A couple months ago, we wrote about the site Blame Drew’s Cancer, which was hoping to utilize the Twitter phenomenon, and specifically the hashtagging of tweets, to raise both money and awareness for cancer. It has already garnered the support of Lance Armstrong’s LIVESTRONG foundation, and now it has a new big-time player aboard to sponsor some tweets: 23andMe.
The genetic testing startup has… → Read More
Since the early days of the Facebook Platform, Causes has been one of the most popular apps. It’s also big on MySpace, and the company behind it recently announced that they had raised some $10,000,000 for various causes in two years. It makes sense; it’s using the social aspect of these platforms to spread the word on good initiatives. A new venture, TwitCause, from Experience Project, wants to… → Read More