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	<title>TechCrunch &#187; Fotolia</title>
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		<title>Stock Photo Site Fotolia Acquires Wilogo, A Crowdsourced Design Community</title>
		<link>http://techcrunch.com/2012/03/14/stock-photo-site-fotolia-acquires-wilogo-a-crowdsourced-design-community/</link>
		<comments>http://techcrunch.com/2012/03/14/stock-photo-site-fotolia-acquires-wilogo-a-crowdsourced-design-community/#comments</comments>
		<pubDate>Wed, 14 Mar 2012 17:25:56 +0000</pubDate>
		<dc:creator>Sarah Perez</dc:creator>
				<category><![CDATA[Fundings & Exits]]></category>
		<category><![CDATA[Startups]]></category>
		<category><![CDATA[TC]]></category>
		<category><![CDATA[Fotolia]]></category>
		<category><![CDATA[wilogo]]></category>

		<guid isPermaLink="false">http://techcrunch.com/?p=520264</guid>
		<description><![CDATA[<img width="100" height="59" src="http://tctechcrunch2011.files.wordpress.com/2010/02/fotolia.png?w=100&amp;h=59&amp;crop=1" class="attachment-tc-carousel-river-thumb wp-post-image" alt="Image1 for post Fotolia Plugs Into Office 2007 Apps - Buy Stock Photos Straight From MS Word" title="Image1 for post Fotolia Plugs Into Office 2007 Apps - Buy Stock Photos Straight From MS Word" style="float: left; margin: 0 10px 7px 0;" /><a href="http://us.fotolia.com/">Fotolia</a>, the company that's home to an online marketplace of royalty-free stock photos, has just acquired <a href="http://wilogo.com/">Wilogo</a>, a crowdsourced design community. The all-cash deal involves the acquisition of the team, the website and services, and will see Wilogo remaining independent when the deal completes.

Founded in 2006, Wilogo is currently doing a couple of million in revenue per year, but mainly in Europe. (The company is based in the U.S., Germany and France.) Through Fotolia, and the forthcoming co-promotions the deal allows for, Wilogo will now be able to better address the U.S. market.]]></description>
			<content:encoded><![CDATA[<img width="100" height="59" src="http://tctechcrunch2011.files.wordpress.com/2010/02/fotolia.png?w=100&amp;h=59&amp;crop=1" class="attachment-tc-carousel-river-thumb wp-post-image" alt="Image1 for post Fotolia Plugs Into Office 2007 Apps - Buy Stock Photos Straight From MS Word" title="Image1 for post Fotolia Plugs Into Office 2007 Apps - Buy Stock Photos Straight From MS Word" style="float: left; margin: 0 10px 7px 0;" /><p><a href="http://us.fotolia.com/">Fotolia</a>, the company that&#8217;s home to an online marketplace of royalty-free stock photos, has just acquired <a href="http://wilogo.com/">Wilogo</a>, a crowdsourced design community. The all-cash deal involves the acquisition of the team, the website and services, and will see Wilogo remaining independent when the deal completes.</p>
<p>Founded in 2006, Wilogo is currently doing a couple of million in revenue per year, but mainly in Europe. (The company is based in the U.S., Germany and France.) Through Fotolia, and the forthcoming co-promotions the deal allows for, Wilogo will now be able to better address the U.S. market.</p>
<p>A competitor to major stock houses like Corbis and Getty, as well as micro-stock sites like iStockPhoto and Shutterstock, Fotolia is <a href="http://techcrunch.com/2009/05/22/fotolia-takes-a-massive-50-to-100-million-round-from-ta-associates/">backed</a> by private equity firm <a href="http://www.crunchbase.com/financial-organization/ta-associates">TA Associates</a>, which invested $75 million into the company back in 2009. (<a href="http://techcrunch.com/2009/05/22/fotolia-takes-a-massive-50-to-100-million-round-from-ta-associates/">At the time</a>, the report was between $50-$100 million, but Fotolia CEO Oleg Tscheltzoff confirms it was $75M).</p>
<p>Today, Fotolia has over 3 million users, hosts 16 million+ files, and is available worldwide in 12 languages and 14 countries. Tscheltzoff tells us the company now has a run rate of over $100 million dollars in revenue per year.</p>
<p>For those unfamiliar, here&#8217;s how <a href="http://wilogo.com/">Wilogo</a> works:</p>
<p>For $250, clients post their design specifications to thousands of designers, which results in hundreds of custom designed logos. The clients pick their top choices, which are then modified and presented with complete international usage rights.</p>
<p>Tscheltzoff says that the service complements what Fotolia is already doing online. &#8220;Both Fotolia and Wilogo are pioneers in the democratization of graphic design on the Internet,&#8221; he says. &#8220;We&#8217;ve helped hundreds of thousands of photographers sell images at affordable prices to millions of business owners and graphic designers. Wilogo goes a step further by helping business owners launch their businesses with the look of an amazing brand on a bootstrap budget.&#8221;</p>
<p>Wilogo has served a number of well-known clients, including L&#8217;Oreal and Seesmic, Wilogo CEO Jérôme Bazin adds.</p>
<p>The crowdsourcing aspect sounds a lot like what <a href="http://www.crunchbase.com/company/99designs">Accel-backed 99Designs</a> is doing, which we should note, has not been without its own <a href="http://techcrunch.com/2011/04/28/accel-invests-35m-in-99designs-after-years-of-trying/">controversy</a>. A vocal segment of the design community took issue with the idea of professional designers doing spec work for free. But when the Internet disrupts, it&#8217;s often about leveling the playing field &#8211; 99Designs, Wilogo and sites like that are just one of the results of such a shift.</p>
<p>For what it&#8217;s worth, Fotolia also owns other properties, including <a href="http://flixtime.com/">Flixtime.com</a>, a site that turns photos into videos, and subscription photo service <a href="http://photoxpress.com/">Photoxpress.com</a>.</p>
<p>The acquisition price was not disclosed.</p>
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			<media:title type="html">Image1 for post Fotolia Plugs Into Office 2007 Apps - Buy Stock Photos Straight From MS Word</media:title>
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			<media:title type="html">sarahintampa</media:title>
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		<title>Stock Photo Company Fotolia Pumps $750,000 Into Stock Music Site AudioMicro</title>
		<link>http://techcrunch.com/2011/02/01/stock-photo-company-fotolia-pumps-750000-into-stock-music-site-audiomicro/</link>
		<comments>http://techcrunch.com/2011/02/01/stock-photo-company-fotolia-pumps-750000-into-stock-music-site-audiomicro/#comments</comments>
		<pubDate>Tue, 01 Feb 2011 15:06:21 +0000</pubDate>
		<dc:creator>Robin Wauters</dc:creator>
				<category><![CDATA[TC]]></category>
		<category><![CDATA[audiomicro]]></category>
		<category><![CDATA[dfj frontier]]></category>
		<category><![CDATA[Fotolia]]></category>

		<guid isPermaLink="false">http://techcrunch.com/?p=270090</guid>
		<description><![CDATA[

<strong>Exclusive</strong> -  <a href="http://www.crunchbase.com/company/fotolia">Fotolia</a>, a major online marketplace for royalty-free <a href="http://us.fotolia.com/">stock photos</a>, has invested in <a href="http://www.audiomicro.com/">stock music and sound effects</a> site <a href="http://www.crunchbase.com/company/audiomicro">AudioMicro</a>, TechCrunch has learned.

