January 7th, 2013

Fujifilm Unveils New Long-Zoom, Fixed Lens Bridge Cameras, New All-Weather Compacts At CES 2013

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Fujifilm unveiled its new X-series of cameras, which admittedly made me tingle when I had some hands-on time, but they’re also showing off a bunch of new cameras aimed at more general audiences at CES this year. These include revisions of its rough-and-tumble all-weather line with the XP60, a variety of new “bridge” cameras (aka SLR gateway drugs), and the extremely long-zoom SL1000. → Read More

January 7th, 2013

Hands-On With The Fujifilm X100S And X20: In Stores March 2013 For $1299 And $599

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Fujifilm had its press event today at CES 2013, and it showed off two new entries to its X-series line of cameras. The X100S, the successor to the X100, which we already detailed in an earlier post, and the X20, the X10 foll0w-up. Both are cameras that impressed initially, with major updates that bring even better performance to these prosumer and professional-catering shooters. → Read More

February 1st, 2012

Fujifilm X-Pro1 Finally Gets Pricing: $1700, Plus $600 Each For Lenses

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Well, that’s the end of that dream for me. I was really looking forward to owning one of these lovely little cameras, but Fujifilm has just gone and priced it right out of my range. Amazon has put up its pre-order pages for the camera and its lenses, and the earlier rumors were true: the camera sells for $1700 body-only, and the lenses aren’t cheap, either: $600 for the 18mm and 35mm, and $650 for… → Read More

January 9th, 2012

Fujifilm Makes The Glorious X-Pro1 Official (But Still No Price)

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The veil has already been lifted on Fujifilm’s new semi-pro interchangeable-lens compact thanks to a French magazine with an itchy printer finger, but here at CES, the camera has just been made official and all the gaps in our information have been filled.

Check out the official confirmation and some new specs inside. → Read More

January 5th, 2012

Fujifilm’s New X-Pro1 Leaked Along With Some Lovely Lenses

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We just wrote up Fujifilm’s CES lineup of normal point-and-shoots, and I noted that there was no sign of the interchangeable-lens X-series camera we saw leaked in prototype form a while back. I expected it to show at CES proper, but it seems that Fuji didn’t want to spoil the surprise by putting the news out early.

Luckily for us, someone else did! French photo magazine Réponses Photo has gone… → Read More

January 4th, 2012

Fujifilm Reveals 19 New Cameras For CES – Here Are Some Of Them

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The compulsion in camera makers to release a dozen or more cameras at a time is understandable, I guess. Get ‘em all out of the way so the PR company isn’t always worrying about this or that release date, embargo time, or what have you. But for your humble blogger, it is something of a trial.

In this case Fujifilm has revealed their CES lineup of point-and-shoots, and there are no less than 19… → Read More

December 12th, 2011

Review: Fujifilm X10

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Short version: A stylish and fun alternative to the likes of the Canon G12 and Nikon P7000. It’s not the quickest on the draw, and the build quality is obviously a step down from its elder brother, the X100, but image quality is good and operation is straightforward. It’s got a great lens and after a little familiarization could be quite versatile. While it compares decently with the competition… → Read More

November 30th, 2011

TechCrunch Gadgets Webcast: The Standing Desk

This week we bring you the Fujifilm X10, the Galaxy Tab 8.9, and my new standing desk. The standing desk, incidentally, is my second desk, which puts me firmly in the 1% camp when it comes to home workstations. → Read More

November 15th, 2011

Pictures Of Fujifilm’s EVIL Camera Leaked – It Looks Fantastic

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Fujifilm’s retro-styled X100 threw the photography world into a loop with its combination of retro styling, serious photo chops, and the actually innovative “hybrid viewfinder.” I had my issues with it, but it still hits me right in my retro-bone, and I look forward to the future installments in the X-line. Which brings us to today’s news.

Pictures have leaked of the LX, supposedly Fuji’s… → Read More

November 1st, 2011

FinePix REAL 3D V3: Fujifilm’s Naked-Eye 3D Photoframe Supports 3D Playback From Other Devices

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Digital photo frames are a dime a dozen nowadays, and recently, 3D models have been popping up, too. Fujifilm today announced the FinePix REAL 3D V3, a so-called “digital viewer” that displays pictures in 3D and doesn’t require users to wear glasses.

