fiksu

  • Forget The Holiday Rush: Mobile App Downloads Did Better In January Than December

    Forget The Holiday Rush: Mobile App Downloads Did Better In January Than December

    Mobile app marketing firm Fiksu has new data today on the effect the post-holiday rush on mobile devices had on the number of apps downloaded throughout the month of January. In short, downloads skyrocketed last month, even beating December’s numbers. iOS downloads reached an all-time high last month, the firm says, up 12% from its previous high in December, when the devices were… Read More

  • iOS App Downloads & Marketing Costs Hit Record High In December

    iOS App Downloads & Marketing Costs Hit Record High In December

    Mobile app marketing company Fiksu just released new data revealing the impact the holiday season had on iOS app downloads and user acquisition costs. According to the company’s App Store Competitive Index, a measurement of the average aggregate download volume of the top 200 free U.S. applications, December saw 6.04 million daily app downloads. That’s a nearly 7% increase… Read More

  • iPhone App Downloads In November Up 83% Over Last Year

    iPhone App Downloads In November Up 83% Over Last Year

    Marketing technology company Fiksu tracked the impact of the iPhone 4S on iPhone app downloads and found that download volume of the top 200 free apps increased 15% from October’s previous record high of 4.91 million daily downloads. In November, the firm’s “App Store Competitive Index,” which measures this trend, peaked at 5.65 million downloads per day – the… Read More

  • Fiksu Wants To Manage Mobile App Marketing And User Acquisition For Brands

    Mobile app promotion is becoming a big business, as brands are looking to boost user acquisition and downloads via in-app promotions. Today, Fiksu, formerly known as Fluent Mobile, is launching a user acquisition platform that aims to help brands attract large volumes of loyal users and slash user acquisition costs. Fiksu’s platform sits on top of the entire mobile ecosystem, including… Read More