Fotolia, itself <a href="http://techcrunch.com/2009/05/22/fotolia-takes-a-massive-50-to-100-million-round-from-ta-associates/">massively backed</a> by private equity firm <a href="http://www.crunchbase.com/financial-organization/ta-associates">TA Associates</a>, has injected $750,000 into AudioMicro along with <a href="http://gigaom.com/2008/10/22/audiomicro-gets-first-funding-round-from-dfj-frontier/">previous backers</a> <a href="http://www.crunchbase.com/financial-organization/dfj-frontier">DFJ Frontier</a> and an angel investor.]]></description>
			<content:encoded><![CDATA[<p></p>
<p><strong>Exclusive</strong> &#8211;  <a href="http://www.crunchbase.com/company/fotolia">Fotolia</a>, a major online marketplace for royalty-free <a href="http://us.fotolia.com/">stock photos</a>, has invested in <a href="http://www.audiomicro.com/">stock music and sound effects</a> site <a href="http://www.crunchbase.com/company/audiomicro">AudioMicro</a>, TechCrunch has learned.</p>
<p>Fotolia, itself <a href="http://techcrunch.com/2009/05/22/fotolia-takes-a-massive-50-to-100-million-round-from-ta-associates/">massively backed</a> by private equity firm <a href="http://www.crunchbase.com/financial-organization/ta-associates">TA Associates</a>, has injected $750,000 into AudioMicro along with <a href="http://gigaom.com/2008/10/22/audiomicro-gets-first-funding-round-from-dfj-frontier/">previous backers</a> <a href="http://www.crunchbase.com/financial-organization/dfj-frontier">DFJ Frontier</a> and an angel investor.</p>
<p>Fotolia also owns <a href="http://Flixtime.com">Flixtime.com</a>, a site that turns photos into videos, and subscription photo service <a href="http://Photoxpress.com">Photoxpress.com</a>, we should note.</p>
<p>Oleg Tscheltzoff, co-founder and chief exec of Fotolia, has joined AudioMicro’s board of directors in conjunction with the investment.</p>
<p>AudioMicro and Fotolia plan to incubate several new projects targeted at specific new content licensing verticals, four of which will be launched by the end of this month according to the information we&#8217;ve received. The companies will also collaborate by cross-promoting products and services to their existing customers.</p>
<p>If you&#8217;d like to check out AudioMicro yourself, you can use the special promo code &#8220;2TechCrunch&#8221; while <a href="http://www.audiomicro.com/register">signing up</a> to receive 2 free credits.</p>
<p>Be quick, this is only for the first 500 TechCrunch readers.</p>
<p></p>
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			<media:title type="html">robinw</media:title>
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		<title>Fotolia&#039;s Flixtime goes pro with hot new features</title>
		<link>http://techcrunch.com/2010/07/22/fotolias-flixtime-goes-pro-with-hot-new-features/</link>
		<comments>http://techcrunch.com/2010/07/22/fotolias-flixtime-goes-pro-with-hot-new-features/#comments</comments>
		<pubDate>Thu, 22 Jul 2010 14:42:32 +0000</pubDate>
		<dc:creator> </dc:creator>
				<category><![CDATA[Europe]]></category>
		<category><![CDATA[TCUK]]></category>
		<category><![CDATA[flixtime]]></category>
		<category><![CDATA[Fotolia]]></category>

		<guid isPermaLink="false">http://eu.techcrunch.com/?p=24103</guid>
		<description><![CDATA[<a href="http://us.fotolia.com/" target="_self">Fotolia</a>'s <a href="http://animoto.com/" target="_self">Animoto</a>-like slideshow generation platform, <a href="http://flixtime.com/" target="_self">Flixtime</a>, has just announced the launch of its pro version with some spicy new features, including the voiceover capabilities that everybody has been waiting for and image transition editing for full creative control. With a $149 annual pro subscription, users can generate unlimited, full-length HD slideshows for commercial use that are free of any Flixtime branding. Hot.

It'll be interesting to see what users think of Flixtime in comparison to <a href="http://animoto.com/business" target="_self">Animoto's pro</a> version, which currently goes for $39 per month or $249 per year.]]></description>
			<content:encoded><![CDATA[<p><a href="http://us.fotolia.com/" target="_self">Fotolia</a>&#8216;s <a href="http://animoto.com/" target="_self">Animoto</a>-like slideshow generation platform, <a href="http://flixtime.com/" target="_self">Flixtime</a>, has just announced the launch of its pro version with some spicy new features, including the voiceover capabilities that everybody has been waiting for and image transition editing for full creative control. With a $149 annual pro subscription, users can generate unlimited, full-length HD slideshows for commercial use that are free of any Flixtime branding. Hot.</p>
<p>It&#8217;ll be interesting to see what users think of Flixtime in comparison to <a href="http://animoto.com/business" target="_self">Animoto&#8217;s pro</a> version, which currently goes for $39 per month or $249 per year. Obviously, as we <a href="http://eu.techcrunch.com/2010/05/24/is-fotolias-flixtime-throwing-punches-at-animoto/" target="_self">mentioned</a> in May when Flixtime released a new version of the plateform that Fotolia just launched in February, voiceover was definitely a feature that some Animoto users seemed to be on the prowl for. Will speed control and the Animoto &#8220;call to action&#8221; marketing button be a match for Flixtime&#8217;s image transition editing, allowing users to esentially edit whatever bits of the video they want? Truth be told, Flixtime&#8217;s free version already offers speed control (part of the Animoto paid package) along with text integration onto photo stills, image highlighting and a number of other cool tidbits.</p>
<p>Flixtime may still have a ways to go before it breaks even with Animoto&#8217;s more than 1.4 million users. That being said, the number of videos created on Flixtime&#8217;s platform have quadrupled since the end of May, totaling to something around 200,000.</p>
<p>One last thing to know about Flixtime:  for a little bit more (ok, some $241 more per year, actually), users have access to the  reseller option, enabling them to resell their video creations via the platform at a self-selected price.</p>
<p>FYI, <a href="http://flixtime.com/payment/subscription/list/" target="_self">unlimited pro subsciptions</a> are also available on a weekly basis, starting at $10. Montly and semi-annual subscriptions are available as well. Interested? It get&#8217;s even better: Flixtime is putting some 200 free trials of pro-accounts up for grabs for TechCrunch readers. Just use the code &#8220;techcrunch&#8221; (all lowercase) when you sign-up <a href="https://flixtime.com/profile/register/" target="_self">here</a>.</p>
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			<media:title type="html">roxannevarza</media:title>
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		<title>Fotolia Launches iTunes-Like Desktop App For Purchasing Stock Photos</title>
		<link>http://techcrunch.com/2010/06/22/fotolia-launches-itunes-like-desktop-app-for-purchasing-stock-photos/</link>
		<comments>http://techcrunch.com/2010/06/22/fotolia-launches-itunes-like-desktop-app-for-purchasing-stock-photos/#comments</comments>
		<pubDate>Tue, 22 Jun 2010 15:55:48 +0000</pubDate>
		<dc:creator>Leena Rao</dc:creator>
				<category><![CDATA[TC]]></category>
		<category><![CDATA[Fotolia]]></category>

		<guid isPermaLink="false">http://techcrunch.com/?p=191248</guid>
		<description><![CDATA[

Microstock photography giant <a href="http://us.fotolia.com/">Fotolia</a> is moving to the desktop today with the launch of an <a href="http://www.fotolia.com/desktop">Adobe AIR-powered desktop app</a> to purchase stock photos. Fotolia currently has two million registered members who use the service.

Compatible with Mac OSX and Windows, the application puts Fotolia’s collection of over nine million images in a desktop app. The app has a number of features not available in Fotolia's web app, including the ability to buy and download images with one click, a drag and drop interface, bulk image download capabilities, unlimited gallery creation and better search. The interface is comparable to a less-sleek version of iTunes. While the desktop app may not be something that an occasional Fotolia user will find useful, it is sure to be popular among daily users of the stock photo site.]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Microstock photography giant <a href="http://us.fotolia.com/">Fotolia</a> is moving to the desktop today with the launch of an <a href="http://www.fotolia.com/desktop">Adobe AIR-powered desktop app</a> to purchase stock photos. Fotolia currently has two million registered members who use the service.</p>
<p>Compatible with Mac OSX and Windows, the application puts Fotolia’s collection of over nine million images in a desktop app. The app has a number of features not available in Fotolia&#8217;s web app, including the ability to buy and download images with one click, a drag and drop interface, bulk image download capabilities, unlimited gallery creation and better search. The interface is comparable to a less-sleek version of iTunes. While the desktop app may not be something that an occasional Fotolia user will find useful, it is sure to be popular among daily users of the stock photo site.</p>
<p>Fotolia has a had a big year. The company took a <a href="http://techcrunch.com/2009/05/22/fotolia-takes-a-massive-50-to-100-million-round-from-ta-associates/">massive round</a> of investment last year from TA Associates last year and has been steadily growing its userbase. It reached <a href="http://www.techcrunch.com/2009/02/20/fotolia-reaches-one-million-registered-members-and-five-million-images/">one million registered users</a> and five million images for sale last February, introduced <a href="http://www.techcrunch.com/2009/04/28/fotolia-now-selling-microstock-video/">microstock video</a> in April, <a href="http://www.techcrunch.com/2009/05/06/co-founder-of-istockphoto-joins-rival-fotolia-as-new-ceo/">hired</a> an iStockPhoto co-founder in May, and <a href="http://www.techcrunch.com/2009/05/21/fotolia-launches-free-stock-photograpy-image-bank-photoxpress/">launched a royalty-free photo site</a> called PhotoXpress.</p>
<p>The site also <a href="http://techcrunch.com/2009/10/14/fotolia-plugs-into-office-2007-apps-buy-stock-photos-straight-from-ms-word/">rolled out</a> an add-in ribbon for Microsoft Word and PowerPoint 2007 that gives users instant access to the company’s vast library of images and vectors from within the application. And the company just launched an Animoto-like video <a href="http://techcrunch.com/2010/02/22/fotolia-lets-you-animate-photos-with-flixtime/">slideshow site Flixtime.</a></p>
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		<title>Is Fotolia&#039;s Flixtime throwing punches at Animoto?</title>
		<link>http://techcrunch.com/2010/05/24/is-fotolias-flixtime-throwing-punches-at-animoto/</link>
		<comments>http://techcrunch.com/2010/05/24/is-fotolias-flixtime-throwing-punches-at-animoto/#comments</comments>
		<pubDate>Mon, 24 May 2010 14:02:47 +0000</pubDate>
		<dc:creator> </dc:creator>
				<category><![CDATA[Europe]]></category>
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		<category><![CDATA[flixtime]]></category>
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		<guid isPermaLink="false">http://eu.techcrunch.com/?p=21905</guid>
		<description><![CDATA[Earlier this year, <a href="http://techcrunch.com/2010/02/22/fotolia-lets-you-animate-photos-with-flixtime/" target="_self">we covered the launch</a> of <a href="http://flixtime.com/" target="_self">Flixtime </a>- an <a href="http://animoto.com/" target="_self">Animoto</a>-like slideshow generation platform developed by Franco-American online stock photo giant <a href="http://us.fotolia.com/" target="_self">Fotolia</a>. When Flixtime first came out, the service naturally seemed basic in comparison to Animoto - which has been in the slideshow space since 2006. However, only a few months into its existence with over 50,000 free videos created on its site, it seems Flixtime is already throwing punches at Animoto with some new features that will go live on the site today.

