commercials

  • The Social Web Will Help Protect Us From Another Dot-Com Fizzle

    The Social Web Will Help Protect Us From Another Dot-Com Fizzle

    You’ve all heard stories about the infamous dot-com bubble burst of the early aughts. It wasn’t pretty, a lot of people lost a lot of money – and their livelihoods to boot. There will always be talk of whether we are close, or ever could get close, to a similar situation again. I spent some time with an early employee of… Read More

  • Microsoft’s New Windows 8 Commercial Has Lift-Off

    Microsoft’s New Windows 8 Commercial Has Lift-Off

    Is it a cognitive burden or much better than you think? While I’m going to side with both camps – I think Windows 8 is going to confuse a hell of a lot of people and make a lot of people happy – the real test is for Microsoft to sell this thing to the average consumer. Read More

  • Google+ Launches 3 New TV Ads Featuring Muppets, Bill Walton & Some Engaged Chick

    Google+ Launches 3 New TV Ads Featuring Muppets, Bill Walton & Some Engaged Chick

    What do you do when your viral growth starts to taper off? Advertise! That strategy has seemingly been working well for the Google Chrome web browser (now with a quarter of worldwide browser market share), so Google may as well give it a shot with Google+. Google has released a trio of new TV commercials promoting its fledging social network, featuring Hangouts with celebrities like the Muppets… Read More

  • Microsoft Goes After Dads In New WinPho Commercial

    Kids send the strangest things over 3G networks! In this new commercial for Windows Phone 7, poor old pops is doing the shopping while consulting a list that has been helpfully shared via One Note. Suddenly, cola appears on this list alongside a pound of candy and some huge suckers. Who is hijacking pops’ reverie with their crude hacking? I’ll let you watch to find out. Read More

  • The Top 5 Super Bowl Commercials Already Out

    There isn’t anything quite like Super Bowl commercials. For many of you, it’s the best part of the game. So we thought we’d show you ahead of time some of our favorites that have already come out. Just so you know, this year is being considered The Year of the Autos, with many of the companies getting back into profits and all. The big automakers have purchased about… Read More

  • Gadgets of days gone by: 10 Gaming Commercials from Days of Yore

    10. Master Rob the Video Robot This week at CrunchGear, we’re looking back at some of our favorite gadgets from the not-so-distant past — old phones, computers, media players, toys… those devices that still stand out in our memories despite their obsolescence. Feel free to contribute some of your own nostalgia. In no particular order except I present to you some of the… Read More

  • What's the deal with these Microsoft Seinfeld ads?

    What's the deal with these Microsoft Seinfeld ads?

    I’m not quite sure what this was important to someone, but Todd Bishop of TechFlash sat down with Microsoft to discuss those crazy Seinfeld ads from way back in ought-8. He essentially asked Microsoft “What were you thinking?” and got some interesting replies. Essentially, Microsoft wanted to introduce Windows 7 in a big way but they weren’t sure how to go about it. Read More

  • The making of a great commercial

    The making of a great commercial

    I didn’t watch the Superbowl, so I didn’t see any of the commercials. Had I watched, I would have seen — and thoroughly enjoyed — this Old Spice body wash commercial. Leo Laporte saw it, though, and was so utterly blown away by it that he got the creative team who created it on for an interview. The interview is illuminating in several aspects, but the whole point of… Read More

  • TiVo sez Doritos commercial was the biggest hit in the Super Bowl

    TiVo sez Doritos commercial was the biggest hit in the Super Bowl

    Thanks to TiVo, we have a pretty good idea of what the most popular commercials from last night’s Super Bow. Survey says: that Doritos commercial with the little kid telling his mom’s date to keep his hands off his mother (fat chance!) and off his Doritos. America is a peculiar little country, isn’t it, cheese-flavored chips and light beer as far as the eye can see. Read More

  • Apple reacts to Laptop Hunters using elimination

    Okay so a PC is slow or has a small screen or has viruses causing you headaches. Apple’s response to the Laptop Hunters is just a little smarter than Microsoft’s ads. Or not at all. What’s more interesting is this other ad about customer care. Go check them out. Read More

