April 4th, 2013

Myntra Buys Fitiquette, A Disrupt Finalist With A Virtual Fitting Room, As India’s Online Fashion Market Heats Up

Fitiquette screen shot

Fitiquette, a developer of virtual fitting room technology and a TC Disrupt finalist in September 2012, has been acquired by Myntra, one of the big fashion and lifestyle e-commerce companies in India. → Read More

September 10th, 2012

Fitiquette: Online Clothing Measurement Never Looked So Good

fitiquette andy

If clothes make the man, you might say that the equivalent for fashion e-commerce sites is that they are made (and broken) by how well they can sell you clothes. Fitiquette, launching today at TechCrunch Disrupt in San Francisco, is a company that hopes to help fashion sites do just that by virtualizing clothing measurement in a way that’s never been done before.

Started by Andy Pandharikar… → Read More