The company says its new device is the first in the world to support 3D movie and picture playback and compatibility to other 3D devices via the… → Read More

October 6th, 2011

Fujifilm’s X-Series EVIL Camera To Be “Premium,” Not Micro Four Thirds

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Fujifilm’s X100 captivated the photography world during its hype period, and though it wasn’t the ultimate camera some expected (I loved the device but took issue with its controls), it represents an interesting new brand strategy for the company. But they’re still figuring it out. The cheaper but still cool X10 is the logical mid-range version, though the X-S1 superzoom appears to have nothing in… → Read More

September 1st, 2011

Fujifilm Makes The X10 High-End Compact Official

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Earlier this week, I posted a review of the Fujifilm X100, a unique and highly-anticipated camera that, while compelling, I felt simply wasn’t living up to its own promises. But we’ve been hearing rumors for weeks about a model for half the price that offers the same styling and high quality build, but compromises on sensor size and omits the sweet hybrid rangefinder/EVF. Fujifilm has just made… → Read More

August 29th, 2011

Review: Fujifilm X100

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A unique and powerful camera hampered by uneven attention to detail and an inadequate menu system. For a camera so strongly and effectively focused on going back to basics, the legacy of ugly menus, slow focus, and chintzy dials seems especially out of place. In this case, beauty truly only is skin deep. Except for the fabulous lens and sensor, I should say.

Read on for our somewhat anecdotal… → Read More

August 25th, 2011

Fujifilm X10/X50 Leaked In Old-Fashioned Catalog Style

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I love printed materials. Not just because they’re great in their own right, but because sometimes, due to the restrictions of printing and mailing delays, they break news a little early. In this case, Fujifilm’s rumored X10/X50, little brother to the much-loved X100, has shown up in the Promaster catalog, complete with specs and pic. → Read More

August 22nd, 2011

Rumor: The Fujifilm X10 Announcement Coming Soon, Should Pack Retro Hotness For $599

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The Fujufilm X100 (pictured) is quietly becoming a favorite among the photography nerds thanks to its capable sensor, fair price and oh-so-hawt retro digs. But even though the price is fully justified by its performance, it’s out of reach of some aspiring shooters. No worries. The Fujifilm X10 is set to be announced within the coming weeks and should hit at a lot lower price point. → Read More

July 5th, 2011

Fujifilm Plans To Make Big Camera Push, Release EVIL Model

Fujifilm’s popular and beautiful X100 has been making a lot of waves lately, so you might not guess that Fuji isn’t exactly the hottest camera maker on the block. Sure, they’re in fifth place as far as volume goes, but they’ve decided that’s not good enough, and plan to move all the way up to third. Hey, if they can duplicate the success of the X100, it doesn’t sound so crazy at all. → Read More

June 21st, 2011

Firmware Fixes On The Way For Fujifilm X100

I’d like to say I’ve had my problems with the X100, but since inventory is so tight, they haven’t had a chance to get us one to review yet. But from everything I’ve heard, it’s a great camera with some really half-baked firmware. Fujifilm is hoping to address this with an update that makes some functions harder to accidentally set or reset and improves performance a… → Read More

March 29th, 2011

Note To The Obsessed: Fujifilm's X100 Should Resume Shipping Next Week

The beautiful and potentially functional X100 has had its US release delayed for some time, first because of enormous popularity and limited inventory, and then because of the natural disasters striking Japan. Other tech industries were hit hard as well, but they seem to be gradually picking up the pieces as relief and reconstruction begin. Fujifilm says that cameras should reach stores at the… → Read More

March 7th, 2011

Look, A Fujifilm X100 Next To A Leica M3

While it’s not the carbon copy some seem to think it is, the X100 does take a lot of design cues from Leica and this generation of cameras in general. I’m dying to get my hands on one of these, though that $1200 price tag is a little intimidating. Lots more comparison pics and other X100 porn at Nokton’s Flickr page. [via 43rumors and PetaPixel] → Read More

March 7th, 2011

Japan Prepares Mass-Production Of Bendable ICs For Roll-up TVs Etc.

