emotion

  • The Economics Of Emotion

    The Economics Of Emotion

    The most recent commercial for the BMW i3 and i8 concept cars is a great example of something enlightened marketers have known for years: emotion is the key driver behind purchasing decisions. Yet, today, most businesspeople still follow the old adage, “Emotions and business don’t mix,” relying on rational data to drive decisions instead. Doesn’t the advertisement make you want to buy a… Read More

  • Emotion Learning Robots

    Emotion Learning Robots

    They are being programmed to take sensory input and adapt responses accordingly. The researcher in charge of the operation says the behavior will be something akin to babies learning from external stimuli. I find this kind of horrifying. I’ve been hearing my entire life about how robots are going to take over the world and then “The Matrix” happened. I don’t want evil robot… Read More