So, for anyone that's still in the dark on what exactly the service entails, Flixtime allows users to generate short videos and slideshows from photos. Users can either use photos from Fotolia's database or upload images of their own. Slideshows can be automatically synchronized with music - either a song of the user's choice or selected from <a href="http://www.audiomicro.com/" target="_self">AudioMicro</a>'s catalogue. And now with the new additional features, even more personalization options will be available.

Some of the latest additions to Flixtime - 7 of them to be exact - include some rather standard functionalities, like image highlighting, sharing capabilities, video presentation speed control and text integration onto video stills. Oh, and then there's ulimited copies. However, there is one new feature in particular that definitely makes it seem as though Flixtime is trying to get a leg up on Animoto: voiceover capabilities.]]></description>
			<content:encoded><![CDATA[<p>Earlier this year, <a href="http://techcrunch.com/2010/02/22/fotolia-lets-you-animate-photos-with-flixtime/" target="_self">we covered the launch</a> of <a href="http://flixtime.com/" target="_self">Flixtime </a>- an <a href="http://animoto.com/" target="_self">Animoto</a>-like slideshow generation platform developed by Franco-American online stock photo giant <a href="http://us.fotolia.com/" target="_self">Fotolia</a>. When Flixtime first came out, the service naturally seemed basic in comparison to Animoto &#8211; which has been in the slideshow space since 2006. However, only a few months into its existence with over 50,000 free videos created on its site, it seems Flixtime is already throwing punches at Animoto with some new features that will go live on the site today.</p>
<p>So, for anyone that&#8217;s still in the dark on what exactly the service entails, Flixtime allows users to generate short videos and slideshows from photos. Users can either use photos from Fotolia&#8217;s database or upload images of their own. Slideshows can be automatically synchronized with music &#8211; either a song of the user&#8217;s choice or selected from <a href="http://www.audiomicro.com/" target="_self">AudioMicro</a>&#8216;s catalogue. And now with the new additional features, even more personalization options will be available.</p>
<p>Some of the latest additions to Flixtime &#8211; 7 of them to be exact &#8211; include some rather standard functionalities, like image highlighting, sharing capabilities, video presentation speed control and text integration onto video stills. Oh, and then there&#8217;s ulimited copies. However, there is one new feature in particular that definitely makes it seem as though Flixtime is trying to get a leg up on Animoto: voiceover capabilities.</p>
<p>As Animoto&#8217;s service is contingent on music, it does not currently support voiceover and thus has been directing users towards Apple&#8217;s <a href="http://www.apple.com/fr/ilife/garageband/" target="_self">GarageBand </a>and <a href="http://audacity.sourceforge.net/" target="_self">Audacity</a>. Plus, it seems that a few users have also been after Animoto&#8217;s team to integrate this feature as well. <a href="http://www.stupeflix.com/" target="_self">Stupeflix</a>, another French start-up in the video and slideshow production space, is also planning to revamp their voiceover offer; plans are to release some new tools to allow users to record their voices directly onto the video presentations shortly.</p>
<p>Still, for some, voiceover may not be crucial and Animoto knows it. Plus, following in the footsteps of Stupeflix, <a href="http://techcrunch.com/2010/03/13/an-ecosystem-is-born-animoto-opens-up-api/" target="_self">the company opened-up it&#8217;s API at SWSX in March</a> &#8211; just after launching its iPhone app. Obviously, we can&#8217;t ignore that Flixtime has got the power of Fotolia behind it &#8211; and these new features will certainly help bring Flixtime&#8217;s userbase up to speed with Animoto&#8217;s 1.4 million.</p>
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		<title>Fotolia&#039;s Flixtime Throws A Few Punches At Animoto</title>
		<link>http://eu.techcrunch.com/2010/05/24/is-fotolias-flixtime-throwing-punches-at-animoto/</link>
		<comments>http://eu.techcrunch.com/2010/05/24/is-fotolias-flixtime-throwing-punches-at-animoto/#comments</comments>
		<pubDate>Mon, 24 May 2010 13:58:54 +0000</pubDate>
		<dc:creator>Roxanne Varza</dc:creator>
				<category><![CDATA[TC]]></category>
		<category><![CDATA[flixtime]]></category>
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		<guid isPermaLink="false">http://techcrunch.com/?p=183361</guid>
		<description><![CDATA[Earlier this year, <a href="http://techcrunch.com/2010/02/22/fotolia-lets-you-animate-photos-with-flixtime/" target="_self">we covered the launch</a> of <a href="http://flixtime.com/" target="_self">Flixtime </a>- an <a href="http://animoto.com/" target="_self">Animoto</a>-like slideshow generation platform developed by Franco-American online stock photo giant <a href="http://us.fotolia.com/" target="_self">Fotolia</a>. When Flixtime first came out, the service naturally seemed basic in comparison to Animoto - which has been in the slideshow space since 2006. However, only a few months into its existence with over 50,000 free videos created on its site, it seems Flixtime is already throwing punches at Animoto with some new features that go live on the site today.]]></description>
			<content:encoded><![CDATA[Earlier this year, <a href="http://techcrunch.com/2010/02/22/fotolia-lets-you-animate-photos-with-flixtime/" target="_self">we covered the launch</a> of <a href="http://flixtime.com/" target="_self">Flixtime </a>- an <a href="http://animoto.com/" target="_self">Animoto</a>-like slideshow generation platform developed by Franco-American online stock photo giant <a href="http://us.fotolia.com/" target="_self">Fotolia</a>. When Flixtime first came out, the service naturally seemed basic in comparison to Animoto - which has been in the slideshow space since 2006. However, only a few months into its existence with over 50,000 free videos created on its site, it seems Flixtime is already throwing punches at Animoto with some new features that go live on the site today.]]></content:encoded>
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			<media:title type="html">tcroxanne</media:title>
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		<title>Fotolia Lets You Animate Photos With Flixtime</title>
		<link>http://techcrunch.com/2010/02/22/fotolia-lets-you-animate-photos-with-flixtime/</link>
		<comments>http://techcrunch.com/2010/02/22/fotolia-lets-you-animate-photos-with-flixtime/#comments</comments>
		<pubDate>Mon, 22 Feb 2010 22:37:52 +0000</pubDate>
		<dc:creator>Leena Rao</dc:creator>
				<category><![CDATA[TC]]></category>
		<category><![CDATA[animoto]]></category>
		<category><![CDATA[flixtime]]></category>
		<category><![CDATA[Fotolia]]></category>

		<guid isPermaLink="false">http://techcrunch.com/?p=160618</guid>
		<description><![CDATA[

Microstock photography giant <a href="http://us.fotolia.com/">Fotolia</a> is launching a new site, called <a href="http://flixtime.com/">Flixtime,</a> that allows users to create simple video slideshows. Similar to the simplicity of <a href="http://animoto.com/">Animoto,</a> Flixtime allows you to produce 60-second videos from your photos easily and quickly.

