With the Super Bowl yesterday came the time-honored Super Bowl commercials, each costing $2.5 million for a 30-second spot. Even Google got in on the game with its first ever spot receiving rave reviews (although the commercial wasn’t new). But which commercials went beyond TV to score on the Web? Reprise Media released a report that ranks Super Bowl advertisers based on the level of… → Read More
Starting January 22, Boost Mobile (Sprint Nextel’s prepaid brand) will offer a $50 all-you-can-talk/text/web-browse plan in an effort to better compete with other smaller, regional niche carriers like MetroPCS and Cricket. Boost is hoping to draw in more budget-conscious consumers with this contract-free unlimited offering. “Wireless consumers know there’s a lot of wrong out there… → Read More
Boost Mobile’s 4.5 million subscribers will be happy to learn today that Crush or Flush is available to them for the low price of 69 cents a day. If you are over 25 you may not know what Crush or Flush is, so read on ancient one, read on. Crush or Flush is a safe and simple way to social network using a mobile phone. Since IceBreaker Inc. launched it in January 2007, over 250,000 people have… → Read More
Today Trilibis Mobile announced the availability of Peepsnation 4.0, the newest version of its mobile social network, which launches on Virgin Mobile, Verizon, Sprint and Boost Mobile. This new network allows social consumers to connect with one another where they can rate, rank, tag and even meet-up. “For today’s hyper-connected youth, making new friends or finding dates has never been… → Read More
Loopt has announced their partnership with Sprint to bring the first social mapping service to the US of A. For those unfamiliar with Loopt you need only to look at Boost Mobile and their “Where you at?” campaign. It essentially keeps tabs on your friends in your Loopt network and shows you where they are via GPS. Helio has a similar service with Buddy Beacon. Sprint customers will now be… → Read More
It’s nigh impossible to open a magazine these days without finding a four-page ad spread telling you that Helio is not just a phone. Nope, its a “Friendar” too! And, even better, it gives you instant access to MySpace! Wow! These ads are the product of one of the largest technology marketing campaigns in recent memory. Unfortunately, they are nearly assuring that Helio will be a… → Read More
Boost Mobile, that “youth lifestyle-based telecommunications brand,” has announced the exclusive availability of the Motorola i835 handset, a mobile phone designed for the ladies. Available in purple and white, the exterior of the cell features a screen that lights up with “vibrant disco lights that move to the beat of a MIDI ringtone” when a call’s received. → Read More
Boost Mobile, the hip-hop MVNO, is moving into the popular hybrid plan market with three new plans for those who don’t qualify for (or want) the credit-munching post-paid plans most of us use, but also don’t like the nail-biting pay-as-you-go aspect most prepaid plans feature. All under the “Premium Prepaid” brand, Boost is offering three plans that all include unlimited… → Read More
Boost Mobile, the hip-hop-themed pre-paid service from Sprint Nextel, has the tagline “Where you at?” This grammatically frightening phrase now has meaning, as Boost has partnered with Loopt to launch a mobile friend finder. Just download the little Java app to your phone, set permissions, add your like-Boosted friends who’ve done the same and you’ll all be able to find… → Read More
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