Video streaming service VBrick has acquired Fliqz, a plug and play video platform for websites. Terms of the deal were not disclosed. Fliqz has raised a total of $12.2 million in funding.
Similar to Brightcove or Ooyala, Fliqz provides a white-label video platform for web publishers to create and host video content. The startup’s plug-and-play video solutions includes a branded video player, with an application set that includes capturing, uploading, hosting and monetizing videos. Fliqz customers include Major League Baseball, New Balance, Sony and over 500 others. These brands use Fliqz to communicate with their customers using video – both on their corporate Web sites and via social platforms like Facebook. → Read More
As most search engine optimization (SEO) experts are aware, getting a first-page Google result is harder than ever. Not only do Google’s search and indexing algorithms continue to evolve in complexity, but Google has given over more and more of its search results real estate to “blended” search results, displaying videos and images towards the top of the first page, and pushing down—and sometimes off the page—traditional web results that would have otherwise competed for top rankings.
But where problems arise, so do opportunities. Although Google’s newfound enthusiasm for video has created more competition for fewer traditional search results, it has enabled sites with video assets—even sites that would otherwise score poorly in the Google index—to successfully achieve first-page rankings. In fact, Forrester Research found that videos were 53 times more likely than traditional web pages to receive an organic first-page ranking.
Editor’s note: In the following guest post, Fliqz CEO Benjamin Wayne reveals some of the secrets of using video to help boost the search results rankings of your website. → Read More
White label video host Fliqz launched a toolbar (IE only) that lets you easily upload and embed video content anywhere embed code is accepted. It doesn’t require a registration and hosts the videos on Fliqz servers for free. It’s a sort of distributed YouTube. Getting a video up is simple. Just select the content from your computer and press upload. Once uploaded the toolbar will spit back some embed code so you can embed the video in a Fliqz player like below. Fliqz also remembers your upload history in case you want to embed them on multiple sites. There also appears to be no limit to how much you can upload and no easy way to discover who’s responsible for posting copyrighted content. Flock has a similar video management functionality for YouTube built into their browser, minus the hosting. http://www.fliqz.com/players/base/swf/FliqzBasePlayer.swf?playerSkin=http://www.fliqz.com/players/base/swf/FliqzPlayer.swf&file=6633cbc639af4730ba03e0aa6dbaa28c&hidepanel=1&autoplay=0&progressive=1&wsdl=http://services.fliqz.com/API/videoservice/052907/wsdl.xml&allowFullScreen=true → Read More
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