SchoolFeed, the rapidly growing networking service from former co-founder and CEO of RockYou Lance Tokuda, has been acquired. In a not too surprising twist, the company, which leveraged Facebook to offer users an easier way to connect with former classmates, has been snapped up by Seattle-based Memory Lane – which is better known as the folks behind Classmates.com. → Read More
Year end Comscore numbers for the U.S. audience are out. The first thing we checked? How the major social networks are doing.
Facebook, which became the largest worldwide social network in mid 2008, is still playing catch up to MySpace in the U.S. They have 54.5 million monthly unique visitors, says Comscore, compared to nearly 76 million for MySpace. But Facebook’s growth rate in the U.S. → Read More
With the IPO market cooling, United Online has pulled the IPO of its Classmates.com business. No surprise here. I thought the filing smelled funny from the get-go. Nobody else was buying Classmate’s story either. Let’s see, a high churn rate, an FTC investigation, and hints of self-dealing. No wonder investors passed. How is United Online going to get back that $50 million it… → Read More
Everyone is trying to cash in on social networking these days. The latest attempt comes from Classmates Media, which just filed to go public at a valuation of $600 to $700 million. That is a smidgeon of Facebook’s still-private $15 billion valuation, but Classmates is no Facebook. Its site, Classmates.com, is more a competitor of Reunion.com (which raised $25 million last April). While… → Read More
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