly detailing a Google storage service, codenamed Platypus. Since being blogged about, the page is offline (the link is to a mirror). Since the entire story is based solely on this one screen shot, this is little more than a highly speculative rumor at this point. We wrote about GDrive in March when information about the product was released by Google in an analyst presentation. Nothing seems to have come of it yet. There are any number of Google services under development and many bloggers complain (myself included) once they are released that they fail to meet expectations. Why then all the hype today over a single page on another domain about possible service features? Apparently Vista uses perpetual delay announcements to secure mindshare pre-launch and Google gets to reap the benefits from playing whack-a-mole with bloggers eager to chase after any whiff of a service that could launch some day. Wake me up when there is reason to believe that launch is coming.]]></description>
			<content:encoded><![CDATA[<p>Another hint at a coming online storage service from Google has been discovered by bloggers and quickly taken down.  <a href="http://www.cocaman.ch/wp/2006/07/google-testing-gdrive-codename-platypus">Corsin Camichel</a> took the smart if logical step of adding index.html to the end of Google&#8217;s Writely.com URL and found <a href="http://www.cocaman.ch/wp/wp-content/uploads/2006/07/Platypus1152508704685.png">a page</a> allegedly detailing a Google storage service, codenamed Platypus.  Since being blogged about, the page is offline (the link is to a mirror). Since the entire story is based solely on this one screen shot, this is little more than a highly speculative rumor at this point.</p>
<p>We wrote about <a href="http://www.techcrunch.com/2006/03/06/google-drive-what-we-know-so-far/">GDrive in March</a> when information about the product was released by Google in an analyst presentation.  Nothing seems to have come of it yet.  There are any number of Google services under development and many bloggers complain (myself included) once they are released that they fail to meet expectations.  Why then all the hype today over a single page on another domain about possible service features?  Apparently Vista uses perpetual delay announcements to secure mindshare pre-launch and Google gets to reap the benefits from playing whack-a-mole with bloggers eager to chase after any whiff of a service that could launch some day.  Wake me up when there is reason to believe that launch is coming.</p>
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		<title>Google Drive: What we know so far</title>
		<link>http://techcrunch.com/2006/03/06/google-drive-what-we-know-so-far/</link>
		<comments>http://techcrunch.com/2006/03/06/google-drive-what-we-know-so-far/#comments</comments>
		<pubDate>Tue, 07 Mar 2006 03:52:46 +0000</pubDate>
		<dc:creator>Michael Arrington</dc:creator>
				<category><![CDATA[TC]]></category>
		<category><![CDATA[Google-Drive]]></category>

		<guid isPermaLink="false">http://www.techcrunch.com/2006/03/06/google-drive-what-we-know-so-far/</guid>
		<description><![CDATA[We have all the ingredients for a great story: dramatic predictions of Google taking over the world, secret disclosures of a new stealth product at a Google analyst meeting, outing of the story by bloggers, and subsequent purging of the public data by Google to keep things hidden from the public and competitors. Here&#8217;s what we know so far: Epic 2015 &#8211; Prediction of Google Control Over Our Lives In the spring of 2004 Robin Sloan and Matt Thompson presented the ominous Epic 2014 (now renamed Epic 2015) that ultimately predicts that Google will force the New York Times to shut down. In the movie, they also predict that Google will launch something called &#8220;Google Grid&#8221;: &#8220;&#8230;a universal platform offering an unlimited amount of space and bandwidth that can be used to store anything. It allows users to manage their information two ways: store it privately or publish it to the entire grid.&#8221; See the movie here. Google Drive Discussion with Analysts Robin and Matt&#8217;s Google Grid prediction seems to be well on its way to becoming reality. On March 2, 2006 (a few days ago), Google hosted an analyst day and presented a wide range of information on new products and strategies. Among the information was a description of the upcoming &#8220;Google Drive&#8221;, a place for users to store 100% of their data online. On page 19 of the presentation, Google stated the following: Store 100% of User Data With infinite storage, we can house all user files, including: emails, web history, pictures, bookmarks, etc and make it accessible from anywhere (any device, any platform, etc). We already have efforts in this direction in terms of GDrive, GDS, Lighthouse, but all of them face bandwidth and storage constraints today. For example: Firefox team is working on server side stored state but they want to store only URLs rather than complete web pages for storage reasons. This theme will help us make the client less important (thin client, thick server model) which suits our strength vis-a-vis Microsoft and is also of great value to the user. As we move toward the &#8220;Store 100%&#8221; reality, the online copy of your data will become your Golden Copy and your local-machine copy serves more like a cache. An important implication of this theme is that we can make your online copy more secure than it would be on your own machine. Another important]]></description>
