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  • June 15th, 2013

    Can BuzzFeed Be Stopped?

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    It’s been a good week for old media. The Guardian, The Washington Post, The New York Times, and The Wall Street Journal have all done a superb job of reporting on the NSA/PRISM revelations. Unfortunately it has also been a terrible decade for them. Newspaper advertising revenue has fallen by more than half since 2007, and paywalls aren’t even coming close to covering that loss.

    Worse yet… → Read More

    May 27th, 2013

    BuzzFeed Partners With CNN And YouTube To Create Online Video Channel

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    Social news site and meme aggregator Buzzfeed is partnering with CNN and YouTube to create a new online-video channel called “CNN BuzzFeed” that will be unveiled later today. Chief operating officer Jon Steinberg told the Wall Street Journal that BuzzFeed plans to invest a low “eight-digit sum” over two years in the video platform. → Read More

    April 29th, 2013

    BuzzFeed Founder Jonah Peretti Chats About The Future Of Media, How Weird Our Kids Will Be

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    I took a few minutes to sit down with Jonah Peretti, founder of BuzzFeed, at TechCrunch Disrupt NY today. I wanted to ask him about how we, as humans, were changing due to new pressures on our brains and bodies associated with hanging out too much on sites like BuzzFeed. → Read More

    TechCrunch Disrupt NY 2013 - Day 1
    April 29th, 2013

    BuzzFeed’sJonahPerettiExplainsIfYouDon’tLikeCuteAnimalPics(HenceBuzzFeed),You’reNotHuman

    I want to marry Jonah Peretti. Why? Because he just found a way to rationalize why we look at hundreds of pictures of kittens each day on the Internet during his keynote at TechCrunch Disrupt NY 2013. “Cats on the web aren’t about the cats,” said Peretti. “It’s about being human.” Pictures of kittens, and dogs on their hind legs, and baby monkeys and teacup… → Read More

    April 29th, 2013

    Jonah Peretti: Sex Is A Lot More Popular Than Jesus On Google

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    Today at Disrupt NY 2013, Buzzfeed founder Jonah Peretti took the stage to talk to the audience about how content works on the Internet: What sells, what gets shared and why. Peretti, a journalist, programmer, marketer and founding member of The Huffington Post (now owned by TechCrunch parent company AOL), has long been a student of viral media. Not surprisingly, Peretti’s latest brainchild… → Read More

    TechCrunch Disrupt NY 2013 - Day 1
    April 29th, 2013

    BuzzFeedFounderJonahPeretti:OnTheSocialWeb,EQMattersMoreThanIQ

    In a world of Facebook and social sharing, having heart is more important than being smart, according to BuzzFeed founder Jonah Peretti. Today at Disrupt NY 2013, Peretti discussed the difference between activity that exists on social sites like Facebook versus what people are searching for in non-social situations. → Read More

    October 29th, 2012

    Hurricane Sandy Attacks The Web: Gawker, BuzzFeed and Huffington Post Are Down (UPDATED)

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    If Hurricane Sandy wasn’t scary enough, it’s newest victims are in the blogosphere. We’ve just learned that Gawker’s fleet of sites, including Gizmodo are down. Also Hurricane Sandy victims? The Huffington Post and BuzzFeed. → Read More

    August 19th, 2012

    New Digg Vs. Reddit Vs. BuzzFeed: Your Mind On Viral Content

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    For three straight days in early August, unintentionally gay porn innuendos of Olympic men’s swimming rained king of traffic on Buzzfeed, the breakout curated newsite of viral content.
    Buzzfeeds closest competitors, Reddit and the newly relaunched Digg, each featured dramatically different stories, from the Syrian rebellion to video game history (and, of course, plenty of cats). For 4 days… → Read More

    January 9th, 2012

    Viral Aggregator BuzzFeed Raises $15.5M To Transform The Way People Get Their News

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    Social media optimized and meme focused aggregator BuzzFeed has just raised a $15.5 million round of Series C financing, lead by New Enterprise Associates and followed on by Lerer Ventures, Hearst Media, Softbank and RRE Ventures. In addition to the funding, NEA General Partner Patrick Kerins will be taking a position on the BuzzFeed board and Huffington Post co-founder Ken Lerer will be moving on… → Read More

    July 26th, 2011

    BuzzFeed Brings On HuffPost’s Andy Wiedlin As Chief Revenue Officer

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    Huffington Post SVP of Sales Andy Wiedlin is moving on to BuzzFeed this week, joining the viral content-focused startup as Chief Revenue Officer. Prior to his position at HuffPost, Weidlin held down the fort as VP of East Coast Sales at Myspace and put in a five-year stint at Yahoo as VP of Sales for the Northwest.

    In his hiring press release, Wiedlin emphasized that the fact that Buzzfeed’s… → Read More

    March 30th, 2011

    BuzzFeed's Jonah Peretti On Why The "Facebook" Media World View Wins

    BuzzFeed and Huffington Post co-founder Jonah Peretti talked at Web 2.0 Expo today about the much misunderstood subject of how to make something go viral (no it’s not all about cats and bacon). Peretti began the talk running through his various early experiments in virality and what they taught him about why content spreads.

    As part of his theory as to why content that elicits a reaction from… → Read More

    September 2nd, 2010

    This Spam Infographic About Spam Infographics Makes My Head Hurt

    Buzzfeed, the Huffington Post of Internet memes, today wins the “more meta than thou” award for making “An Infographic Backlash Infographic” inspired by the tragic tale of a guy whose job it was to game Digg back when Digg had enough traffic to make it worth gaming.

    Okay Buzzfeed, just because you understand recursion, doesn’t mean you have to rub it in our face all the time. Aside from the → Read More

    August 13th, 2010

    Five Rules For How To Make Things Go Viral (TCTV)

    Making things go viral on the Internet is an elusive art, one that Jonah Peretti has studied and tried to perfect for more than a decade. He once got on the Today show for an email exchange he orchestrated with Nike asking them if they would customize a sneaker for him with the word “Sweatshop” on it. That email was forwarded millions of times. Later, he created the Rejection Line, a phone… → Read More

    July 15th, 2010

    BuzzFeed Helps AOL Spread The Buzz

    AOL is getting some help spreading the buzz from New York City startup BuzzFeed. In an interesting experiment in viral marketing on its own site, which is a memetracker showing stories and videos going viral on the Web, BuzzFeed is highlighting related AOL articles and videos. It is a business partnership, but it will only show AOL stories and videos which are themselves going viral.

    For… → Read More

    May 12th, 2010

    RRE Ventures, Ron Conway, And Founder Collective Bet $8 Million On BuzzFeed

    Making buzz happen online is an elusive enterprise, but BuzzFeed is making a business around it. The New York City startup just raised an $8 million series B financing, led by RRE Ventures. Ron Conway (via SV Angel) and Chris Dixon (via Founder Collective) also invested. BuzzFeed previously raised a $3.5 million series A in 2008 from Hearst, Softbank, and Ken Lerer (who all put in more money… → Read More