April 17th, 2008

Live Current Media Signs a $50 Million Deal For Exclusive Online Rights To Indian Cricket

Here’s a deal straight out of Rupert Murdoch’s playbook circa 1994. Just like Murdoch established Fox back then by paying an exorbitant-seeming sum ($1.6 billion at the time) for the rights to broadcast the NFL, Live Current Media is paying $50 million over ten years for the exclusive online rights to official content from the Indian Premier League (a new cricket league in India with a… → Read More