			<content:encoded><![CDATA[<p>We have all the ingredients for a great story: dramatic predictions of Google taking over the world, secret disclosures of a new stealth product at a Google analyst meeting, outing of the story by bloggers, and subsequent purging of the public data by Google to keep things hidden from the public and competitors.</p>
<p>Here&#8217;s what we know so far:</p>
<h2>Epic 2015 &#8211; Prediction of Google Control Over Our Lives</h2>
<p>In the spring of 2004 Robin Sloan and Matt Thompson presented the ominous Epic 2014 (now renamed Epic 2015) that ultimately predicts that Google will force the New York Times to shut down. In the movie, they also predict that Google will launch something called &#8220;Google Grid&#8221;: <em>&#8220;&#8230;a universal platform offering an unlimited amount of space and bandwidth that can be used to store anything. It allows users to manage their information two ways: store it privately or publish it to the entire grid.&#8221;</em> <a href="http://www.albinoblacksheep.com/flash/epic">See the movie here</a>.</p>
<h2>Google Drive Discussion with Analysts</h2>
<p>Robin and Matt&#8217;s Google Grid prediction seems to be well on its way to becoming reality. On March 2, 2006 (a few days ago), Google hosted an analyst day and presented a wide range of information on new products and strategies. Among the information was a description of the upcoming &#8220;Google Drive&#8221;, a place for users to store 100% of their data online.</p>
<p>On page 19 of the presentation, Google stated the following:</p>
<blockquote><p><strong>Store 100% of User Data</strong></p>
<p>With infinite storage, we can house all user files, including: emails, web history, pictures, bookmarks, etc and make it accessible from anywhere (any device, any platform, etc).</p>
<p>We already have efforts in this direction in terms of GDrive, GDS, Lighthouse, but all of them face bandwidth and storage constraints today. For example: Firefox team is working on server side stored state but they want to store only URLs rather than complete web pages for storage reasons. This theme will help us make the client less important (thin client, thick server model) which suits our strength vis-a-vis Microsoft and is also of great value to the user.</p>
<p>As we move toward the &#8220;Store 100%&#8221; reality, the online copy of your data will become your Golden Copy and your local-machine copy serves more like a cache. An important implication of this theme is that we can make your online copy more secure than it would be on your own machine.</p>
<p>Another important implication of this theme is that storing 100% of a user&#8217;s data makes each piece of data more valuable because it can be access across applications. For example: a user&#8217;s Orkut profile has more value when it&#8217;s accessible from Gmail (as addressbook), Lighthouse (as access list), etc.</p></blockquote>
<p>These slides were also made publicly available.</p>
<h2>Greg Linden Discovers Google Drive; Google Purges Information</h2>
<p>However, the slides discussing Google Drive were quickly taken down by Google and replaced with a sterilized version after entrepreneur and blogger Greg Linden noted the Google Drive information and <a href="http://glinden.blogspot.com/2006/03/in-world-with-infinite-storage.html">blogged about it</a>.</p>
<p>Greg did not retain a copy of the original, but readers of his blog did and posted the original content in the <a href="http://glinden.blogspot.com/2006/03/in-world-with-infinite-storage.html#comments">comments</a> to Greg&#8217;s post.</p>
<h2>What we Know</h2>
<p>At this point, all we know is that Google is already developing Google Drive, an online storage service that will be designed to store all of our data and make it accessible from various devices. No word on pricing. As to timing, Google is concerned with storage and bandwidth constraints that exist today, and so this may still be far into the future.</p>
<p>Even so, the thought of Google entereing the market must give the <a href="http://www.techcrunch.com/2006/01/31/the-online-storage-gang/">online storage startup gang</a> a shudder.</p>
<p>A final thought on Google Drive: Information was clearly purged from analyst materials (unless this is an elaborate hoax by Greg and his readers), meaning we have selective disclosure of this information. Some people received it but it is not generally available to the public. I don&#8217;t like this. <a href="http://flickr.com/photos/michaelarrington/91442916/">In fact, I think it&#8217;s Gevil</a>. Now that some people know about it, Google should put it (back) up on the web.</p>
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