MobileDevHQ, a Seattle-based startup providing tools for App Store Optimization (ASO) and additional insights for mobile developers, has raised a $650,000 round of funding following its participation in the TechStars Seattle incubator. Investors in the round include Founder’s Co-op (Chris DeVore), Social Leverage (Tom Peterson), as well as other, primarily Seattle-based angel investors. → Read More
Seattle-based Appnique, a new startup from mobile industry veteran Jai Jaisimha, is focused on helping app developers achieve higher rankings and make their mobile applications more discoverable in both the iOS and Android app stores. It’s the latest company to target the ASO (App Store Optimization) space specifically, a new breed of optimization which looks at things like app keywords… → Read More
The 500 Startups-backed app analytics firm SearchMan is debuting a new tool for mobile developers looking to quickly get a sense of how discoverable their application is inside App Store Search. This metric is more important than ever, following the changes to the iOS 6 App Store in September which have impacted developer rankings by removing or moving sections around and introducing a… → Read More
Is the new iOS App Store a step forward or step back for mobile app developers, users, and the app economy overall? Some developers are complaining that since the introduction of the Chomp-inspired App Store redesign in iOS 6, sales have noticeably dropped. Others say the changes are good for indie developers.
Whichever side of the coin you’re on, there are a number of reasons why developers… → Read More
Warsaw-based, three-person startup AppCod.es just released new tools that will appeal to mobile app developers, both of which are intent on helping developers achieve better ASO, or App Store Optimization. ASO is basically a new form of SEO, but instead of boosting search engine rankings, it’s about boosting the ranking of your mobile app in iTunes, the Android Market (I mean Google Play…sigh)… → Read More
What’s the hardest thing about building a successful mobile app? If you answered “building a mobile app,” you’re wrong. It’s getting your app found. With over 600,000+ iOS applications, and now some 450,000 on Android, the real challenge for developers is having their app surfaced higher than hundreds of other competitors in the app store search results. Doing this correctly involves ASO, or app… → Read More
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