Once you register for a free account, you'll be upload your own photos or stock photos from Fotolia's selection of images. You can also upload your own music, or choose from Fotolia's stock music collection. And you can add text to any slide as well.]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Microstock photography giant <a href="http://us.fotolia.com/">Fotolia</a> is launching a new site, called <a href="http://flixtime.com/">Flixtime,</a> that allows users to create simple video slideshows. Similar to the simplicity of <a href="http://animoto.com/">Animoto,</a> Flixtime allows you to produce 60-second videos from your photos easily and quickly.</p>
<p>Once you register for a free account, you&#8217;ll be upload your own photos or stock photos from Fotolia&#8217;s selection of images. You can also upload your own music, or choose from Fotolia&#8217;s stock music collection. And you can add text to any slide as well.</p>
<p>Once you create a video, you can share the file to Facebook, Twitter, YouTube and other destinations. You can also choose to download the file to your computer for further editing. Check out the video I created in a matter of minutes <a href="http://flixtime.com/video/detail/673817d8a6bd82ceec9fd5e0d81231uUzCLcpb5mg7RS4PZqFe/">here.</a> Flixtime actually offers a considerable amount of stock photography and music to choose from; so it&#8217;s easy to make a pretty slideshow combining your own photos and Fotolia&#8217;s offerings. The music is powered by <a href="http://www.audiomicro.com">AudioMicro,</a> a music startup that helps <a href="http://techcrunch.com/2009/06/25/audiomicro-partners-with-sliderocket-revamps-music-licensing-platform/">license</a> stock audio files.</p>
<p>In my opinion, Flixtime is a more basic version of Animoto, which has been steadily <a href="http://techcrunch.com/2009/08/25/i-like-the-way-you-move-animotos-custom-movie-montages-can-now-include-video/">ramping up</a> its offerings. Fotolia took a <a href="http://techcrunch.com/2009/05/22/fotolia-takes-a-massive-50-to-100-million-round-from-ta-associates/">massive round</a> of investment last year from TA Associates last year and has been steadily growing its userbase. It reached <a href="http://www.techcrunch.com/2009/02/20/fotolia-reaches-one-million-registered-members-and-five-million-images/">one million registered users</a> and five million images for sale last February, introduced <a href="http://www.techcrunch.com/2009/04/28/fotolia-now-selling-microstock-video/">microstock video</a> in April, <a href="http://www.techcrunch.com/2009/05/06/co-founder-of-istockphoto-joins-rival-fotolia-as-new-ceo/">hired</a> an iStockPhoto co-founder in May, and <a href="http://www.techcrunch.com/2009/05/21/fotolia-launches-free-stock-photograpy-image-bank-photoxpress/">launched a royalty-free photo site</a> called PhotoXpress. The site also <a href="http://techcrunch.com/2009/10/14/fotolia-plugs-into-office-2007-apps-buy-stock-photos-straight-from-ms-word/">rolled out</a> an add-in ribbon for Microsoft Word and PowerPoint 2007 that gives users instant access to the company’s vast library of images and vectors from within the application.</p>
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		<title>Fotolia Plugs Into Office 2007 Apps &#8211; Buy Stock Photos Straight From MS Word</title>
		<link>http://techcrunch.com/2009/10/14/fotolia-plugs-into-office-2007-apps-buy-stock-photos-straight-from-ms-word/</link>
		<comments>http://techcrunch.com/2009/10/14/fotolia-plugs-into-office-2007-apps-buy-stock-photos-straight-from-ms-word/#comments</comments>
		<pubDate>Wed, 14 Oct 2009 15:00:10 +0000</pubDate>
		<dc:creator>Robin Wauters</dc:creator>
				<category><![CDATA[Fotolia]]></category>
		<category><![CDATA[microsoft powerpoint]]></category>
		<category><![CDATA[microsoft word]]></category>
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		<guid isPermaLink="false">http://www.techcrunch.com/?p=110107</guid>
		<description><![CDATA[<a href="http://www.fotolia.com/">Fotolia</a> is today releasing a new add-in ribbon for Microsoft Word and PowerPoint 2007 that gives users instant access to the company's vast library of images and vectors from within the popular applications, eliminating the need to leave them.

Once <a href="http://www.fotolia.com/ribbon">the ribbon</a> is downloaded from the Fotolia website and installed, users can search stock photos for the projects that they're working on straight from the top menu of their applications, so they don't need to go away from their documents to obtain appropriate stock imagery.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.fotolia.com/">Fotolia</a> is today releasing a new add-in ribbon for Microsoft Word and PowerPoint 2007 that gives users instant access to the company&#8217;s vast library of images and vectors from within the popular applications, eliminating the need to leave them.</p>
<p>Once <a href="http://www.fotolia.com/ribbon">the ribbon</a> is downloaded from the Fotolia website and installed, users can search stock photos for the projects that they&#8217;re working on straight from the top menu of their applications, so they don&#8217;t need to go away from their documents to obtain appropriate stock imagery.</p>
<p>Before purchasing an item from the company&#8217;s library, which it says presently counts over 7-million royalty-free high-resolution files, users can hover over search results within the doc to see a preview of images. Double-click, and the item gets placed in the doc for you to see if it matches what you were trying to visualize. Users can then opt to buy images in any of the available sizes and licenses straight from Fotolia. Once the image is downloaded into the user’s document, users are free to use the Fotolia file with no limit on time, copies or geographical placements.</p>
<p>Fotolia has been supplying imagery to Microsoft Office Online customers for a few years now, but this really ties the knot.</p>
<p>It&#8217;s a great idea, and I concur with Microsoft&#8217;s Office.com Group Manager Rob Ashby, who commented that the addition of Fotolia can be a significant productivity win for customers. I guess it also makes sense for the company to endorse this and similar add-ons because they&#8217;re bound to keep users inside its software applications as much as possible, but the benefits for users are clear too. It&#8217;s also yet another sign that the line between desktop and web software is blurring.</p>
<p>Again, this product is quite brilliant, and I&#8217;m sure other stock photography players will be following suit soon.</p>
<p></p>
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		<title>Microstock Photography Is Getting Big.  iStockphoto Projects $200 Million In Revenues</title>
		<link>http://techcrunch.com/2009/06/24/microstock-photography-is-getting-big-istockphoto-projects-200-million-in-revenues/</link>
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		<pubDate>Wed, 24 Jun 2009 16:27:31 +0000</pubDate>
		<dc:creator>Erick Schonfeld</dc:creator>
				<category><![CDATA[istockphoto]]></category>
		<category><![CDATA[Fotolia]]></category>
		<category><![CDATA[Getty-Images]]></category>

		<guid isPermaLink="false">http://www.techcrunch.com/?p=76183</guid>
		<description><![CDATA[

The microstock photography business is growing out of nothing.  The leader in the market, <a href="http://www.istockphoto.com/index.php">iStockphoto</a>, is projecting $200 million in revenues this year.  When iStockphoto was bought by Getty Images February, 2006 for $50 million, its revenues that for year were about $23 million, according to COO Kelly Thompson.  In 2007, revenues were $72 million, and the company never disclosed 2008 revenues.  (<strong>Update</strong>: Thompson says 2008 revenues were around $150 million).  Thompson says iStockPhoto has been profitable since before the acquisition and now represents a "significant chunk" of .  (Getty Images is owned by the private equity firm Hellman &#38; Friedman and does not break out revenues formally via audited statements).

