August 31st, 2012

Cinemagraphs (Animated Gifs) As Ads? Tumblr Experiments With New Advertising Format

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GIF, a filetype that celebrated its 25th anniversary this past June (don’t you feel old now?), won’t die. And the animated GIF, in particular, has seen a notable resurgence recently, as a newer, younger group of netizens rediscover its capabilities, posting GIFs to social networks, blogs and in fashion editorials. “Cinemagraph“-making apps became trendy, and Tumblr posts filled with animated GIFs… → Read More