Months of mysterious Insights bugs duped Facebook Page owners. The median Page’s analytics showed it reached 14.39 percent fewer people than it actually did, according to early data and graphs from EdgeRank Checker, a Facebook analytics startup that gave us the first look. The bugs may have caused people to mistakenly undervalue their Pages, change strategies or buy ads to make up for “lost” reach → Read More
Facebook quietly released an API for its new real-time Insights last week (Update: API officially announced) that lets developers build tools that allow companies to track news feed post performance, virality, and negative feedback. Just five days later, EdgeRank Checker has just released a dashboard for monitoring this data so clients can publish the best possible content on their Facebook Page… → Read More
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