The demand for affordable images for use on Websites and in print is catching on and iStockphoto is the main beneficiary.  It sells a photo, illustration, or video every second, and pays out $1.2 million a week to the photographers and artists who upload images to the site.  There are nearly 80,000 artists in total represented on the site and 5 million images.  "Definitely the print side is declining and we are seeing lots of Web usage," reports Thompson.]]></description>
			<content:encoded><![CDATA[<p></p>
<p>The microstock photography business is growing out of nothing.  The leader in the market, <a href="http://www.istockphoto.com/index.php">iStockphoto</a>, is projecting $200 million in revenues this year.  When iStockphoto was bought by Getty Images February, 2006 for $50 million, its revenues that for year were about $23 million, according to COO Kelly Thompson.  In 2007, revenues were $72 million, and the company never disclosed 2008 revenues.  (<strong>Update</strong>: Thompson says 2008 revenues were around $150 million).  Thompson says iStockPhoto has been profitable since before the acquisition and now represents a &#8220;significant chunk&#8221; of .  (Getty Images is owned by the private equity firm Hellman &amp; Friedman and does not break out revenues formally via audited statements).</p>
<p>The demand for affordable images for use on Websites and in print is catching on and iStockphoto is the main beneficiary.  It sells a photo, illustration, or video every second, and pays out $1.2 million a week to the photographers and artists who upload images to the site.  There are nearly 80,000 artists in total represented on the site and 5 million images.  &#8220;Definitely the print side is declining and we are seeing lots of Web usage,&#8221; reports Thompson.</p>
<p>But iStockphoto is not without competitors.  Rival <a href="http://www.fotolia.com/">Fotolia</a> is trying to catch up and recently received a <a href="http://www.techcrunch.com/2009/05/22/fotolia-takes-a-massive-50-to-100-million-round-from-ta-associates/">massive cash infusion</a> from TA Associates.  It has about the same number of images and <a href="http://www.techcrunch.com/2009/05/21/fotolia-launches-free-stock-photograpy-image-bank-photoxpress/">recently launched</a> a completely free stock image service called <a href="http://www.photoxpress.com/">PhotoXpress</a> (which competes against Getty-owned <a href="http://www.sxc.hu/">Stock.xchng</a>).  Fotolia also has about 6 million images and roughly 90,000 contributors.</p>
<p>The battle, though, is now going to be around quality and price. iStockphoto is trying to go upmarket by exposing some of its top photographers to Getty clients.  And today it just launched its <a href="http://www.istockphoto.com/vetta.php">Vetta Collection</a>, which is comprised of about 35,000 higher-quality photos which are more produced than the typical stock image (the space farmer image above is one from Vetta).  The Vetta images start at around $20 each, compared to regular images, which start at about $1.</p>
<p>Thompson says it is all part of iStock&#8217;s strategy to move customers up the chain to buy more expensive images:</p>
<blockquote><p>Almost every industry has a free component, everyone gives away free samples.  That is what we are doing.  Even when it is free, it needs a license around it.  Once people get used to using images like that, they move up to buying more expensive images.  Even the traffic from iStock to Getty is more than we originally expected.</p></blockquote>
<p>Image search is another area where the iStock needs to win.  People need to find the images they want before they can buy them.  iStock relies on photographers and artists to tag and title their own photos, but they don&#8217;t always do such a great job.  After all, they tend to be more visually-oriented.  So instead, iStock has been collecting data on which images people hover over and click on after they do a keyword search, and those now are ranked higher in results starting today.  By August, the results will be fine-tuned by language and country of origin as well.  But if you want to search only for Vetta images, you have to do that in advanced search right now (by tomorrow, you should be able to do it directly on the Vetta portion of the site).</p>
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		<title>Photo Scoop: Fotolia Takes A Massive $50 Million To $100 Million Round From TA Associates</title>
		<link>http://techcrunch.com/2009/05/22/fotolia-takes-a-massive-50-to-100-million-round-from-ta-associates/</link>
		<comments>http://techcrunch.com/2009/05/22/fotolia-takes-a-massive-50-to-100-million-round-from-ta-associates/#comments</comments>
		<pubDate>Fri, 22 May 2009 16:47:41 +0000</pubDate>
		<dc:creator>Erick Schonfeld</dc:creator>
				<category><![CDATA[Fotolia]]></category>
		<category><![CDATA[istockphoto]]></category>

		<guid isPermaLink="false">http://www.techcrunch.com/?p=67307</guid>
		<description><![CDATA[

Microstock photography site <a href="http://www.fotolia.com/">Fotolia</a> has taken its first outside round of investment since it was founded in 2005 and it is a doozy.   The company isn't talking about it, but an exceptionally good source with knowledge of the deal confirms that private equity firm TA Associates has invested between $50 million and $100 million in Fotolia.   In comparison, rival iStockPhoto was acquired for <a href="http://seattle.bizjournals.com/seattle/stories/2006/02/06/daily26.html">$50 million</a> by Getty Images three years ago.   There are some rumors going around in venture circles that Fotolia got sold outright for $150 million.  Our source, however, emphasizes that the company was not sold.  Instead, after competitive bidding from more traditional venture firms, TA Associates came in with a massive injection of capital.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.fotolia.com/"></a></p>
<p>Microstock photography site <a href="http://www.fotolia.com/">Fotolia</a> has taken its first outside round of investment since it was founded in 2005 and it is a doozy.   The company isn&#8217;t talking about it, but an exceptionally good source with knowledge of the deal confirms that private equity firm TA Associates has invested between $50 million and $100 million in Fotolia.  In comparison, rival iStockPhoto was acquired for <a href="http://seattle.bizjournals.com/seattle/stories/2006/02/06/daily26.html">$50 million</a> by Getty Images three years ago.   There are some rumors going around in venture circles that Fotolia got sold outright for $150 million.  Our source, however, emphasizes that the company was not sold.  Instead, after competitive bidding from more traditional venture firms, TA Associates came in with a massive injection of capital.</p>
<p>Up until now, Fotolia has been self-funded by French entrepreneurs Oleg Tscheltzoff, Thibaud Elziere, and some silent partners.  The company is officially headquartered in New York City, but everyone still works from home.  The company has been on a roll lately.  It reached <a href="http://www.techcrunch.com/2009/02/20/fotolia-reaches-one-million-registered-members-and-five-million-images/">one million registered users</a> and five million images for sale in February, introduced <a href="http://www.techcrunch.com/2009/04/28/fotolia-now-selling-microstock-video/">microstock video</a> in April, <a href="http://www.techcrunch.com/2009/05/06/co-founder-of-istockphoto-joins-rival-fotolia-as-new-ceo/">hired</a> an iStockPhoto co-founder in May, and just yesterday <a href="http://www.techcrunch.com/2009/05/21/fotolia-launches-free-stock-photograpy-image-bank-photoxpress/">launched a royalty-free photo site</a> called PhotoXpress.</p>
<p>Fotolia is smaller than iStockPhoto, but it has been going through a recent spurt of growth, while iStockPhoto seems to be stagnating.  For example, unique visitors to Fotolia have tripled in the last twelve months to 3.4 million worldwide, according to comScore.  Meanwhile, iStockphoto&#8217;s uniques are down 14 percent to 5.9 million (see chart below).</p>
<p>Fotolia is being pretty aggressive in undercutting iStockPhoto&#8217;s already low microstock prices, and the new PhotoXpress site is even more disruptive. Forget about selling images and illustrations for $1 to $10 a pop.  It offers 10 free images a day.  It is hard to see how this translates into huge revenues for Fotolia, but obviously it has big ambitions.  Now it has the cash to really shake up the market.</p>
<p></p>
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		<title>Fotolia Launches Free Stock Photography Bank PhotoXpress</title>
		<link>http://techcrunch.com/2009/05/21/fotolia-launches-free-stock-photograpy-image-bank-photoxpress/</link>
		<comments>http://techcrunch.com/2009/05/21/fotolia-launches-free-stock-photograpy-image-bank-photoxpress/#comments</comments>
		<pubDate>Thu, 21 May 2009 14:05:14 +0000</pubDate>
		<dc:creator>Leena Rao</dc:creator>
				<category><![CDATA[Fotolia]]></category>
		<category><![CDATA[istockphoto]]></category>
		<category><![CDATA[photoxpress]]></category>

		<guid isPermaLink="false">http://www.techcrunch.com/?p=66909</guid>
		<description><![CDATA[

<a href="http://us.fotolia.com/">Fotolia, </a> a marketplace for microstock photography and video, is launching <a href="http://www.photoxpress.com">PhotoXpress,</a> a free, premier-quality image bank, which will offer users royalty free image licenses for personal or professional use, ranging from Web site design to advertisements and editorial imagery.

