American Express

  • American Express Buys Virtual Currency Monetization Platform Sometrics For $30M

    American Express Buys Virtual Currency Monetization Platform Sometrics For $30M

    Exclusive: In a push to boost its payments platform for the gaming industry, American Express, has acquired virtual currency platform and in-game payments provider Sometrics. The total deal value is $30 million, but both parties declined to reveal further details about the split between cash and stock. Sometrics will become part of the Enterprise Growth Group, and will be used within… Read More

  • How Visa Plans To Dominate Mobile Payments, Create The Digital Wallet And More

    How Visa Plans To Dominate Mobile Payments, Create The Digital Wallet And More

    It’s no secret that credit card companies are shelling out big bucks and aggressively forming partnerships and deals to start cashing in on the mobile and digital payments innovations currently taking place. American Express, which recently debuted its own digital payments product Serve, has been particularly aggressive on the partnerships front, striking recent deals with both… Read More

  • Closing The Redemption Loop In Local Commerce

    Closing The Redemption Loop In Local Commerce

    When it comes to local commerce, the ultimate prize everyone is going after right now is how to close the redemption loop. The redemption loop starts when a consumer sees an ad or an offer for a local merchant, and is completed when the consumer makes a purchase and that purchase can be tracked back to the offer. If you know who is actually redeeming offers and how much they are spending… Read More

  • 160-Year-Old American Express Out-Innovates Google and Groupon

    160-Year-Old American Express Out-Innovates Google and Groupon

    This morning American Express is launching a new deals platform in partnership with Facebook that should make big waves in the payments and offers space. With the new platform, merchants will be able to target deals at American Express cardholders on the Facebook platform. Initial launch partners include H&M, Sports Authority, Dunkin’ Donuts, Sheraton, Westin, Travelocity and… Read More

  • AmEx Links Up Facebook With Coupon-less Deals, And Lets Merchants Go Social

    AmEx Links Up Facebook With Coupon-less Deals, And Lets Merchants Go Social

    American Express is going all in on the daily deals business, striking a deal with Facebook that is similar to the one it already has with Foursquare. Through a new Facebook app called “Link, Like, Love,” AmEx cardholders can link their cards to their Facebook accounts (just like they can already link their cards to their Foursquare accounts. Once they do so they will get a… Read More

  • You Can Now Use American Express Membership Points To Buy Facebook Ads

    American Express this morning announced that customers will now be able to pay for Facebook ads using Membership Rewards points, which the company says are used by millions of American Express small business and consumer Cardmembers. Cardmembers can redeem Membership Rewards points for Facebook Ads through AmEx OPEN’s Facebook Page or the Membership Rewards program website. Each $6,750… Read More

  • Despite Expanded AmEx Deal, Foursquare Is Still A Revenue-Free Zone

    Despite Expanded AmEx Deal, Foursquare Is Still A Revenue-Free Zone

    Foursquare is expanding its relationship with American Express to provide local deals to people who sync their cards to their Foursquare accounts. AmEx did a trial at SXSW, and that went well enough that it is rolling out the deals more broadly. The discounts, such as $20 off a $50 purchase at Sports Authority, are automatically applied to your AmEx account when you check in via Foursquare to… Read More

  • Google, Microsoft, LinkedIn, AmEx And Others Offer Over $400M In Value To Startup America

    Unveiled at the end of January, the Startup America Partnership has just announced a slew of new company commitments, in conjunction with President Obama’s Town Hall meeting at Facebook today. For those uninitiated, Startup America is a White House partnership with AOL co-founder Steve Case and the Kauffman and the Case Foundations, with the aim to increase¬†“the number of new… Read More

  • After Visa, American Express Takes On PayPal With Digital Payments Platform

    Following in the footsteps of rival Visa, American Express this morning announced a digital payment and commerce platform dubbed Serve, enabling U.S. consumers to make purchases and person-to-person payments online, via mobile phones and at AmEx’s network of millions of merchants. Serve integrates a variety of payment options into a single account that can be funded from a bank… Read More

  • The Ever-Elusive Mobile Wallet: Why NFC Chips Are Overhyped And Will Underdeliver

    The Ever-Elusive Mobile Wallet: Why NFC Chips Are Overhyped And Will Underdeliver

    The idea of turning your mobile phone into a digital wallet has a long and fruitless history. People are getting excited again about the prospect of mobile wallets replacing those in your pocket overstuffed with receipts and credit cards because both Google and Apple are pursuing the concept. The key technology that could make mobile wallets a reality are near field communication (NFC) chips. Read More