Social analytics startup Awe.sm has been growing quickly and getting a lot of interest from brands that want to use its platform for measuring the effectiveness of their social media campaigns. With that in mind, the company has hired a new CEO, industry veteran Fred McIntyre. → Read More
I’m not saying there’s necessarily something nefarious going on here, but judge for yourself.
In their source code, Bit.ly has the word “awesome” as one of their meta keywords. This may just seem like some kooky programmer having some fun — until you remember that one of their main rivals is a another URL shortening service called Awe.sm. → Read More
Perhaps you’ve been following the Tr.im fiasco. If not, basically the URL shortening service shut down and said all its links would cease to work by the end of the year, dealing a severe blow to users of any URL shortening service. Tr.im has since recanted its decision (if only to make it easier to sell), but the problem is still a very real one: What happens if your favorite URL-shortener just… → Read More
You may have noticed over the last few weeks that TechCrunch links on Twitter have had a nifty custom URL, with links looking like tcrn.ch/1A’ instead of more generic codes from TinyURL or Bit.ly. This was due in no small part to the handiwork of our crack team of developers, but it was made possible by a new service launching today called Awe.sm.
There are countless URL shortening services… → Read More
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