Patrick Lor, president of PhotoXpress North America, says the site will feature a collection of more than 350,000 images and illustrations, but Lor's ambitions are to have close to a million photos available free of charge. Lor, who also holds the title of president of Fotolia North America, <a href="http://www.techcrunch.com/2009/05/06/co-founder-of-istockphoto-joins-rival-fotolia-as-new-ceo/">recently joined</a> the company.  Lor previously helped to build rival and now Getty-owned <a href="http://www.istockphoto.com/index.php">iStockPhoto,</a> which he helped co-found (Lor left in 2006, shortly after Getty acquired the startup for $50 million). Lor says PhotoXpress will remain independent from sister site Fotolia.]]></description>
			<content:encoded><![CDATA[<p></p>
<p><a href="http://us.fotolia.com/">Fotolia, </a> a marketplace for microstock photography and video, is launching <a href="http://www.photoxpress.com">PhotoXpress,</a> a free, premier-quality image bank, which will offer users royalty free image licenses for personal or professional use, ranging from Web site design to advertisements and editorial imagery.</p>
<p>Patrick Lor, president of PhotoXpress North America, says the site will feature a collection of more than 350,000 images and illustrations, but Lor&#8217;s ambitions are to have close to a million photos available free of charge. Lor, who also holds the title of president of Fotolia North America, <a href="http://www.techcrunch.com/2009/05/06/co-founder-of-istockphoto-joins-rival-fotolia-as-new-ceo/">recently joined</a> the company.  Lor previously helped to build rival and now Getty-owned <a href="http://www.istockphoto.com/index.php">iStockPhoto,</a> which he helped co-found (Lor left in 2006, shortly after Getty acquired the startup for $50 million).</p>
<p>Lor says PhotoXpress will remain independent from sister site Fotolia, however the two are intricately connected.  PhotoXpress members will be able to license up to 10 images daily, free of cost. The images are sourced from stock illustrators and photographers from around the world and span more than 22 categories, including global landscape scenery, photos of people in professional settings, architecture, and generic backgrounds.  Only proper attribution is required.  Professional ad agencies and firms who might need more than 10 images a day will be sent to Fotolia. In this sense, PhotoXpress is a lead generator for Fotolia.  But more than that, it is a way for professional photographers to expose some of their work for free to a larger Web audience, while inculcating a respect for copyrights among Web consumers.  It is an attempt to bridge the two worlds, and Fotolia wanted to do this before its competitors did.</p>
<p>Lom says the biggest challenge is convincing the photography world to give away stock photography for free. PhotoXpress is still working out if the site will make any revenue—the obvious revenue stream is third-party advertising on the site, but Lor couldn&#8217;t confirm or deny that there will be ads on the site. PhotoXpress&#8217;s main competitor is Hungarian site <a href="http://www.sxc.hu/index.phtml">Stock.xchange,</a> which happens to be partly owned by Getty Images. Currently, Stock.xchange has close to 400,000 images to choose from.</p>
<p>At TechCrunch, we often uses Flickr images licensed under Creative Commons for the best choice of images and the ability to publish the images freely. Bloggers will definitely find it helpful to tap into the wide selection of PhotoXpress&#8217;s site to find royalty free, high quality images to illustrate posts.  This is exactly the right model. Image use is free up to a certain level (i.e., for most consumers, who serve to spread the images around and market them in effect).  If you need more, then you start to pay a reasonable, modest amount.</p>
<p>(Photo courtesy PhotoXpress).</p>
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		<title>Co-Founder of iStockphoto Joins Rival Fotolia As North American President</title>
		<link>http://techcrunch.com/2009/05/06/co-founder-of-istockphoto-joins-rival-fotolia-as-new-ceo/</link>
		<comments>http://techcrunch.com/2009/05/06/co-founder-of-istockphoto-joins-rival-fotolia-as-new-ceo/#comments</comments>
		<pubDate>Wed, 06 May 2009 17:19:10 +0000</pubDate>
		<dc:creator>Leena Rao</dc:creator>
				<category><![CDATA[Fotolia]]></category>
		<category><![CDATA[istockphoto]]></category>

		<guid isPermaLink="false">http://www.techcrunch.com/?p=62323</guid>
		<description><![CDATA[

Patrick Lor, co-founder of <a href="http://www.istockphoto.com/index.php">iStockphoto,</a> a Getty owned-online marketplace for microstock photography and video, has joined rival <a href="http://us.fotolia.com/">Fotolia</a> as the President of Fotolia North America. iStockphoto and and Fotolia, which were both launched around the same time and serve the same purpose, have a long standing competition in the microstock photography space for the best images, the most talented contributors and customers. Lor retired shortly after Getty Images, one of the leaders in stock photography, purchased iStockphoto in 2006 for $50 million.

According to Lor, his non-compete contract expired with Getty recently, which left him available to get back into the stock photography business. iStockphoto was initially launched to democratize photography and let all people use images, Lor says. He was disappointed to hear of iStockphoto's aggressive price increases following the Getty acquisition and maintains that Fotolia's prices are much more fair for consumers. Lor says that Fotolia has a lot of potential for growth, which may be true. According to ComScore, Fotolia reached 3.7 million unique visitors worldwide in March, up from 2.3 million in January. iStockphoto had around 5 million unique visitors in March, dropping slightly from 5.2 unique visitors in January. Lor hopes to launch some new services in the future but won't reveal what those are just yet.]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Patrick Lor, co-founder of <a href="http://www.istockphoto.com/index.php">iStockphoto,</a> a Getty owned-online marketplace for microstock photography and video, has joined rival <a href="http://us.fotolia.com/">Fotolia</a> as the President of Fotolia North America. iStockphoto and and Fotolia, which were both launched around the same time and serve the same purpose, have a long standing competition in the microstock photography space for the best images, the most talented contributors and customers. Lor retired shortly after Getty Images, one of the leaders in stock photography, purchased iStockphoto in 2006 for $50 million.</p>
<p>According to Lor, his non-compete contract expired with Getty recently, which left him available to get back into the stock photography business. iStockphoto was initially launched to democratize photography and let all people use images, Lor says. He was disappointed to hear of iStockphoto&#8217;s aggressive price increases following the Getty acquisition and maintains that Fotolia&#8217;s prices are much more fair for consumers. Lor says that Fotolia has a lot of potential for growth, which may be true. According to ComScore, Fotolia reached 3.7 million unique visitors worldwide in March, up from 2.3 million in January. iStockphoto had around 5 million unique visitors in March, dropping slightly from 5.2 unique visitors in January. Lor hopes to launch some new services in the future but won&#8217;t reveal what those are just yet.</p>
<p>In February, Fotolia reached its <a href="http://www.techcrunch.com/2009/02/20/fotolia-reaches-one-million-registered-members-and-five-million-images/">one millionth</a> registered member and has 5 million stock images for sale, for as little as 14 cents, and typically a dollar or two. Images at iStockPhoto start at $1.50 per image and go up from there.  Fotolia says it is registering new members at a rate of 3,000 per day (86,800 per month). Fotolia also started recently selling <a href="http://www.techcrunch.com/2009/04/28/fotolia-now-selling-microstock-video/">stock video</a> (something iStockphoto has been doing for a while).</p>
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		<title>Fotolia Now Selling Microstock Video</title>
		<link>http://techcrunch.com/2009/04/28/fotolia-now-selling-microstock-video/</link>
		<comments>http://techcrunch.com/2009/04/28/fotolia-now-selling-microstock-video/#comments</comments>
		<pubDate>Tue, 28 Apr 2009 16:27:06 +0000</pubDate>
		<dc:creator>Erick Schonfeld</dc:creator>
				<category><![CDATA[Fotolia]]></category>
		<category><![CDATA[istockphoto]]></category>

		<guid isPermaLink="false">http://www.techcrunch.com/?p=60046</guid>
		<description><![CDATA[

Microstock photo site Fotolia has just launched its <a href="http://us.fotolia.com/Info/Contents/Videos">video offering.</a>  Back in February, when the service reached<a href="http://www.techcrunch.com/2009/02/20/fotolia-reaches-one-million-registered-members-and-five-million-images/"> one million registered users</a>, the company indicated that the launch of its video service would come soon, and now it is here.

