If you’re attending Google I/O this week, you will be a part of an experiment from the Google Cloud Platform Developer Relations team. On its blog today, the team outlined its plan to gather a bunch of environmental information happening around you as you meander around the Moscone Center. → Read More
App beta testing service TestFlight launched its closed Android beta back in February this year, and now the company is making those tools available to any and all. The private beta has included some 5,000 developers, who have incorporated TestFlight services into 4,500 apps, which have been downloaded over 50,000 times by eager Android beta testers. → Read More
Prepping for its U.S. expansion, Singapore-based indoor positioning technology firm YFind has launched a broader analytics tool so that its customers can slice and dice foot traffic information in malls.
The company’s service tracks unique visitors as they move through a mall. It relies on Wi-Fi to do this, so it can track users who have their Wi-Fi active on their phones. Because it doesn’t… → Read More
An online retailer platform called simply “42” is debuting today at TechCrunch Disrupt NY with new ideas about how to bring the intelligence of online e-commerce tools to brick-and-mortar merchants. The B2B platform provides businesses and brands a way to better connect and personalize their interactions with customers, as well as to gain broader insight into consumer buying patterns… → Read More
Marketwire, a company best known for its newswire and press release distribution, is today upping its game in another part of its business, the currently-hot areas of social analytics and big data. From today, it is rebranding as Marketwired, and it is naming a new EVP for product and technology — big-data specialist Stu Ogawa, who’s been poached from Yahoo – to help put its new focus into… → Read More
Google Analytics’ real-time feature is very useful for those who don’t need more specialized tools like Chartbeat or Woopra, but still want to get a basic overview of what’s happening on their site right now. Compared to the breadth of features Analytics offers, though, it’s still a very limited tool. Today, however, Google is making a few changes to Analytics’… → Read More
Pinterest Web Analytics, the site’s traffic measuring tool for website owners that was unveiled earlier today, is a foray into services that could help the social network generate revenues some day — for now, it’s free with “no plans to charge,” with the main aim being “help pinners see what content is resonating best on Pinterest”, the company tells me. But the launch raises some questions, too… → Read More
The Dutch app analytics company Distimo has built a reputation around offering app developers a cross-platform look at how their apps are performing in terms of downloads, revenues and rankings, covering 2.6 billion downloads per quarter, some 15-20% of the overall download market, across 180,000 apps and 10 app stores (including Apple App Store, Google Play, Amazon Appstore, BlackBerry World, and… → Read More
Editor’s note:Derek Andersen is the founder of Startup Grind, a 35-city event series hosted in 15-countries that educates, inspires, and connects entrepreneurs. He also founded Commonred and is ex-Electronic Arts.
I met Ryan Smith about nine years ago in a college apartment in Provo Utah. We were both attending school, and after asking him what he was working on he replied, “I’m building… → Read More
Euclid, the analytics solution for brick-and-mortar retailers which first emerged from stealth back in late 2011, is today announcing $17.3 million in Series B funding, in a round led by Benchmark Capital. Also participating were previous investors NEA and Harrison Metal, as well as Novel TMT Ventures. In addition, the funding sees Benchmark’s Bruce Dunlevie, joining the company’s board. → Read More
Twitter surprised some folks when it acquired a mobile analytics firm called Crashlytics, but it’s clear that Twitter has an idea of what it would like to do with the firm. Step one since acquiring the company is opening up all of its enterprise features to developers for free, with no limits. Here’s what the company posted on its developer blog: You may know that a couple weeks ago… → Read More
Editor’s Note: This is a weekly series. If your company is doing something amazing to help a charitable cause or doing some good in your community, please reach out. Random acts of kindness and good come from many different sources, some of them being from the last place you thought you’d find it. One such source is a New York City based analytics company called SumAll. What business… → Read More
Here’s a surprise follow-up to the news this week of Twitter’s acquisition of a social media analytics firm Bluefin Labs. NM Incite – a social analytics JV between Nielsen and McKinsey that forms part of Nielsen’s Twitter TV Rating service – has started to lay off employees, and we’ve even heard that NM Incite will be shut down altogether by the end of this month. → Read More
Google Analytics is such a powerful tool, its huge feature set can often be intimidating for novice users. Now, however, with today’s launch of the creatively named Google Analytics Solution Gallery, Google is hoping to make many of the service’s advanced features a bit more accessible to new users. The Solution Gallery features pre-made dashboards, advanced segments and custom reports for a wide… → Read More
Segment.io, a Y Combinator-backed analytics startup for developers, offers an easier way for developers to integrate the APIs from multiple analytics providers into their own applications. The service currently supports 20 analytics providers, including those from Google, KISSmetrics, Mixpanel, Chartbeat and more, as well as enterprise providers like HubSpot and Salesforce.
