July 15th, 2011

Case Study: How Piracy Destroys App Profits

FingerKicks Installous - First Page

The folks at GAMEized were proud. They had produced a great iOS soccer (football) game called FingerKicks, built it with full HD support, and waited with bated breath as soccer fans in country after country began to pick up on the title.

But things weren’t looking very good. According to Apple’s own sales data, first day sales hit $97 while day after day they saw lower and lower sales. Things… → Read More