For the first time, customer experience analytics company ForeSee has begun measuring mobile satisfaction when it comes to the retail experience. As you may know, ForeSee has been measuring online retail satisfaction for some time now. According to ForeSee’s report, Amazon, Avon, and Apple are the top mobile sites in terms of customer satisfaction (both on smartphones and tablets).
Research firm ForeSee Results put its analysis spotlight on the daily deal industry, concluding that discount distribution services offered by companies such as Groupon, LivingSocial and Google do in fact bring lots of new customers to merchants’ doorsteps.
According to ForeSee, 38 percent of the people purchasing daily deals were already frequent customers of the merchant in question (which… → Read More