When CoTweet sold to ExactTarget a couple weeks ago, the acquisition price was not disclosed. But an SEC filing put out today suggests that ExactTweet paid at least $8.1 million in stock for CoTweet. That is the value of “securities offered . . . as partial consideration in connection with a merger,” meaning there was likely a cash portion as well. While this isn’t a huge sum, it’s not a… → Read More
CoTweet will continue to operate from San Francisco as a business unit of ExactTarget, essentially taking charge of the company’s social media product development. CoTweet co-founder and CEO Jesse Engle… → Read More
Although there is no shortage of businesses large and small making great use of Twitter, many are still trying to make heads-and-tales of how to harness its power to communicate with existing and prospective clients. CoTweet and HootSuite are trying to meet this opportunity with feature-rich CRM applications, but for businesses who are Twitter newbies, these apps can be daunting.
The Next Web Conference 2009 in Amsterdam is quickly approaching, and it’s promising to be a good show again this year even if it won’t be Erick Schonfeld moderating the event this time. TechCrunch Europe’s Mike Butcher will be there though, and so will I, so hook up with us if you’re heading down to the conference too. In case you haven’t registered yet, there’s a page set up for TC readers where… → Read More