BodeTree launched early last year to help small business owners better understand and make sense of their financial data. The startup has been attempting to make the absurdly tedious world of financial software fun, or at least less crappy, pitching itself as a “financial tool for people who hate finance.” As Sarah wrote at the time, BodeTree syncs with QuickBooks for data importing, but… → Read More
Euclid, the new startup from the creators of Urchin, a company Google acquired which then became the basis of Google Analytics, first introduced its offline customer tracking solution – or “Google Analytics for the real world,” as the team calls it – just over a year ago. Today, Euclid is rolling out a new version of its solution called “Euclid Zero,” which is the first time businesses can use its… → Read More
Julian Miller taught high school for four years, and like many teachers, he cared about his students’ learning outcomes — about getting them across the finish line. Unfortunately, current educational software and systems don’t make that easy. Teachers that want to follow student progress and understand which tools or methods are working and why are routinely forced to log into six to eight… → Read More
QuBit, a big-data startup whose analytics platform helps e-commerce sites with customer personalization, is today announcing that it has raised a Series A round of funding — $7.5 million led by Balderton Capital with participation from existing angel investors. As part of the deal, general partner Bernard Liatuad — who founded and sold Business Objects to SAP for $6.8 billion — will join… → Read More
Mixpanel, the analytics company that has made a name for itself changing the way analytics are handled in a world where models designed for web-based products don’t necessarily transition to mobile models, today introduced a new feature called Activity Stream. Basically, it’s like having a Path-like timeline of your visitor’s actions on your site, but with more detail and with an eye to helping… → Read More
Over the last few years, Amazon Web Services (AWS) has emerged as one of the most popular cloud infrastructure solutions out there, managing an unusual feat for those of its ilk by appealing equally to both early stage startups and enterprise. While it provides access to next-gen computing and hosting services for cheap and scales like a champ, the onboarding process remains tough for startups and… → Read More
Pinfluencer, a popular Pinterest analytics solution, is today announcing a new Pinterest ROI and Pin-to-Purchase tracking system for marketers and brands, as well as support for integrations with other analytics providers, including Adobe Omniture, Coremetrics, and Google Analytics. → Read More
YouTube just announced a number of updates that will allow video creators to see more in-depth analytics for how users are watching their videos. YouTube’s analytics now, for example, put a stronger emphasis on audience engagement and allow publishers to see an estimate of how many minutes a video was watched in total. → Read More
Back in the days before Google Analytics hundreds of thousands of sites relied on WebSideStory‘s Hitbox service for visitor stats. If you surfed the web in the late 90s you probably saw a lot of homepages with Hitbox’s graphics in their footers. Maybe you even had one on your Geocites page. → Read More
One counterpoint to all of Google’s spring cleaning: it’s also moving ahead with launching new features. Tag Manager, out today, is aimed at help websites speed up their load times and make modifying them a little more efficient to boot, with the introduction of all-in-one coding that links up with analytics and other advertising and marketing services.
CANDDi, developers of analytics software that lets websites create profiles of individual visitors, which can then be used to customize the site and improve conversion, has announced that it has picked up a £370,000 round of funding led by repeat investor Northstar Ventures (£250k in mixed debt and equity from its Accelerator fund), with participation also from a number of strategic angels… → Read More
Have you ever tried to search the web for reviews of web hosting services? Search results typically fall into two categories: A) Spammers posting rankings and positive reviews to get a cut of the sign-up fees from services with affiliate programs and B) Anecdotal experiences. It’s hard to get an overall idea of what hosts actually have a good reputation. → Read More
Social media managers looking to prove their ROI of what they do, today have a new option for tracking social analytics, thanks to the official public launch of a service called Ohtootay. Crazy name aside, the solution lets companies track their efforts on Facebook, Twitter, Pinterest and elsewhere. But one of its more unique features in this crowded space is something which allows businesses to… → Read More