dollar shave club

Madison Reed, which made DTC hair color a thing, is now going after larger retail footprint

Buoyed by a new $33 million investment, plans are in the works to add another 20 hair color bar locations and hire 850 new colorists by the end of the year.

Kirsten Green on selling to consumers in the metaverse: brands should ‘get in there’

When Forerunner Ventures was founded in 2012, traditional brands still reigned supreme, and most of us shopped in physical spaces. Firm founder Kirsten Green, who was earlier an equity research analys

The biggest exit for this L.A. venture firm may wind up being . . . canned water

Earlier this week, Science Inc, the 10-year-old, L.A.-based incubator and venture firm, rolled out a blank-check company onto the Nasdaq, raising $310.5 million for what firm founders Peter Pham and M

End-to-end operators are the next generation of consumer business

These businesses are fundamentally reimagining their product experience by owning the entire value chain from end to end, thereby creating a step-functionally better experience for consumers.

It may not be as glamorous as D2C, but beauty tech is big money

Shifting consumer demands within beauty and retail are creating rich opportunities for U.S.-based beauty/consumer tech SaaS companies.

FTC sues to block P&G’s acquisition of Billie, a razor startup for women

The Federal Trade Commission has sued to block Procter & Gamble’s acquisition of Billie, a NY-based startup that sells razors and body wash. In the notice, the FTC alleged that the merger would

Extra Crunch Live: Join Kirsten Green today for a live chat right now

When the world is in an unprecedented state, it’s fair — and appropriate — to challenge the status quo. Right now, Jordan Crook and Natasha Mascarenhas are hosting a Extra Crunch Live chat w

Extra Crunch Live: Join Kirsten Green for a Q&A next Tuesday at 11 a.m PST/2 p.m. EST/6 p.m. GMT

Last month, the Extra Crunch Live team hosted conversations with folks from all over the venture community that ranged from the pre-seed world with Charles Hudson to shark territory with Mark Cuban. W

Cracking the code on podcast advertising for customer acquisition

Of the various channels available to growth marketers, podcast is among the most misunderstood. Brands like Dollar Shave Club, Squarespace, and ZipRecruiter have deployed podcast advertising for...

The direct to consumer department store Neighborhood Goods has raised $11 million

Neighborhood Goods, the direct to consumer department store hawking brands like Rothy’s, Dollar Shave Club, Buck Mason, Draper James and Stadium Goods, has new cash to expand its storefront for

As college football attendance slumps, new ways to ticket may hold an answer

As college football's second week draws to a close, one storyline has gotten an unusual amount of attention: the game’s slumping attendance numbers.

How to use Amazon and advertising to build a D2C startup

Entrepreneurship in consumer packaged goods is being democratized. This article focuses on customer acquisition, particularly Amazon and online advertising, for the direct-to-consumer CPG venture...

Verified Expert Growth Marketing Agency: 3Q Digital

With 12 offices and 350 employees around the world, 3Q Digital is a giant among growth marketing agencies. They’ve worked with companies like Brandless, Opendoor, and Warby Parker, but they also hav

What we can learn from DTC success with TV ads

Kevin Krim and Sebastian Chiu Contributor Share on X Kevin Krim is EDO's President & CEO. His 21-year career has spanned search, social and TV advertising across start-ups and major companies like

Verified Expert Growth Marketing Agency: Ampush

Customers have described Ampush as the “McKinsey of growth marketing,” and in many ways, it’s apt. Ampush has a relentlessly quantitative, full-funnel approach to growth marketing, and they’v

Taali takes its popped water lily snacks from Y Combinator to the world

Aditya and Aarti Kochhar Kaji didn’t set out to start the snack food business Taali Foods when they were studying for their business degrees at Harvard. The couple both hail from Mumbai and met

Farfetch bets on sneakers with $250M Stadium Goods acquisition

Luxury fashion marketplace Farfetch will tap into the sneaker resale economy with its latest transaction.

Building a great startup requires more than genius and a great invention

Many entrepreneurs assume that an invention carries intrinsic value, but that assumption is a fallacy.

The brains behind one of marketing’s biggest hits are out to reshape the industry again… with direct mail

Postie, a new Los Angeles-based startup, has a vision for the future of advertising and marketing — and it’s direct mail. Founded by some of the men responsible for the biggest hits in onl

The many twists and turns of hardware

I don’t think anyone would disagree that building a successful hardware business has quite literally many more moving parts than software.
Load More