Social e-commerce company ThisNext recently raised a Series C round of $1.2 million, which we reported based on an SEC filing. The Santa Monica, CA startup has now confirmed the financing round and also announced that it has acquired smaller rival Stylehive for an undisclosed amount.
ThisNext set up an entirely new parent company, Curatemedia, which will be the corporate brand that will operate both ThisNext and Stylehive henceforth. → Read More
Stylehive is a social bookmarking site that is focused on shopping. I believe that there is promise in this space, which includes the just funded Kaboodle, as well as Wists and the upcoming Plum. Why? Because 80% of online shopping is “research” and only 20% is actually “buying”. Stylehive addresses the 80% piece of the market. Stylehive, designed by Emily Chang and Max Kiesler at Ideacodes, is also a visually stunning site – just check out the home page. They are focusing specifically on hot designs and trends. The key differences between Stylehive and a normal bookmarking engine is the attention to different types of metadata (descriptive tags, prices, etc.), and the focus on images. When you use the Stylehive bookmarklet to bookmark a page, the images are automatically included as well for inclusion. New functionality is rolling out regularly, including a commenting feature on all bookmarks yesterday. The company was founed by CEO Michael Carrier and is based in San Francisco. → Read More