Bendable integrated circuits aren’t new, but now a total of 27 Japanese companies and institutions are working on bendable ICs that can be commercialized and mass-produced as early as 2015. According to Japanese business daily The Nikkei, the organizations involved include Japan’s National Institute of Advanced Industrial Science and Technology (AIST), Sony, Fujifilm, Panasonic, Toppan (a major… → Read More

February 7th, 2011

Fujifilm Finally Makes The X100 Officially Official

Although I would have said that a camera is “official” when you announce it and make a whole microsite about it, Fujifilm is slightly less cavalier about their camera lineup, and only today are making the gorgeous and powerful X100 truly real. We’ve talked about it before, even played with it at CES, but I’ll just put the final specs and info here for good measure.

The X100 is a compact camera… → Read More

January 25th, 2011

First Previews Of Fujifilm X100 Start Popping Up

My love for the X100 is no secret. I was excited when it was announced, ecstatic to get my hands on it, and even named it my personal best of show at CES. So I’m a little jealous (but I understand, Fujifilm, I understand) that a few photo outlets on the net are getting their units for hands-on previews. DP Review’s is practical and thorough, as usual, and Norwegian site Akam.no has put… → Read More

January 24th, 2011

Fujifilm's Anti-Counterfeiting Watermarks Are Just Cool-Looking

If you’re a big manufacturer of media and components like Fujifilm or Sandisk, you need to make sure that products on the market are actually from your factories and not some knockoff that just copied your packaging. Counterfeits can be remarkably like the real thing (as any counterfeiter can tell you), and it’s a constant race between the thief and the thieved to be able to show proof that an… → Read More

January 6th, 2011

Quick Hands-On: Fujifilm's Gorgeous X100

Oh man, I was so pumped to get my hands on this thing. This is the beautiful retro-styled, APS-C sensored, dial-covered compact camera we heard about a few months back, and immediately fell in love with. It’s got a “hybrid viewfinder” that either works as a regular see-through thing with overlay, or you can flip a switch and it becomes an EVF. Plus, just look at that sucker. More… → Read More

October 1st, 2010

Fujifilm US Giving Away W3 3D Camera On Twitter

Ever wanted to win one of those Fujifilm 3D cameras, the W3 3D? You know where this is going: Fujifilm has a little Twitter contest going on right now (it runs through the end of the month), and if you win it, bam! You’ll be taking 3D photos in no time. → Read More

September 19th, 2010

Fujifilm FinePix X100 Combines Versatile Digital Power With Insanely Good Looks

Wow, Fujifilm. Just… wow. This is an amazing piece of work. The FinePix X100 is… not really comparable to anything on the market. It’s got the sensor of a DSLR (12-megapixel APS-C) but is set up like an old-school rangefinder, with an actual optical viewfinder. Or rather, a hybrid viewfinder, since they can overlay information on it like an EVF… but it’s still a real… → Read More

August 17th, 2010

New Fujifilm W3 3D Point And Shoot Does 3D At 720p

3D cameras haven’t really caught on yet for a number of reasons, but nobody told Fujifilm; they’re going right ahead with a new version of the W1, their 3D point-and-shoot from last year. The new one improves photo processing (reduces 3D artifacts like doubling), increases the size of the LCD to 3.5″/800×480 (it’s autostereoscopic, so you can see 3D without glasses)… → Read More

August 9th, 2010

Fujifilm Instax mini50S Camera Goes After Polaroid Market Niche

Fujifilm has released an alternative to the beloved Polaroid camera, and calls it the Instax mini50S. The good news is, the Instax film is cheaper than the reissued Polaroid, running about $16 for 20 shots. The bad news is, it’s only available in Japan (currently) and will cost you about $220 to import. Before you shell out for the latest from Fujifilm, don’t forget about the Lomo… → Read More

April 22nd, 2010

Fujifilm now lets you view 3D pics taken with its REAL 3D W1 on 3D TVs

Do you remember the FinePix REAL 3D W1, the “world’s first” digital camera that lets users shoot photos (and movies) in 3D? Announced by Fujifilm back in September 2008, the device, which you can see pictured below, became official one year later (Fujifilm in the US, for example, sells it online for $600).

For those lucky owners of said camera who also plan on getting a 3D TV soon, Fujifilm in… → Read More

March 30th, 2010

Review: Fujifilm XP10 rugged digital camera

Short version: The price is right, and it is rugged, but form factor problems may sink this camera’s chances. → Read More