• Video: Inside BMW's Secretive Plant Zero R&D Manufacturing Facility

    Take a quick look at where BMWs are conceived. The video doesn’t show much, but clearly gets across the message that BMW is committed to making the world’s best cars. Crafting prototypes out of solid aluminum says commitment. Nuts. Read More

  • Bang And Olufsen Bring 16 Speakers To The New BMW 6-Series Coupé

    BMW announced today the all-new BMW 6 Series Coupé with a Bang and Olufsen sound system with 16 loudspeakers driven by 1,200 watts of power. There are seven tweeters that come paired with mid-range speakers for consistent sound. The other two speakers are the two massive subwoofers mounted to the car body under the front seats. This method ensures there aren’t any vibrations or rattles… Read More

  • BMW Teams Up With, Invests $5 Million In MyCityWay

    Auto maker BMW recently established a New York-based venture capital firm dubbed BMW i Ventures that it seeded with $100 million to seek out partnerships that might facilitate BMW-i product adoption in urban markets. BMW-i is a BMW sub-brand solely focused on developing and producing sustainable mobility vehicles. Its first investment was made public this week: BMW pumped $5 million into… Read More

  • New BMWs To Sport Apple Interface, iPad And iPod Out Integration

    The Paris Motor show is going on now. The usual car unveilings are a given, but also the shows are becoming a place for automakers to showcase and release exciting new tech. Take BMW for example, they are known around the globe for making the “ultimate driving machines.” Now, they are entering the realm of being the ultimate connectivity machine. Read More

  • BMW plus Sennheiser equals some sweet-looking headphones

    I always wonder what is really meant when people say that BMW, or Ferrari, or whoever, colluded with this or that consumer tech company to create a product. Obviously they didn’t get the lead designer for the 5 series to work on these from the ground up, but at the same time they didn’t hire the guy who created the seat-recline mechanism. I’m guessing they get a few sketches… Read More

  • BMW expanding its electric presence with Active-E leases

    You’ve probably heard about the BMW Mini E lease program — 500 or so of the little buggers were let into the wild to be given real-life, long-term testing by regular people. It seems like the program was a success, because BMW is doing it again, this time with their Active-E (Activeeee!) concept, a more practical car for most people, but also mighty expensive. Read More

  • BMW Mini E sees huge mileage drop in cold weather

    Remember that time you left your phone in the car on a cold night when you went to dinner, and when you got back to it, the battery was nearly dead because it had gotten so cold? Yeah, that would be happening a lot if you had an electric car that didn’t take temperature into account. And so the testers of BMW Mini Es are finding out in cold weather: range seems to be reduced by half in… Read More

  • Nuance and BMW vs Ford and Microsoft

    Ford and Microsoft have found great success partnering together on Sync and the rest of the automotive industry have finally taken notice. We’ve taken Sync for a ride or two and know that it works as advertised. We even took a 2010 Mustang for a spin over the weekend and even without the full-fledged Nav system with touchscreen, Sync worked great. BTW- Ford kicked some ass on the new… Read More

  • The first Mini E is now cruising around LA

    One lucky Californian dude is cruising in style after he took delivery of the very first production electric Mini. The Mini-E is available for lease on a very limited basis reminiscent of the GM EV-1 from the ’90s. Except this time around, the plug-in electric car will only be in customers hands for one short year instead of three. Presumably, the 500 cars will be sent back to Mini… Read More

  • BMW turning to NASA to help improve efficiency

    BMW is out to improve its vehicles efficiencies and has turned to NASA for help. The car company plans on equipping thermoelectric generators on upcoming models to power secondary systems and therefore improving gasoline economy. Now, this update to BMW’s Efficient Dynamics isn’t a huge leap forward, but rather an evolutionary step towards the space age. Some satellites employ… Read More

  • Thermaltake, BMW ‘Level 10’ PC case looks like a trendy apartment complex

    Thermaltake and BMW have teamed up to create the “Level 10” PC case, which is on display at the CeBIT conference in Hanover, Germany this week. The case definitely looks interesting, with all the components outside the case yet inside their own compartments. It kind of looks like one of those apartment complexes in a warm climate where the elevators are indoors but the hallways… Read More