content personalization

CNN preps NewsCo launch by acquiring personalization engine Canopy

Last year, The Information reported that CNN was working on a new digital news service to compete with the likes of Apple and Facebook. Today, some of those plans are taking shape. The Turner-owned ne

Setting Its Sights On Content Personalization, AOL To Acquire Gravity For $90.7M

AOL is announcing that it has reached a deal to acquire content personalization startup <a target="_blank" href="http://www.gravity.com">Gravity</a> for an initial $83 million, with another $7.7 milli