February 3rd, 2012

Making Learning Fun For Kids, Everything Butt Art Launches Its First iPad App

butt-art1

You know what’s funny? If you Google “how do you get kids to learn” (sans quotes, even), the first result goes to this TechCrunch blog post about an app that lets kids draw butts on the iPad. Really! The post details the company called Madbrook (aka Everything Butt Art), which launched at TechCrunch Disrupt NY in May. It’s the brand behind a series of printed books, all of which are meant to… → Read More

May 24th, 2011

How Do You Get Kids To Learn? Have Them Draw Butts On The iPad

The pitch behind Madbrook Publishing’s first product is pretty amazing. It seems like it should for sure be a joke. But it’s not. It’s Everything Butt Art.

No, that’s not a typo. The product is not “Everything But Art”, it’s “Everything Butt Art” — two “t’s”. Butt. As in, the thing you sit on. That’s the basis for the product. And it’s launching today at TechCrunch… → Read More