  • Awww, no more Sprint commercials featuring CEO Dan Hesse as an everyman

    The sun has set on our day of fun in the sun as it pertains to Sprint CEO Dan Hesse appearing in any more TV commercials, according to the Wall Street Journal. As believable as it was watching a guy who cleared almost $4 million in his first year sitting in a greasy spoon diner, walking through Central Park alone at night, and working all day from a taxi cab while pitching the idea that… Read More

  • Crazy Bioshock commercial from Japan


    Babies controlling our fragile world! Scary babies! Fear! Actually, this Japanese commercial for Bioshock (click through to view it) is quite compelling. Sadly, we all know what the game is about by now so it kind of spoils the fun but I guess if you’re Japanese and don’t read the popular gaming press you’d be excited to believe that the game is something akin to Japanese… Read More

  • Viral ad for Syke Energy Drink crams all your favorite games into one level

    Syke Energy Drink is looking for viral ads and Paul Robertson has whipped up a doozy. See how many of your favorite old school video games you can find referenced in the video. It’s almost nostalgia overload — which can’t be a bad thing. Read More

  • The lonely kiosk that's a part of Microsoft's $300 million ad campaign

    The lonely kiosk that's a part of Microsoft's $300 million ad campaign

    We’re seeing more and more of what $300 million buys you—“you” being Microsoft and $300 million being its recently beefed up ad budget. So, to the point: what does it buy you? In addition to the unfairly panned—though we like them, for the record—Bill Gates/Jerry Seinfeld commercials, it also buys you a small kiosk outside English Apple retail stores. The… Read More

  • Verizon BlackBerry Storm commercial hits the airwaves

    Verizon BlackBerry Storm commercial hits the airwaves

    Anybody who is considered the “geek” amongst their less tech-minded peers best look out. The BlackBerry Storm has made its way to the moving picture box, and they decided to go all Coen Brothers with the ending. For the next week or two, you get to deal with a constant stream of “Hey! Hey! You like computers! What’s on the other side of the Storm?!” from anyone… Read More

  • What is Microsoft thinking? Some thoughts on the Microsoft commercials

    What is Microsoft thinking? Some thoughts on the Microsoft commercials

    Reader DjCarbon pinged me this morning with an interesting bit of news. Above you see the first two entries for the search “i’m a PC” in Google – Apple has essentially hijacked the dialogue about personal computers, forcing Microsoft to take a stand through their new commercials. The “I’m a Mac/I’m a PC” commercials are odd and insidious but, as… Read More

  • I find this Fathers Day commercial to be ‘very funny’

    This commercial apparently came out around this time last year, but I just saw it for the first time this morning. I wouldn’t mind watching this every year around this time. Apologies if you’ve seen it before, but it’s quite hilarious – the last second, especially. Read More

  • Sony Ericsson Paris demo spot hits the Internets

    Sony Ericsson Paris demo spot hits the Internets

    Someone managed to get their hands on the ad spot for Sony Ericsson’s P5 Paris, and as with just about any video with “Paris” in the title, it wound up on the internet for all to see. Details about this QWERTY/NumPad combo slider have been leaking out since the beginning of April — word is it’ll be made official at Sony Ericsson’s press conference in… Read More

  • Microsoft to hire Johnny Knoxville as Vista pitchman?

    Microsoft to hire Johnny Knoxville as Vista pitchman?

    Hey there, cool dudes. Looks like Microsoft’s fixing to jazz things up a bit with the hip and fun Johnny Knoxville. What a crazy guy, huh? Isn’t he neat? That oughta show those squares over at Apple who’s got the snazziest commercials around. An anonymous focus group participant apparently sent an e-mail to a blog called Cajun Boy in the City detailing that “Microsoft… Read More

  • TiVo releases seriously flawed Super Bowl ad data

    Something is wrong here. TiVo grabs data from how many times the pause and rewind buttons are pressed during the Super Bowl and makes the most frequently shifted ads the “top ten” ads. If you watched the game, though, you’ll agree with me that there’s no way the Dorito’s “Mouse Trap” or the Ice Breakers “Carmen Electra” spot should be… Read More