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  • Making Buying Decisions In A Data-Driven World Does Not Mean Digesting Old Reports

    Making Buying Decisions In A Data-Driven World Does Not Mean Digesting Old Reports

    It took a while for me this week to judge the news value of the G2 Crowd analyst report about marketing automation. I thought about it, took another look and concluded that yes, marketing automation has to be one of the most boring topics to write about. It’s fascinating in its own way, right? No — this stuff is as boring as hell if you don’t get the right angle. More so, it… Read More

  • Why The Data Problem Is A Good Thing For The Open Cloud Movement

    Why The Data Problem Is A Good Thing For The Open Cloud Movement

    Piston Cloud Co-Founder Joshua McKenty says the OpenStack¬†customer ecosystem has four emerging market segments. On one side are the customers who hire consultants to build them a cloud. On the other side are the IBM customers who will always be IBM customers. And in the middle are two classes of customers who have one thing in common, McKenty said. ¬†They have a data problem and with that… Read More