Fotolia is launching with 10,000 royalty free video clips that can be used in video ads, on Websites, mobile animations, and more.  These are generic 5 to 60 second clips which can be used as filler, background or for transitional moments.  The costs vary but they start at around $10.  Competitor <a href="http://www.istockphoto.com/video.php">iStockPhoto</a> has offered stock video for years and recently expanded to audio.]]></description>
			<content:encoded><![CDATA[<p></p>
<p>Microstock photo site Fotolia has just launched its <a href="http://us.fotolia.com/Info/Contents/Videos">video offering.</a>  Back in February, when the service reached<a href="http://www.techcrunch.com/2009/02/20/fotolia-reaches-one-million-registered-members-and-five-million-images/"> one million registered users</a>, the company indicated that the launch of its video service would come soon, and now it is here.</p>
<p>Fotolia is launching with 10,000 royalty free video clips that can be used in video ads, on Websites, mobile animations, and more.  These are generic 5 to 60 second clips which can be used as filler, background or for transitional moments.  The costs vary but they start at around $10.  Competitor <a href="http://www.istockphoto.com/video.php">iStockPhoto</a> has offered stock video for years and recently expanded to audio.</p>
<p>Fotolia&#8217;s selection still seems pretty spare when you search on a specific keyword like &#8220;<a href="http://us.fotolia.com/search?k=flu&amp;search.x=3&amp;search.y=11&amp;filters[content_type%3Avideo]=1&amp;order=relevance">flu&#8221;</a> or <a href="http://us.fotolia.com/search?k=despair&amp;search.x=0&amp;search.y=0&amp;filters[content_type%3Avideo]=1&amp;order=relevance">&#8220;despair.&#8221;</a>  Fotolia turns up one video result for each of those terms, whereas iStockPhoto turns up 117 and 718 video results, respectively.  But Fotolia&#8217;s collection should fill out over time.  A generic video clip really shouldn&#8217;t cost more than $10.  What would be nice, however, would be a system where you could request the kind of video imagery you want, and then have it produced by a videographer, who would then maintain the rights to resell it on Fotolia.</p>
<p>Here is a Fotolia video described as &#8220;ball with pain&#8221;:</p>
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<div class="cbw_header_text"><a href="http://www.crunchbase.com/">CrunchBase Information</a></div>
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<div class="cbw_subheader"><a href="http://www.crunchbase.com/company/fotolia">Fotolia</a></div>
<div class="cbw_subcontent"></div>
<div class="cbw_subheader"><a href="http://www.crunchbase.com/company/istockphoto">iStockphoto</a></div>
<div class="cbw_subcontent"></div>
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		<title>Fotolia Reaches One Million Registered Members And Five Million Images</title>
		<link>http://techcrunch.com/2009/02/20/fotolia-reaches-one-million-registered-members-and-five-million-images/</link>
		<comments>http://techcrunch.com/2009/02/20/fotolia-reaches-one-million-registered-members-and-five-million-images/#comments</comments>
		<pubDate>Fri, 20 Feb 2009 17:41:26 +0000</pubDate>
		<dc:creator>Erick Schonfeld</dc:creator>
				<category><![CDATA[Fotolia]]></category>
		<category><![CDATA[istockphoto]]></category>

		<guid isPermaLink="false">http://www.techcrunch.com/?p=45225</guid>
		<description><![CDATA[

Micro-stock photography is alive and well.  <a href="http://www.fotolia.com/">Fotolia</a> tells us they have just reached their one millionth registered member and now have 5 million stock images for sale, for as little as 14 cents, and typically a dollar or two.  Of those one million registered members, 860,00 are active (defined as having made at least one credit card purchase or uploaded content within the past three months).  Fotolia says it is registering new members at a rate of 3,000 per day (86,800 per month)

ComScore also shows some health growth, with 2.3 million unique visitors a month (the vast majority of which are obviously not registered members). Competitor <a href="http://www.istockphoto.com/index.php">iStockphoto </a>, which was purchased by Getty Images for $50 million in 2006, has about twice as many monthly visitors (5.2 million).  But on ts Website, iStockphoto says it only has 4 million images.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.fotolia.com/"></a></p>
<p>Micro-stock photography is alive and well.  <a href="http://www.fotolia.com/">Fotolia</a> tells us they have just reached their one millionth registered member and now have 5 million stock images for sale, for as little as 14 cents, and typically a dollar or two.  Of those one million registered members, 860,00 are active (defined as having made at least one credit card purchase or uploaded content within the past three months).  Fotolia says it is registering new members at a rate of 3,000 per day (86,800 per month)</p>
<p>ComScore also shows some health growth, with 2.3 million unique visitors a month (the vast majority of which are obviously not registered members). Competitor <a href="http://www.istockphoto.com/index.php">iStockphoto </a>, which was purchased by Getty Images for $50 million in 2006, has about twice as many monthly visitors (5.2 million).  But on ts Website, iStockphoto says it only has 4 million images.</p>
<p>Another interesting stat the company shared with me: the number of uploads is very close to the number of paid downloads.  People upload 40,000 images and other content every day, and download 50,000 images a day.  That download rate translates to 1.5 million paid downloads a month. Fotolia takes 20 to 50 percent of the sales price.</p>
<p>Next up, Fotolia will begin selling stock video (something iStockphoto has been doing for a while). Fotolia already has 20,000 videos uploaded, and plans to roll out the new category generally in March or April.</p>
<p></p>
<div class="cbw snap_nopreview">
<div class="cbw_header">
<div class="cbw_header_text"><a href="http://www.crunchbase.com/">CrunchBase Information</a></div>
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<div class="cbw_content">
<div class="cbw_subheader"><a href="http://www.crunchbase.com/company/fotolia">Fotolia</a></div>
<div class="cbw_subcontent"></div>
<div class="cbw_subheader"><a href="http://www.crunchbase.com/company/istockphoto">iStockphoto</a></div>
<div class="cbw_subcontent"></div>
<div class="cbw_footer">Information provided by <a href="http://www.crunchbase.com/">CrunchBase</a></div>
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		<title>Fotolia Branches Out from Micro-Stock Photography, Incorporates Traditional Collections</title>
		<link>http://techcrunch.com/2007/12/20/fotolia-branches-out-from-micro-stock-photography-incorporates-traditional-collections/</link>
		<comments>http://techcrunch.com/2007/12/20/fotolia-branches-out-from-micro-stock-photography-incorporates-traditional-collections/#comments</comments>
		<pubDate>Thu, 20 Dec 2007 19:56:33 +0000</pubDate>
		<dc:creator>Mark Hendrickson</dc:creator>
				<category><![CDATA[Fotolia]]></category>

