IAC’s Citygrid Media has bought Felix, a pay-per-call ad business from Yext, a service that helps businesses synchronize their listings across the Web. We hear the acquisition price was around $30 million.
Yext originally launched at the TechCrunch50 conference in 2009 as a pay-per-call advertising service. Earlier this year, Yext shifted its focus from this service to a new product called… → Read More