ad networks

Kremlin critic Navalny calls for Google and Meta to turn their adtech into an anti-war weapon

Jailed Kremlin critic Alexey Navalny has called on tech giants Google and Meta/Facebook to help circumvent Putin’s grip on the media and get information out to ordinary Russians about what&#8217

After talking to marketing leaders for a year, here’s my advice for CEOs

Marketing makes or breaks a company. When I am asked what is the No. 1 thing that I would do to help a company scale massively, it is focusing on marketing. Period.

Grindr’s $7M GDPR fine is a stark warning to adtech not to track

Grindr, a hook-up app for gay, bi, trans and queer people, has been fined around $7.1 million (65 million NOK) by Norway’s data protection authority for passing user data to advertisers without

This Week in Apps: OnlyFans bans sexual content, SharePlay delayed, TikTok questioned over biometric data collection

Welcome back to This Week in Apps, the weekly TechCrunch series that recaps the latest in mobile OS news, mobile applications and the overall app economy. The app industry continues to grow, with a

The truth about SDK integrations and their impact on developers

As the app ecosystem rapidly expands beyond the borders of mobile, app developers and publishers would benefit immensely from identifying economical and secure ways of adopting more SDKs.

This Week in Apps: Elections’ impact on the app store, new app privacy requirements, iOS 14.2 arrives

Welcome back to This Week in Apps, the TechCrunch series that recaps the latest OS news, the applications they support and the money that flows through it all. The app industry is as hot as ever, wi

Bear and bull cases for Unity’s IPO

Key data points from its S-1 filing help explain Unity's ability to stay ahead of the curve.

Unity IPO aims to fuel growth across gaming and beyond

Unity is currently in a powerful position as the key platform for developing VR/AR content and distributing it across different operating systems and devices.

Apple has a plan to make online ads more private

For years, the web has been largely free thanks to online ads. The problem is that nobody likes them. When they’re not obnoxiously taking over your entire screen or autoplaying, they’re tr

To stop copycats, Snapchat shares itself

Evan Spiegel has finally found a way to fight back against Mark Zuckerberg’s army of clones. For 2.5 years, Snapchat foolishly tried to take the high road versus Facebook, with Spiegel claiming “O

Google lays out narrow ‘EU election advertiser’ policy ahead of 2019 vote

Google has announced its plan for combating election interference in the European Union ahead of elections next May when up to 350 million voters across the region will vote to elect 705 members of th

Nigerian data analytics company Terragon acquires Asian mobile ad firm Bizense

Nigerian consumer data analytics firm Terragon Group has acquired Asian mobile marketing company Bizense in a cash and stock deal.

Monetizing computing resources on the blockchain

What exactly do you earn from monetizing your resources on the internet, and how accessible and reliable are your earnings? Here’s what you need to know.

New MoPub report aims to help publishers navigate the ad network landscape

Mobile publishers need to work with at least a few different ad networks — that’s kind of the whole point of ad exchanges like Twitter-owned MoPub. Today the company is releasing a report that

Mobile Web Surfers Again Facing Unexpected Redirects To App Store, Native Apps

Remember the early days of web surfing? You'd be happily browsing through your favorite sites, clicking links - then, boom! - your screen was littered with pop-up advertisements! The problem became so

Apple’s Latest Crackdown: Apps Pulling The Advertising Identifier, But Not Showing Ads, Are Being Rejected From App Store

This weekend, Apple began rejecting mobile applications from the App Store which retrieve the end user’s IDFA (Identifier for Advertisers), but don’t show any ads. The IDFA is today the pr

Flurry’s New Ad Analytics Service Will Reveal The Effectiveness Of Mobile Ad Networks

Mobile app measurement and advertising platform <a target="_blank" href="http://www.flurry.com">Flurry</a> is expanding its product lineup with a new service that will allow app marketers the ability

AdMob Dominates Android Ad Network Market Share

Mobile analytics firm <a href="http://www.xyologic.com">Xyologic</a> has released a market share breakdown that estimates the mobile ad and ad exchange network breakdowns on Android. According to its