		<guid isPermaLink="false">http://www.techcrunch.com/2007/12/20/fotolia-branches-out-from-micro-stock-photography-incorporates-traditional-collections/</guid>
		<description><![CDATA[Fotolia, a micro-stock photography site that we first covered back in November 2005, is further undercutting some of the larger, more traditional stock photography sites, such as Getty and Corbis, by providing many of the same higher-quality images but at lower prices. Up till now, micro-stock collections have consisted largely of lower-quality photography shot by amateurs or hobbyists and sold through sites like Fotolia, iStockphoto, and SnapVillage for as little as $0 and often no more than $50. In contrast, stock images sold on Getty and Corbis command a much higher price for their superior quality and come from professional photographers who have hired agents to distribute their work. With the maturation of the Internet came the rise of micro-stock photography because a wider range of photographers could bypass agents and sell more directly to an online market. Some of the more traditional stock photography outlets have embraced micro-stock photography, despite the cannibalization implications; Getty purchased iStockphoto for $50M in February 2006 and Corbis launched SnapVillage in June 2007. Now Fotolia, which claims to be the largest micro-stock image library with 2.8M images, is doing the opposite: embracing traditional stock photography while maintaining micro-stock photography&#8217;s biggest selling point, lower costs. Providing further evidence that photos on the web demand a different price structure than photos offline, Fotolia has debuted what it&#8217;s calling the &#8220;Infinite Collection.&#8221;. This is a set of 15,000 agency-distributed photographs that would normally be found on expensive stock photography sites but are now being sold for as little as $20 on Fotolia. Since these are exactly the same products sold elsewhere, Fotolia is evidently embarking on a strategy of price discrimination, hoping to sell premium products to an audience that wouldn&#8217;t fork over the money necessary to buy them on Getty or Corbis. This idea is corroborated by Fotolia&#8217;s refusal to name the collections from which they are drawing their traditional stock photography, which suggests that it doesn&#8217;t want to make it easy for people to hunt down the best prices for the same photography. Since professional photographers also tend to shun micro-stock sites because they can&#8217;t make as much money from them, the lack of transparency also makes me wonder about how aware the professional photographers actually are that their photos are being sold at highly-discounted prices. In any case, it will be interesting to see how well this form of price discrimination holds up in]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.fotolia.com/"></a></p>
<p><a href="http://www.fotolia.com/">Fotolia</a>, a micro-stock photography site that we first covered back in <a href="http://www.techcrunch.com/2005/11/10/fotolia-another-next-gen-p2p-ecommerce-site/">November 2005</a>, is further undercutting some of the larger, more traditional stock photography sites, such as <a href="http://www.gettyimages.com/">Getty</a> and <a href="http://www.corbis.com/">Corbis</a>, by providing many of the same higher-quality images but at lower prices.</p>
<p>Up till now, micro-stock collections have consisted largely of lower-quality photography shot by amateurs or hobbyists and sold through sites like Fotolia, <a href="http://www.istockphoto.com/">iStockphoto</a>, and <a href="http://www.snapvillage.com/">SnapVillage</a> for as little as $0 and often no more than $50. In contrast, stock images sold on Getty and Corbis command a much higher price for their superior quality and come from professional photographers who have hired agents to distribute their work.</p>
<p>With the maturation of the Internet came the rise of micro-stock photography because a wider range of photographers could bypass agents and sell more directly to an online market. Some of the more traditional stock photography outlets have embraced micro-stock photography, despite the cannibalization implications; Getty purchased iStockphoto for $50M in February 2006 and Corbis launched SnapVillage in June 2007. Now Fotolia, which claims to be the largest micro-stock image library with 2.8M images, is doing the opposite: embracing traditional stock photography while maintaining micro-stock photography&#8217;s biggest selling point, lower costs.</p>
<p><a href="http://tctechcrunch.files.wordpress.com/fotolia_shot.png"></a></p>
<p>Providing further evidence that photos on the web <a href="http://www.techcrunch.com/2007/12/20/fair-use-vs-free-speech-in-the-internet-age-the-lane-hartwell-problem/">demand a different price structure</a> than photos offline, Fotolia has debuted what it&#8217;s calling the <a href="http://blog.fotolia.com/us/news/fotolia/fotolia-_stock_photography-_in.html">&#8220;Infinite Collection.&#8221;</a>.  This is a set of 15,000 agency-distributed photographs that would normally be found on expensive stock photography sites but are now being sold for as little as $20 on Fotolia. Since these are exactly the same products sold elsewhere, Fotolia is evidently embarking on a strategy of price discrimination, hoping to sell premium products to an audience that wouldn&#8217;t fork over the money necessary to buy them on Getty or Corbis.</p>
<p>This idea is corroborated by Fotolia&#8217;s refusal to name the collections from which they are drawing their traditional stock photography, which suggests that it doesn&#8217;t want to make it easy for people to hunt down the best prices for the same photography. Since professional photographers also tend to shun micro-stock sites because they can&#8217;t make as much money from them, the lack of transparency also makes me wonder about how aware the professional photographers actually are that their photos are being sold at highly-discounted prices.</p>
<p>In any case, it will be interesting to see how well this form of price discrimination holds up in the long run, since the Internet has a tendency to prevent rather than foster price discrimination. I suspect that this new offering will lead higher-end stock photography sites to lower their prices, assuming that photographers are indeed really willing to sell their work for a lot less.</p>
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<div class="cbw_header">
<div class="cbw_header_text"><a href="http://www.crunchbase.com/">CrunchBase Information</a></div>
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<div class="cbw_content">
<div class="cbw_subheader"><a href="http://www.crunchbase.com/company/fotolia">Fotolia</a></div>
<div class="cbw_subcontent"></div>
<div class="cbw_subheader"><a href="http://www.crunchbase.com/company/istockphoto">iStockphoto</a></div>
<div class="cbw_subcontent"></div>
<div class="cbw_subheader"><a href="http://www.crunchbase.com/company/snapvillage">SnapVillage</a></div>
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		<title>Fotolia Version 2: API + Vector Files</title>
		<link>http://techcrunch.com/2007/06/18/fotolia-version-2-api-vector-files/</link>
		<comments>http://techcrunch.com/2007/06/18/fotolia-version-2-api-vector-files/#comments</comments>
		<pubDate>Mon, 18 Jun 2007 09:27:39 +0000</pubDate>
		<dc:creator>Duncan Riley</dc:creator>
				<category><![CDATA[TC]]></category>
		<category><![CDATA[Fotolia]]></category>

		<guid isPermaLink="false">http://www.techcrunch.com/2007/06/18/fotolia-version-2-api-vector-files/</guid>
		<description><![CDATA[Digital stock image marketplace Fotolia have launched Fotolia V2, a new version that offers performance enhancements as well as two new features: a public API and the ability to distribute vector files. The new version of Fotolia sees complete redesign that is said to boost stability, speed and enhance the user experience, as well as providing improved support for global standards and non-English languages. Fotolia&#8217;s new public API makes it possible for developers to integrate Fotolia in to their applications or products. The company already has numerous partners for the program building applications including plug-ins, add-ons and widgets. SVG vector support gives Fotolia an edge over many of its competitors by supporting a format that continues to grow in popularity due to its ability to be resized on any scale without quality loss. Fotolia was already a well rounded stock photography site. The new version makes the overall package more appealing.]]></description>
			<content:encoded><![CDATA[<p><a href="http://us.fotolia.com/"></a>Digital stock image marketplace <a href="http://www.fotolia.com">Fotolia</a> have launched Fotolia V2, a new version that offers performance enhancements as well as two new features: a public API and the ability to distribute vector files.</p>
<p>The new version of Fotolia sees complete redesign that is said to boost stability, speed and enhance the user experience, as well as providing improved support for global standards and non-English languages.</p>
<p>Fotolia&#8217;s new public API makes it possible for developers to integrate Fotolia in to their applications or products. The company already has numerous partners for the program building applications including plug-ins, add-ons and widgets.</p>
<p>SVG vector support gives Fotolia an edge over many of its competitors by supporting a format that continues to grow in popularity due to its ability to be resized on any scale without quality loss.</p>
<p>Fotolia was already a well rounded stock photography site. The new version makes the overall package more appealing.</p>
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		<title>Fotolia&#039;s P2P Photo Sales</title>
		<link>http://techcrunch.com/2005/11/10/fotolia-another-next-gen-p2p-ecommerce-site/</link>
		<comments>http://techcrunch.com/2005/11/10/fotolia-another-next-gen-p2p-ecommerce-site/#comments</comments>
		<pubDate>Fri, 11 Nov 2005 01:14:53 +0000</pubDate>
		<dc:creator>Michael Arrington</dc:creator>
				<category><![CDATA[TC]]></category>
		<category><![CDATA[Fotolia]]></category>

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		<description><![CDATA[Like Etsy, New York based Fotolia is a new, specialized p2p ecommerce site that combines an innovative business model with Ajax, tagging, rss and great design. Fotolia launched yesterday. Fotolia is a site where photographers can sell their images directly to consumers. They offer only royalty free images (Getty Images, for instance, offers a mix of royalty free and rights managed images). Photographers keep up to 80% of fees. Three types of rights may be purchased &#8211; web only, print only, and exclusive buyout. The exclusive buyout option results in the image being removed from the site,and no futher sales of the image are made after that. Fotolia has created an innovative pricing system to encourage use by photographers and manage the user experience. Photographers may price photos within certain ranges determined by their rank. The more sales a photographer has, the higher their rank. Prices start at zero and can be as high as $2,000 for an exclusive buyout. The site is very well designed, and they&#8217;ve integrated Ajax previews of images along with photographer tagging of images for easier searching. They have multi-language support (including blogs in four languages) and RSS for all results pages. After a 6 month limited beta, Fotolia now has 100,000 images online.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.fotolia.com"></a>Like <a href="http://www.techcrunch.com/2005/11/08/etsy-is-ebay-20/">Etsy</a>, New York based <a href="http://www.fotolia.com">Fotolia</a> is a new, specialized p2p ecommerce site that combines an innovative business model with Ajax, tagging, rss and great design.</p>
<p>Fotolia <a href="http://blog.fotolia.com/us/press/release/fotolia_2005.html">launched </a>yesterday.</p>
<p>Fotolia is a site where photographers can sell their images directly to consumers. They offer only royalty free images (<a href="http://www.gettyimages.com">Getty Images</a>, for instance, offers a mix of royalty free and rights managed images). Photographers keep up to 80% of fees.</p>
<p>Three types of rights may be purchased &#8211; web only, print only, and exclusive buyout. The exclusive buyout option results in the image being removed from the site,and no futher sales of the image are made after that.</p>
<p>Fotolia has created an innovative pricing system to encourage use by photographers and manage the user experience. Photographers may price photos within certain <a href="http://blog.fotolia.com/us/guideline/license/price_range.html">ranges</a> determined by their <a href="http://www.fotolia.com/ranking/index.php?&amp;zone=us">rank</a>. The more sales a photographer has, the higher their rank. Prices start at zero and can be as high as $2,000 for an exclusive buyout.</p>
<p>The site is very well designed, and they&#8217;ve integrated Ajax previews of images along with photographer tagging of images for easier searching. They have multi-language support (including blogs in four languages) and RSS for all results pages.</p>
<p>After a 6 month limited beta, Fotolia now has 100,000 images online.</p>
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