gamification design

  • Gamification Can Work — Just Don’t Hire A Game Designer

    Gamification Can Work — Just Don’t Hire A Game Designer

    Editor's note: Rajat Paharia is the founder of Bunchball, a provider of online gamification solutions. Gartner recently issued a press release that made the following provocative assertion: “Gamification is currently being driven by novelty and hype. Gartner predicts that by 2014, 80 percent of current gamified applications will fail to meet business objectives primarily because of poor… Read More